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Applying   Game Mechanics
      Into User Interfaces




Leonardo Santagada, lsantagada@inf.ufrgs.br @santagada
Marcelo Pimenta, mpimenta@inf.ufrgs.br
Building fun applications is hard



  • Not Reproducible
  • No guidelines
  • Very few literature about it
We are looking for a solution



• A reproducible way to make applications fun
  to use
• What fun is
Usability is about
lowering friction
Fun is about
increasing motivation
UX is about
reasoning and evaluation
By using Game Mechanics
 you can make apps fun
External Reward Systems
  (Points and Badges)
Short feedback loop
                 User
              Performs an
                Action




Feedback is                    App.
  Given                     Process Info
Exploratory Learning



• Guided by a reward system and a tight
  feedback loop
• Users can learn on their own
Game Apps
YouTube
Stack Overflow
Stack Overflow
Testing the fun efficiency



• Testing for fun is complicated
• How many tests
• With the apps that exist?
Roadmap


• Design Tests
• Test
• Write Papers
• Write dissertation
Questions
                                  ?
Leonardo Santagada lsantagada@inf.ufrgs.br @santagada
Marcelo Pimenta mpimenta@inf.ufrgs.br

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Applying Game Mechanics to Increase User Motivation and Engagement