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Presentation on snapdeal

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Snapdeal Presentation

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Presentation on snapdeal

  1. 1. COMPANY’S PROFILE  SNAPDEAL is a e-commerce company based in India.  The company was started by Kunal Bahl, a Wharton graduate as part of the dual degree M&T Engineering and Business program at Penn, and Rohit Bansal, an alumnus of IIT Delhi in February 2010. The company is based in New Delhi,India.
  2. 2. OVERVIEW OF COMPANY  Snapdeal has grown to become one of the largest online marketplace in India.  The company offer’s an assortment of 10 million products across diverse categories from over 100,000 sellers, shipping to more than 5,000.
  3. 3. BUSINESS RESULTS In the year 2012-13, Snapdeal had said that it expected revenues of about ₹600 crore (US$89 million). Betting big on the growth of mobile commerce, Kunal Bahl, the CEO, said at the time that 15-20 per cent of the sales on Snapdeal came through m-commerce. Snapdeal.com expected the total sale of products traded on its platform to cross ₹2,000 crore (US$300 million) in the fiscal year 2013- 14 helped by its robust growth in the past two years and the growing popularity of e-commerce in India. In June 2014, Snapdeal announced that it had achieved the milestone of 1000 sellers on its platform getting sales of over Rs 1 crore.
  4. 4. Awards and recognition  eRetailer of the Year & Best Advertising campaign of the year - Indian eRetail awards 2012 organized by Franchise India in February 2012.  Winner of Red Herring Asia Awards 2011.  E-commerce site of the year at WAT awards that took place in Jan 2012, Mumbai.  Voted amongst the Buziest brands of India in afaqs's annual buzz-making poll.
  5. 5. BUSINESS IN TRICITY  SNAPDEAL is a tricity shoots out about 4 lakhs promotional text messages & about 4-5 lakhs emails,including news letter within a month.  Tress Lounge,Menor,Lemon,J.W.Marriot,Rajdhani,etc are some of the top clients for snapdeal in the tricity with the most repetitive orders.
  6. 6. WHAT IS THERE FOR MERCHANT?  Snapdeal.com serves as an advertising platform for merchants and a discount platform for customers.  For the merchants who partner with SnapDeal,it is a cost effective channel for acquiring new customers. It also works as a risk free alternate marketing channel.  From the merchants standpoint,they are passing on the customer acquisition cost in the form of the discounted offer.
  7. 7. ACQUISITIONS In June 2011, Snapdeal acquired Grabbon.com. In April 2012, Snapdeal acquired esportsbuy.com, an online sports goods retailer . In May 2013, Snapdeal acquired Shopo.in, an online marketplace for Indian handicraft products. In April 2014, Snapdeal acquired Doozton.com. In December 2014, Snapdeal acquired Wishpicker.com.
  8. 8. ACQUISITIONS In January 2015, Snapdeal acquired a stake in product comparison website Smartprix.com. In February 2015, Snapdeal acquired luxury fashion products discovery site, Exclusively.in. In March 2015, Snapdeal acquired 20% stake in Gojavas.com. In March 2015, Snapdeal acquired ecommerce management software and fulfillment solution provider, Unicommerce.com .
  9. 9. In March 2015, Snapdeal entered into the financial services marketplace by acquiring a majority stake of RupeePower which provides a digital platform for financial products to customers. Mr. Tejasvi Mohanram, the founder of RupeePower would continue to be the MD&CEO of the company. In April 2015, Snapdeal acquired mobile-payments company FreeCharge.com. In September 2015, Snapdeal acquired Reduce Data, a programmatic display advertising platform. ACQUISITIONS
  10. 10. THANK YOU

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