How far must you go
to get your insights? How long would you travel to get actionable business insights? Across town? Around the world? Drive Across Town < 1 HOUR Run a Marathon UP TO 4 HOURS Complete a Stage of the Tour de France 10 HOURS 2 DAYS 4X4 Across the Danakil Desert UP TO 3 DAYS Canoe Down the Yukon River UP TO 5 DAYS UP TO 10 DAYS UP TO 11 DAYS Board a Cruise from New York to London Walk from San Francisco to Los Angeles Fly from Newark, NJ, to Singapore 6% 21% 16% 30% 15% 8% 1% 3% We asked 759 IT and business users about the time it takes to ﬁll operational report requests. Here’s how far they typically go to get their most valuable insights.
Are you satisﬁed dining on
old data? Imagine you order a meal at a restaurant. By the time it comes, it’s cold, wrong, and not what you’re hungry for anymore. Do you send it back? Of course! However, the majority of businesses wait up to two full days for operational insights. And day-old insights are more useless than day-old chicken. But are business users horriﬁed by this? Shockingly, no. Somewhat Satisﬁed Very Satisﬁed Unsatisﬁed Satisﬁed Very Unsatisﬁed 2%8%35%19% 36% 2-DAY-OLD DATA
Sure it’s faster, but what
else can it do? IT pros know running uniﬁed transactional and analytical systems with business suite on SAP HANA makes databases faster and business processes more dynamic. But faster isn’t always their main concern. We asked 407 IT pros which pain points they experienced from their unintegrated systems. Here’s what they told us: 22% Complex and Costly IT Landscape 1% Other 7% Slow Performance with Transactions and Batch Processes 16% Unable to Move Data Between Databases Quickly 17% Difficult to Manage Big Data 18% Security Risks Due to Data Proliferation 19% Business Users Heavily Dependent on IT
Unify and conquer Imagine having
real-time data and analysis at your disposal. What kind of competitive advantage would that give you and your business? Here’s what 352 business users said. 25% Faster Access to Real-Time Data 1% Other 7% Less Dependence on IT 10% Deeper Access to More Granular Data 20% Faster Analysis of Larger Volumes of Data 24% Improved Planning Accuracy 13% Contextual Information from Many Sources