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Getting Radically Customer Centric in Retail: SXSW Sessions to Attend


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We’ve identified the retail SXSW sessions that you won't want to miss. Add them to your schedule and get smarter about relevance through a customer-first lens.

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Getting Radically Customer Centric in Retail: SXSW Sessions to Attend

  1. 1. GETTING RADICALLY CUSTOMER CENTRIC IN RETAIL Here are some SXSW sessions – by industry – that you may not want to miss to get smarter about relevance through a customer-first lens. MARCH 11th 12:30 PM - 1:30 PM Data Alone Can’t Decode the Fashion Industry To survive, data is not enough. Predicting shopping behaviors is a definite step up, but fashion now depends on a balancing act between artificial intelligence and that of human discovery. 5:00 PM - 6:00 PM Why E-Commerce Is Finally Ready for Big Spenders As buyers become increasingly comfortable with big purchases sans tactile benefits, macro-consumerism is now one of the biggest trends hitting online shopping. 11SATURDAY MARCH 12th 9:30 AM - 10:30 AM Community Comes First: The New Brick & Mortar Norm Retailers are no longer selling garments, they are selling community and inspiration – something NIKE and Under Armour know quite a bit about. 3:30 PM - 4:30 PM Shop Shi ing: How Tech Is Changing Commerce Big Tech advancements (including artificial intelligence and virtual/ augmented reality) are poised to completely alter and simplify the way we go about our purchase cycles. 12SUNDAY Commerce, both on- and offline, is breaking new ground every day thanks to evolving tech and data practices. Here, our leaders highlight the sessions you shouldn’t miss if the future of consumer retail experiences matters to you. MARCH 13th 9:30 AM - 10:30 AM Future of Retail: The On-Demand, Peer Economy From sharing closets to taking garments for a test drive, shopping options are evolving to cater to the ever-revolutionary Millennial customers and their desire for collaborative consumption. 12:30 PM - 1:30 PM Artificial Intelligence Is the Future of Fashion Emerging manufacturing tech will allow fashion and sports brands to be some of the first to prove the social benefits of biometric data and artificial intelligence at scale. 13MONDAY