UL has released Navigating the Product Mindset, the first of an annual study that investigates attitudes about where products are made, sold, bought and consumed. Based on global research among consumers and manufacturers, the study examines perceptions about products related to safety, performance, innovation and sustainability.

1. © 2011 Underwriters Laboratories Inc.

2. THE STUDY
Navigating the Product Mindset seeks to better understand how people around the world
think and feel about products. To uncover and then capture the Product Mindset, we
explored the idea from multiple perspectives: marketplace trends, statistical
data, differing stakeholders, varied geographies, diverse industries and a technical panel
of experts within UL.
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PRODUCT MINDSET AT
UL.COM/PRODUCTMINDSET
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3. INDUSTRY REPORTS
Building on the success of Navigating the Product Mindset, additional industry-specific
reports with findings from the study are now available for building materials, high-tech
food and household chemicals.
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PRODUCT MINDSET AT
UL.COM/PRODUCTMINDSET
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4. PRESS COVERAGE
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PRODUCT MINDSET AT
UL.COM/PRODUCTMINDSET
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5. DOWNLOAD THE FULL REPORT
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PRODUCT MINDSET AT
UL.COM/PRODUCTMINDSET
UL and the UL logo are trademarks of UL LLC © 2012

6. THANK YOU