CRM(Customer Relationship Management)
The basic purpose of CRM is  customer satisfaction.
Who are your customers ?•   Corporate Clients•   NGO Clients•   Trainees•   Members•   Parents
Why do you need to manage these           relationships ?• To build Long term and large scale  partnerships• To build cred...
How to maintain efficient CRM ?•   Right Expectation Setting•   Delivery of Set Expectations•   Constant Communication•   ...
AIESEC in Pune - Pilot CRM                             toolSr.No Name of       Contact   Contact   Date of 1st            ...
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Crm

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Crm

  1. 1. CRM(Customer Relationship Management)
  2. 2. The basic purpose of CRM is customer satisfaction.
  3. 3. Who are your customers ?• Corporate Clients• NGO Clients• Trainees• Members• Parents
  4. 4. Why do you need to manage these relationships ?• To build Long term and large scale partnerships• To build credibility and move towards becoming “First Choice Partner” .
  5. 5. How to maintain efficient CRM ?• Right Expectation Setting• Delivery of Set Expectations• Constant Communication• Feedback• CRM Tracking• Go the extra mile
  6. 6. AIESEC in Pune - Pilot CRM toolSr.No Name of Contact Contact Date of 1st Date for Requirem Current Comment. Organization Person Details Meeting Output follow up ent Status s Company has 4 other Has subsidiar require ies ment ; across looking different to raise; industrie Possible 2 s; Has a MDP for trainees wide Thakker in-kind for 2 professio Hospitality Annanya 90497666 trainee 4/4/201 marketin Prospecti nal 1 Services Thakker 32 4/1/2012 flats 2g ve Raises network;

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