Measured and delivered in real time, data is the ﬁrst part of
the feedback loop.
Because of the processing power of in-memory computing,
your department can start to do less with more.
More users, data, queries. Fewer systems, costs,
headaches. Learn more about SAP HANA.
Data is visualized in a meaningful way, taking it beyond
digits to actionable insight.
And it's done quickly. With SAP HANA, what used to take
days or hours now takes minutes.
Users who abandoned data because of frustrations now
have every reason to embrace it.
What can predictive analytics solutions
from SAP do for you?
The data can point to a speciﬁc action or path that leads to a
competitive marketing or operations advantage.
With the ability to bring together all of your data and analyze it
all at once, you gain 360-degree visibility of everything from a
customer's behavior to the efficiency of a supply chain partner.
Armed with contextualized data that identiﬁes an opportunity,
all that’s left is to take action before the feedback loop starts
Here's the ROI a few SAP customers were able to realize with a
healthy feedback loop in place.
What They Identiﬁed/Saved/Accomplished
$1 million annual fraud detection
São Paulo, Brazil
$100 million untaxed earnings
$20 million saved on one project
$3.2 million fraud detection
Double-digit revenue growth
To see these and other customer stories,
read SAP's Big Data Analytics Guide.
Thanks to real-time data and in-memory computing, feedback
loops can always be “on” so you can improve your ROI and:
• Take what you’re already doing and do it better. With inmemory computing like SAP HANA, there’s no longer a
huge cost outlay, enabling companies to arrive at real-time
insights faster, better, and cheaper than in the past.
• Do things you’ve never thought about before. Like Patel
discovered when working on his graduate project, data’s use
is seldom singular. Once you liberate your data, employees
will ﬁnd new ways to use it, leading to new opportunities.
• Do more of what you’re already doing. With SAP HANA,
companies can also add more users, more data, and more
queries without taxing their system.
DATA TO WORK
Go to your line of business
page to learn more.
Buy the “The Human Face of Big Data” app for Apple iPad.
Or visit the book’s Web site at TheHumanFaceOfBigData.com.
“The Human Face of Big Data” was created through the generous
assistance of EMC. Supporting sponsors: SAP, Cisco, FedEx, VMware,