Wo W Community Of Practice

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Wo W Community Of Practice

  1. 1. WoW Guilds: A Community of Practice Ruy Cervantes Satyajit Das Dwight Lee Yong Ming Kow
  2. 2. Online Gaming <ul><li>MMORPG </li></ul><ul><li>Global in nature, culture </li></ul><ul><li>Players (adults, kids, teachers, etc) </li></ul><ul><li>Game play </li></ul><ul><li>Realm </li></ul><ul><ul><li>PvE </li></ul></ul><ul><ul><li>PvP </li></ul></ul><ul><ul><li>RP </li></ul></ul><ul><ul><li>RP-PvP </li></ul></ul><ul><li>Forms a virtual community </li></ul><ul><ul><li>Play alone </li></ul></ul><ul><ul><li>Play within small groups (1-10 raids) </li></ul></ul><ul><ul><li>Play with large groups (11- 100+ guilds) </li></ul></ul>
  3. 3. Characteristics of the game <ul><li>WoW </li></ul><ul><li>Role / Professions in the game - (Tailor, mining, cooking, engineering etc.) </li></ul><ul><li>Race (Humans, Dwarves, Orcs, Elves, etc.) </li></ul><ul><li>Two warring factions - Alliance and Hordes </li></ul><ul><li>Quests, Instances, Dungeons and Raids </li></ul><ul><li>Progress in the game </li></ul><ul><li>Collaboration (Friends and Strangers) </li></ul><ul><li>Player interaction medium (“In” & “Out”) </li></ul>
  4. 4. The Game VIDEO TIME!! (start 4:57)
  5. 5. What is a Community of Practice (CoP)? <ul><li>“ Communities of practice are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly.” - Etienne Wenger </li></ul><ul><li>Legitimate Peripheral Participation </li></ul><ul><li>Tension in dualities </li></ul><ul><ul><li>Local vs. Global </li></ul></ul><ul><ul><li>Designed vs. Emergent </li></ul></ul><ul><ul><li>Participation vs. Reification </li></ul></ul><ul><ul><li>Identification vs. Negotiability </li></ul></ul>
  6. 6. Local vs. Global <ul><li>“ No community can fully design the learning of another” and “No community can fully design its own learning” (Wenger 99, 234). </li></ul><ul><li>In the process of organizing its learning, a community must have access to other practices (Wenger 99, 234). </li></ul><ul><li>For example: groups in a software development process (systems, software, verification, management, SQA, etc). </li></ul>
  7. 7. Designed vs. Emergent <ul><li>“ There is an inherent uncertainty between design and its realization in practice, since practice is not the result of design, but rather a response to it.” (Wenger 99, 233) </li></ul><ul><li>For example, pagers were designed signal the holder to call a certain number. However, what happened in addition to that was that people began to use numbers to spell out words and sentences. </li></ul>
  8. 8. Participation vs. Reification <ul><li>Negotiation of meaning </li></ul><ul><ul><li>“ Design for practice is always distributed between participation and </li></ul></ul><ul><ul><li>reification - and its realization depends on how these two fit </li></ul></ul><ul><ul><li>together.” </li></ul></ul><ul><li>Participation is social experience of living in the world in terms of </li></ul><ul><li>membership in social communities and active involvement in social enterprises. </li></ul><ul><li>Reification The tool to perform the action. </li></ul><ul><li>Ex: A painting reifies the perception of the world, an understanding. </li></ul>“ A book can be used to gain knowledge by a group of students referring it but each student will have their own understanding of the subject and internalize it as their own tacit knowledge”
  9. 9. Identification vs. Negotiability <ul><li>Identity in a community </li></ul><ul><li>“ We identify with a community and conversely recognized as a member of the community” </li></ul><ul><li>Identification is providing experiences and material for building identities through an investment of the self in relations of association and differentiation. </li></ul><ul><li>Negotiability refers to the ability, facility and legitimacy to contribute to take responsibility for and shape the meanings that matter within the social configuration </li></ul>
  10. 10. WoW as a CoP <ul><li>Dualities in WoW </li></ul><ul><li>Several CoP in WoW </li></ul><ul><ul><li>Overall Game </li></ul></ul><ul><ul><li>Ad Hoc Groups </li></ul></ul><ul><ul><li>Beginner Guild </li></ul></ul><ul><ul><li>Casual Guild </li></ul></ul><ul><ul><li>Hardcore Guild </li></ul></ul><ul><li>Social, Trading, PvP, Raiding </li></ul>
  11. 11. Guilds <ul><li>What is a Guild? </li></ul><ul><li>Guild as a community </li></ul><ul><li>Recruitment process and formation </li></ul><ul><li>Benefits in a Guild </li></ul><ul><li>Guild Size </li></ul><ul><li>How useful you are to the guild? </li></ul><ul><li>Guild structure and power </li></ul><ul><li>Skill trade, guild bank </li></ul><ul><li>Reward structure and ranks in Guilds </li></ul><ul><li>Guild Behavior </li></ul>
  12. 12. Types of Guilds <ul><li>Casual </li></ul><ul><ul><li>New born – All are welcome </li></ul></ul><ul><ul><li>Toddler – Development of policies </li></ul></ul><ul><ul><li>Teenage – Enforcement of policies </li></ul></ul><ul><ul><li>Adulthood – Clear organization </li></ul></ul><ul><ul><li>Coming of age – PvP and Raids </li></ul></ul><ul><li>Hardcore </li></ul><ul><li>Expectation/Commitment </li></ul><ul><li>Maturity </li></ul>
  13. 13. Why a Guild is a CoP <ul><li>Participation vs. Reification </li></ul><ul><ul><li>learning the game </li></ul></ul><ul><ul><li>looting </li></ul></ul><ul><ul><ul><li>Merit vs. DKP system </li></ul></ul></ul><ul><li>Designed vs. Emergent </li></ul><ul><ul><li>Admission into: </li></ul></ul><ul><ul><ul><li>Casual guild </li></ul></ul></ul><ul><ul><ul><li>Hardcore guild </li></ul></ul></ul><ul><li>Identification vs. Negotiability </li></ul><ul><ul><li>Acceptable Behavior </li></ul></ul><ul><li>Local vs. Global </li></ul><ul><ul><li>CoP of officers will affect the guild </li></ul></ul>
  14. 14. Behavior of players that cannot be explained by the framework <ul><li>Joining and leaving a guild </li></ul><ul><ul><li>Want to advance into the game </li></ul></ul><ul><ul><li>Burning out </li></ul></ul><ul><li>Change of life patterns </li></ul><ul><ul><li>Social commitments </li></ul></ul>
  15. 15. Importance of Intention in Behavior <ul><li>Identity cannot explain intentionality </li></ul><ul><ul><li>Identity is a social construct </li></ul></ul><ul><ul><li>STS need to understand historical and subjective perspective (Kallinikos). </li></ul></ul><ul><li>Identity is formed historically and motivated subjectively </li></ul><ul><li>The bridge for these can be Activity Theory </li></ul><ul><ul><li>Looks at the development of an activity in a historical perspective </li></ul></ul><ul><ul><li>Understands how the subject affects the overall activity </li></ul></ul><ul><ul><li>But it does not explain fully the formation of motives </li></ul></ul><ul><ul><ul><li>Complement with other theories like Psychoanalysis or Schema theory? </li></ul></ul></ul>
  16. 16. <ul><li>Discussion </li></ul>

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