A REPORT ON MISION AND VISSIONSTATEMENT OF FIVE COMPANY PRESENTED BY: SATYABRATA PRADHAN KRUPAJAL BUSINESS SCHOOL REGD NO:11KB009 BATCH.NO:-2011-13
IBM� Vision• Through strategic investments in the people, ideas and partnerships essential to outstanding research in strategic areas,• Egypt-IBM Nanotechnology Research Center will help build in Egypt Research of globally recognised excellence in Nanotechnology and nationally significant economic importance.� The Mission• Egypt-IBM Nanotechnology Research Center will build and strengthen scientific and engineering research and its infrastructure in the areas of greatest strategic value to Egypt’s long-term development.
SWOT Analysis� Strengths �Weaknesses• Leading provider of IT services • Weak enterprise• Strong research and mobility product development portfolio• capabilities• Strong profitability� Opportunities• Expansion in emerging markets• Growing information on demand �Threats tools • Intense competition• market • Economic Slowdown in• Strategic acquisitions US and Europ
COCA’COLA� Mission• Our Roadmap starts with our mission, which is enduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions.• To refresh the world...• To inspire moments of optimism and happiness...• To create value and make a difference.� Vision Our vision serves as the framework for our Roadmap and guides every aspect of business.� Maximize long-term return to shareowners while being mindful of our overall responsibilities.� Be a highly effective, lean and fast-moving organization.
SWOT Analysis�Strengths � Weaknesses• brand recognition • Primarily known for Coke (especially internationally), and not other beverages• product innovation, sold from same company,• direct supply chain . unsuccessful movement into India�Opportunities � Threats• Offer new healthier • healthy food movement, beverages organic coke , large competitors like Pepsi Jump on board the "green" and smaller specialty movement beverage companies
Kingfisher Airlines• Vision:• "The Kingfisher Airlines family will consistently deliver a safe, value-based and enjoyabletravel experience to all our guests."• Mission:• "Kingfisher Airlines will have Fly the Good Times approach and this will reflect in the experience we will offer to passengers."
SWOT Analysis� Strengths � Weaknesses• First airline with full new fleet of • Service delivery to metros and other aircraft big cities• Quality hospitality provided to • Yet not in profit customers • High ticket pricing• Route rationalization • High attrition in top brass• Already have training academy� Opportunities � Threats• Under penetrated domestic market • Existing Operators• International market • Infrastructure issue• Untapped air cargo market • Fuel price hike• Expanding tourism industry • Economic slowdown.
Toyota� Vision:• "IMC’s Vision is to be the most respected and successful enterprise, delighting customers with a wide range of products and solutions in the automobile industry with the best people and the best technology".� Mission:• Mission of Toyota is to provide safe & sound journey.• Toyota is developing various new technologies from the perspective of energy saving and diversifying energy sources. Environment has been first and most important issue in priorities of Toyota and working toward creating a prosperous society and clean world.
SWOT Analysis� Strengths � Weaknesses • Product recall• Wide geographic presence • Declining operation margin• Brand reputation • Declining market share in sector• Strong portfolio of quality products • Huge debts� Opportunities � Threats• Large potential in the emerging • US economic slowdown discouraging markets people from buying cars• Consumers seeking more American • rising manpower costs products • intense competition • reorganized Chrysler and GM• Outlook for hybrid and electronic vehicles • Ford will have tough time pleasing investors• Increasing demand for fuel efficient• Business abroad
Ford Motor• Vision:• To become the worlds leading consumer company for automotive products and services.• Mission:• We are a global family with a proud heritage passionately committed to providing personal mobility for people around the world.
SWOT Analysis� Strengths � Weaknesses • Price of steel and other raw materials• Growth opportunities continue to rise, while fossil fuels in developing markets becomes more scarce • The high prices of raw materials and• Strong brand image strong pressure on Toyota’s suppliers based on quality, could negatively impact Toyota’s environmental friendly profitability � Threats• Continuous • Highly competitive industr Improvement • Rising prices of raw materials� Opportunities • Political instability, fuel shortages, terrorism, war, labor strikes• Market demands fuel efficient vehicles