Publishing Skills Council Dec 10 Research Update

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Publishing Skills Council Dec 10 Research Update

  1. 1. Publishing Skills Council Research update 06/12/10
  2. 2. Number of companies Source: Skillset (2010) Strategic Skills Assessment / ONS Labour Force Survey July 2009-June 2010
  3. 3. Number of employees in Publishing Source: Labour Force Survey (April 2009 to March 2010)
  4. 4. Number of employees in Publishing Source: Skillset (2010) Strategic Skills Assessment / ONS Labour Force Survey July 2009-June 2010
  5. 5. Employment by region and nation Source: Skillset (2010) Strategic Skills Assessment / ONS Labour Force Survey July 2009-June 2010
  6. 6. Occupational groups 100% 100% Total publishing  6% 6% Elementary occupations  2% 2% Process plant and machine operatives  5% 7% Sales and customer service occupations  0% 0% Personal services occupations  3% 5% Skilled trades occupations  11% 12% Administrative and secretarial  40% 41% Associate professional and technical  4% 4% Professional occupations  28% 23% Managers and senior officials Var +/- 2010 2007 Occupational Group
  7. 7. Percentage freelance
  8. 8. Age of the workforce
  9. 9. Diversity & equality
  10. 10. Qualification Level of the Workforce
  11. 11. Level of current vacancies <ul><li>2007: 20% employers had vacancies </li></ul><ul><li>2007: 6% of these with hard to fill vacancies </li></ul><ul><li>2010: 13% employers had vacancies </li></ul><ul><li>2010: 36% of these with hard to fill vacancies </li></ul>
  12. 12. Proportion of employers that fund or arrange learning & development 40% Newspapers 41% Journals & periodicals 41% Books 50% Other publishing 45% Publishing 30% Photo-Imaging 44% Animation 45% Publishing 49% Interactive content 52% Archives & libraries 54% Facilities 55% Games design 58% Film 61% Other content creation 63% Television 66% Radio
  13. 13. Preferred learning & development delivery 5% Apprenticeships 12% Graduate internships 23% Work placement or work experience posts 27% In-house learning and development sessions using an external contractor 30% Internet based online learning and development 39% In-house learning and development sessions conducted by another staff member 44% Books and other printed material 54% Ad hoc support on-the-job by another staff member 57% Mentoring or coaching by another staff member 70% External course or seminar
  14. 14. General skills shortages (new entrants) <ul><li>Distribution, sales and marketing </li></ul><ul><li>Art and design </li></ul><ul><li>Technical development </li></ul>
  15. 15. Skills shortages direct from HE <ul><li>Sales and marketing (31%) </li></ul><ul><li>Creative talent (21%) </li></ul><ul><li>Skills using software packages (17%) </li></ul><ul><li>Multi-skilling (16%) </li></ul><ul><li>Technical skills – in particular, ability to meet industry standards requirements </li></ul><ul><li>Strategic skills for maximising opportunities for e-publishing </li></ul><ul><li>Developing and implementing innovative, creative marketing using new technology </li></ul><ul><li>Multi-media journalism skills </li></ul><ul><li>Understanding the impact of change on intellectual property rights </li></ul>
  16. 16. Current skills gaps 36% Leadership and management 38% Business skills (inc. specific mention of entrepreneurial skills 17%) 46% Software packages (inc. Photoshop, Avid, Final Cut Pro etc) 50% Technical skills (inc. computer programming, usage and web/internet design/development) 64% Sales and marketing
  17. 17. Future skills needs
  18. 18. Summary <ul><li>Increased number of companies </li></ul><ul><li>Still predominantly in London, SE, East but sizeable workforce across UK compared to CM </li></ul><ul><li>Small no. of large employers with large workforces & large no. of SMEs </li></ul><ul><li>Shrinking workforce -15% </li></ul><ul><li>Number of managers & senior officials increasing; skilled trades & sales/customer services decreasing </li></ul><ul><li>Freelance workforce hit, particularly in News Agencies </li></ul><ul><li>Ageing workforce: increase in 40-49 & 50+ age groups </li></ul><ul><li>Decrease in diversity & gender equality of workforce </li></ul><ul><li>Increasing level of degree or equivalent education </li></ul><ul><li>Fewer vacancies but increasingly level of harder to fill vacancies </li></ul><ul><li>Less than half of employers fund or arrange learning & development </li></ul><ul><li>Employers prefer to use external training/seminars or internal support for learning & development </li></ul><ul><li>Sales, marketing & technical skills shortages continue </li></ul><ul><li>Increasing & anticipated future demand for technical, software, multi-media, creativity, strategy & entrepreneurial skills in the existing workforce </li></ul>

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