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Using social media for research & researcher development

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Using Social Media for Research & Researcher
Development




                             Dr Sarah-Louise Quinnell
                                                        1
                             sarah.quinnell@kcl.ac.uk

                             @sarahthesheepu
Follow the Presentation Online




                                 2
Structure:
 •Morning Session: (10 – 12.30) Integrating Social Media
 into Academic Research




 •Afternoon Session: (1.30 – 4) Becoming a Networked
 Researcher
                                                       3
Rationale ...
The effective use of social and participative media is increasingly
becoming a key requirement in 21st Century academic practice and
professional development

    This statement raises more questions than it answers:

    How can you integrate these technologies in to academic
    practice?

    What do you need to consider in designing & maintaining a
    professional identity online

    Why should I be involved?


                                                                4
Key Aims ...
•Introduce the common ground between Web 2.0 and
academic research practice
•Illustrate how a range of social media applications / tools can
be integrated into research and researcher development
strategies
•Address wider concepts of digital identity, collaborative
practices, ownership of knowledge, data protection and ethics.
•Present a range of e-resources designed to support early
career researchers
                                                            5
Introductions aka who am I & why am I
here?




                                    6

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Using social media for research & researcher development

  • 1. Using Social Media for Research & Researcher Development Dr Sarah-Louise Quinnell 1 sarah.quinnell@kcl.ac.uk @sarahthesheepu
  • 3. Structure: •Morning Session: (10 – 12.30) Integrating Social Media into Academic Research •Afternoon Session: (1.30 – 4) Becoming a Networked Researcher 3
  • 4. Rationale ... The effective use of social and participative media is increasingly becoming a key requirement in 21st Century academic practice and professional development This statement raises more questions than it answers: How can you integrate these technologies in to academic practice? What do you need to consider in designing & maintaining a professional identity online Why should I be involved? 4
  • 5. Key Aims ... •Introduce the common ground between Web 2.0 and academic research practice •Illustrate how a range of social media applications / tools can be integrated into research and researcher development strategies •Address wider concepts of digital identity, collaborative practices, ownership of knowledge, data protection and ethics. •Present a range of e-resources designed to support early career researchers 5
  • 6. Introductions aka who am I & why am I here? 6
  • 7. Morning Session: Integrating Social Media into Academic Research •Understand what social media is & how it can be used for academic research •Gain an understanding of the range of different applications available & critically evaluate / reflect on what they offer to the research process •Understand the ethical considerations surrounding the use of social media in research 7
  • 8. What is Social Media – Activity 1 •What do you understand by the term social media? In two / four groups try to create a working definition of social media including: •Some key words / phrases & principles that you would associate with social media •Record your thoughts on the Google Doc 8
  • 9. My Definition ... In this workshop I use the term ‘social media’ to refer to Internet services where the online content is generated by the users of the service. Social media rely on Web-based technologies to turn discrete, usually rather short, user contributions such as status updates or comments into an activity stream. Examining social media therefore requires us to think about how social tools facilitate the production and dissemination of information, and how they enable people to discuss and consume this information. 9
  • 10. •Broadly speaking the majority of definitions include references to: •The web as a platform i.e. To use it to carry out a range of tasks such as editing, image sharing, email, which previously had to be done using different applications •The participatory web i.e. Editing & interacting with peoples web sites rather than just reading them •The web becoming a dynamic and better organised medium (http://www.jiscinfonet.ac.uk/infokits/social-software/definition) 10
  • 11. Types of social media – The Conversation Prism http://www.theconversationprism.com/ 11
  • 12. Ok so now I know what types of social media there are BUT ... How can it help me with my research? 12
  • 13. 1 • Exploring Research Questions & Problems 2 • Collecting & Managing Information 3 • Networking & Collaboration 4 • Dissemination Stages of Research Process 13
  • 14. Activity: Discussion on Practice In two groups consider the following questions: How do you make sense of your academic or professional practice i.e. What you do How social media might be useful or disruptive to your academic or professional practice Summarise using key words / phrases using the Google Doc 14
  • 15. How do You Manage Information? In groups consider how you manage information now: Write 5 top tips to share with the group using the Google Doc What applications can help u collect & manage info ... 15
  • 16. The Art of Simple Syndication The navigation & management of digital environments through the syndication & aggregation of multiple sites & services = RSS (Really Simple Syndication) through RSS you can subscribe to multiple sites, blogs, podcasts etc Types of RSS / Feed Readers Web based Browser based Desk top based Activity: 3-Step Guide to RSS – Follow the details on the hand out to begin to create your own RSS feeds 16
  • 17. Collecting & Managing Information Using Evernote Video Guide Mendeley Fact Sheet Reference Managing 17
  • 19. Theory Behind the Tags Social reference management & bookmarking rely on the power of tagging – the increase in volume of information with an emphasis on sharing & collaboration makes it essential 3 Categories: Personal, Social, Collaborative Tagging also prevalent in blogging and content sharing sites like slideshare, flickr, youtube 19
  • 20. There are some things to consider when using tags: Personal: Personal organisation / management of bookmarks, searchable tag list / cloud Group: Participatory / democratic knowledge base Social: Use as search engine, keyword / user search other user bookmarks ,subscriptions / networks Tagging (in)consistency - intrapersonal & interpersonal 20
  • 21. Networking & Collaboration •Represent the links & interconnection between individuals & subject matter •Traditional – not easily identifiable •Social media / web easily identified 21
  • 22. Online Social Networks A number of tools provide social, supportive & critical environments for participation & collaboration 22
  • 23. ‘Academic’ Networks Click on the boxes and explore ... 23
  • 24. Synchronous Meetings Tools enable individuals to conduct Features: live ‘real time’ meetings VOIP etc. online Text Chat White Boards Beyond web Polling conferencing 24
  • 25. Online Sharing Tools •Sharing of academic content in different mediums •Dissemination to different audiences •Tagging and annotation Check out my scoop.it below: •Content can be linked to / embedded in other sites 25
  • 26. Wikis: We’ve all heard of wikipedia but what about these ... #phdchat wiki #phdpostdoc wiki Free, online collaborative writing spaces that use simple formatting rules. Multiple authors Allows individuals to edit the work of others Continuous 26
  • 27. Does Social Media Make Collaboration 27
  • 28. What Makes Collaboration Possible Participation + Consensus = Collaboration 28
  • 29. Collaboration & Social Media Participation + Consensus + Reflection = Collaboration for knowledge creation Social networking is not collaboration A number of tools within social media / networking contexts can X lead to collaboration but they do not necessarily mean that collaboration is taking place Collaboration is not longer hours of chat 29
  • 30. Discussion on Networking & Collaboration In your groups draw on your own academic practice to discuss situations where 1. Networking is important 2. Collaboration is important What sorts of activities are involved? What sorts of artefacts (documents) etc are required & how can social media contribute to them Write your answers on the Google doc 30
  • 31. Pros & Cons From the session so far consider the pros and cons of using social media in research & add to the Google doc 31
  • 32. Ethical Considerations •No Clear cut way of doing internet enquiries •Lateral surveillance or peer monitoring i.e. The work of watching one another has implications for how research is seen as supposed to traditional forms of observation •Professional identities and usernames – questions of trust & disclosure •Public, private or third space – is it private info in public space? •Audiences •Data ownership Ethical considerations when using social media in research ... 32
  • 33. Re-Cap ... •Introduce the common ground between Web 2.0 and academic research practice •Illustrate how a range of social media applications / tools can be integrated into research and researcher development strategies •Address wider concepts of digital identity, collaborative practices, ownership of knowledge, data protection and ethics. •Present a range of e-resources designed to support early career researchers 33
  • 34. Outline – Afternoon Session •Intro •Practical Exercise A – Introduce yourself / your research in plain English •The importance of establishing an online presence •Practical Exercise B – Use Personas to see what the internet thinks of your right now •Things to consider when writing for an online audience •Using Twitter to promote your blogging activities – 10 ways academics can use twitter •Practical Exercise C – Your research in 140 characters •Digital professionalism •Practical Exercise D - What not to share •Useful Resources & Discussion 34
  • 35. Introduction: This session will: Give you all the tools you need to create your online presence, via an information Professional blog 35
  • 36. This session isn’t about “Monetising your “Getting millions blog” of subscribers” 36
  • 37. It is about ... Platforms Features Steps Best Practice 37
  • 38. Practical Exercise A: Introduce yourselves or your research using our test blog: 38
  • 39. TIME TO START BLOGGING ALREADY!!?! - YES 39
  • 40. Visit the Training Blog •Go to: www.networkedresearchertraining.wordpress.com •Sign in with the generic username: (username) genericcontributor1 (password) networkedentry •Publish a blog post, just a short one – introducing yourself, your work & why you came to this workshop 40
  • 41. The importance of an online presence ... What if your CV is not enough By Dr. aka why should Inger Mewburn RMIT University Australia I bother? 41
  • 42. Reasons why you should be online: There are a million and 1 research professionals already online People will Google you anyway It can lead to all sorts of opportunities & most importantly ... Recruiters are increasingly looking to online reputations to choose between candidates 42
  • 43. My Online Experience •Active profile since 2005 as part of my PhD data collection MY ONLINE PORTFOLIO •Post PhD involved in a range of online projects which led to ... •E-Learning Development Advisor at KCL / Book Contract / Feature Blogging 43
  • 44. Practical Exercise B Use personas to see what the internet thinks about you right now Click on the link & follow the instructions ... Personas is a data mining tool that searches the web for articles that include your name – is the result what you expected? Compare the personas themes with a straightforward Google search of your name 44
  • 45. Thinking about blogging Everything you need to Blog writing: know about blogging and Cultural Identity the order in which it biography, citizen activism, journalism Individual activity – personal, subjective, expressive should be done by Ned Potter Writing skills: Regularly – become disciplined Informality – opportunities to explore different writing forms Generality – conveying complex information to non specialists i.e. Promoting research to wider audience Contexts: Risk (free)? Shape ideas and formulate thoughts and concepts Work in progress – raw material for thesis, conferences or journal papers Emphasis on personal experiences / perspectives / opinions Thought: Should you mix professional and personal 45
  • 46. Blogging & Peer Review •Blogosphere – community of bloggers who read, link to and comment on other material – comments and pingbacks = to feedback and review •Traditional Forms of Peer Review – Formal support and feedback structures from experts and peers – limited in scope and frequency •Do Blogs stand on the boundary between research & wider communities? •Does Blogging circumnavigate or cheat the peer-review process? 46
  • 47. Blogging: Process & Reflection •Narrative: Journal style entry provides narrative structure i.e. doctoral process (following blogs) •Reflective: Demonstration and documentation of process •Navigation: searchable tool either chronologically by time or conceptually by category 47
  • 48. Micro Blogging: Using Twitter to Support your Blogging Activities 10 ways academics can use twitter by Salma Patel @kingsrdp Researcher Development Unit @sarahthesheepu Me @networkedres My blog supporting researchers #phdchat useful twitter hashtag 48
  • 49. Twitter is Great for Networking Online social networking, as a 49 head start for face-to-face networking
  • 50. Links I get countless links about things I am interested in from people who know more about them than I do or look from a 50 different perspective
  • 51. Ask Questions ... Sometimes Google isn’t enough ... You can use twitter to ask questions & get advice & support from a range of sources Use # tags like #phdchat to connect with likeminded people 51
  • 52. Listening In ... When 2 or more people you are following are having a conversation their tweets can provide all sorts of information and ideas ... 52
  • 53. Promotion Twitter generates an enormous amount of traffic to blogs – if people re-tweet your links, the views increase exponentially. Tweets can add to the discussion too ... How I went from blog to print via twitter ... Original article THE Online article LSE Blog 53
  • 54. You need to give a little too ... If you only use twitter for self-promotion people will tend to ignore you. You will get much more out of it if you become part of a community, tweet links to other blogs re-tweet etc 54
  • 55. Practical Exercise C Your research in 140 characters ... •Log in to twitter - with your own account or Username: CAcademic Password: connected1 In 140 characters create a tweet about your thesis / blog post you created earlier Then .. •Use the hashtag #phdchat to introduce yourself to the wider community 55
  • 56. Digital Professionalism •You are a professional, you are marketing yourself and your work so there are some things you should share and others you shouldn’t: •Should you share personal photos •Should you be ‘friends’ with students or let them follow you on twitter? Things to consider when establishing your online identity / what not to share ... 56
  • 57. Practical Exercise D: What not to Share •Split into groups and consider 2 things you would want to share online about you and research and two things you wouldn’t and why? •How To tell your supervisor you want a divorce: In pairs read the article on the handout and then discuss whether or not you think it should be posted online 57
  • 58. Managing Your Digital Identity http://www.theconversationprism.com/ Sarah-Lou – daughter, friend, dancer, Dr. Sarah-Louise Quinnell – E-Learning agony aunt, Advisor, Graduate School KCL, academic, researcher @sarahthesheepu – blogger, social media persona a combination of the 58 two
  • 59. Trademarks, copy right & IPR considerations 59
  • 60. Summary ... •Plugged into the wider profession •Helps to ensure you are a reflective practioner •You never know where it might lead •It’s FUN 60
  • 61. Re-Cap ... •Introduce the common ground between Web 2.0 and academic research practice •Illustrate how a range of social media applications / tools can be integrated into research and researcher development strategies •Address wider concepts of digital identity, collaborative practices, ownership of knowledge, data protection and ethics. •Present a range of e-resources designed to support early career researchers 61
  • 62. Useful Resources •Follow @kingsrdp on twitter •Graduate School Blog •#phdchat group on twitter & wiki •Post-doc forum •The Thesis whisperer •The Research Whisperer •Networked Researcher •PhD2Published •Phd-viva.com •The Guardian Higher Education Network •Social science space 62