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ETHICAL BUSINESS and MILLENNIALS 2019

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ETHICAL BUSINESS STATS 2019
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ETHICAL BUSINESS and MILLENNIALS 2019

  1. 1. SLEEPING LION a more thoughtful approach THE IMPORTANCE OF ETHICAL BUSINESS TO MILLENNIALS By 2025, 75% of the workforce will be millennials and social / environmental issues are high on the agenda.
  2. 2. SLEEPING LION a more thoughtful approach 75% of millennials would take a pay cut to work for a socially responsible company. Weconomy 2019
  3. 3. SLEEPING LION a more thoughtful approach 76% of millennials consider a company’s social and environmental commitments when deciding where to work. Weconomy 2019
  4. 4. SLEEPING LION a more thoughtful approach 88% of millennials say their job is more fulfilling when they’re provided with opportunities to make a positive impact on social and environmental issues. WEconomy 2019
  5. 5. SLEEPING LION a more thoughtful approach 73% of millennials are willing to pay more for brands that are sustainable, more than any other age groups. WEconomy 2019/Huffington Post
  6. 6. SLEEPING LION a more thoughtful approach 64% of millennials won’t take a job if a potential employee doesn’t have strong corporate social responsibility (CSR) practices. Cone Communication CSR Study 2016
  7. 7. SLEEPING LION a more thoughtful approach 68% of US millennials want to be known for making a positive difference in the world. American Express
  8. 8. SLEEPING LION a more thoughtful approach 81% of US millennials said a successful business needs to have a genuine purpose that resonates with people. American Express
  9. 9. SLEEPING LION a more thoughtful approach 78% of US millennials want the values of their employer to match their own. American Express
  10. 10. SLEEPING LION a more thoughtful approach 75% of US millennials define success as doing work that has a positive impact on society. American Express
  11. 11. SLEEPING LION a more thoughtful approach 85% of US millennials said they would stay longer with an employer with a high level of social responsibility. Deloitte Millennials Study 2018
  12. 12. SLEEPING LION a more thoughtful approach 83% of US millennials would be more loyal to a company that helps them contribute to social and environmental issues. Deloitte Millennials Study 2018
  13. 13. SLEEPING LION a more thoughtful approach SLEEPING LION Ethical Marketing & Business Development Training & Consultancy sleepingliononline.com

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