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Communicating And Collaborating In A Web 2.0 World

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Communicating And Collaborating In A Web 2.0 World

  1. 1. Social Media and the Information Authority Dave Briggs Communicating and Collaborating in a Web 2.0 World
  2. 2. Agenda <ul><li>What is Social Media and Web 2.0? </li></ul><ul><li>Benefits </li></ul><ul><li>Communicating, Sharing, Collaborating </li></ul><ul><li>Technology, Open Source </li></ul><ul><li>Search </li></ul><ul><li>Platforms </li></ul><ul><li>The IA Demonstration Site </li></ul><ul><li>Discussion: Wants and Needs </li></ul>
  3. 3. What Is Social Media?
  4. 4. The Importance of Cats
  5. 5. The Importance of Cats
  6. 6. Social Media <ul><li>Democratising the processes of </li></ul><ul><li>Creating Media </li></ul><ul><li>Publishing it </li></ul><ul><li>Making it: </li></ul><ul><li>Free (or very cheap)‏ </li></ul><ul><li>Simple </li></ul>
  7. 7. Web 2.0 <ul><li>Making the web a two way process: </li></ul><ul><li>The ‘Read/Write’ web </li></ul><ul><li>User generated content </li></ul><ul><li>Web 1.0 was based on pushing content out. </li></ul><ul><li>Web 2.0 draws content in. </li></ul>
  8. 8. Benefits <ul><li>Ease of communication: </li></ul><ul><ul><li>Picking up or sending out information when you want to in the form you want to </li></ul></ul><ul><li>Sharing information and media: </li></ul><ul><ul><li>Publish worldwide instantly and receive feedback in real time </li></ul></ul><ul><li>Making collaboration ‘live’ </li></ul><ul><ul><li>Web tools enable same time editing of documents across the globe </li></ul></ul>
  9. 9. Benefits <ul><li>Social media provides ‘community glue’. </li></ul><ul><li>It keeps groups together even when they are not physically present. </li></ul><ul><li>Being web based means that geography is no obstacle, nor time: contribute when you want to! </li></ul>
  10. 10. Communicating <ul><li>Blogs: Blogger, WordPress, Typepad </li></ul><ul><li>Micro-blogs: Twitter, Jaiku, Pownce </li></ul><ul><li>Social networks: MySpace, Facebook </li></ul><ul><li>Forums: phpBB, VBulletin, Vanilla </li></ul><ul><li>Instant messaging: Meebo, Google Talk </li></ul><ul><li>‘ Webinars’: Webex, GoToMeeting, slidelive </li></ul>
  11. 11. Sharing <ul><li>Photos: Flickr, Photobucket </li></ul><ul><li>Video: YouTube, Blip.tv </li></ul><ul><li>Links: del.icio.us, Reddit, Digg </li></ul><ul><li>Documents: Scribd, docstock </li></ul><ul><li>Presentations: Slideshare, Zentation </li></ul><ul><li>Files: Box.net, Omnidrive </li></ul>
  12. 12. Collaborating <ul><li>Wikis: Wikipedia, LocalGovGlossary </li></ul><ul><li>Online office: Google & Zoho </li></ul><ul><li>Documents: WriteWith </li></ul><ul><li>Mind mapping: Bubbl.us </li></ul><ul><li>Projects: Basecamp </li></ul>
  13. 13. Technology <ul><li>What makes this possible? </li></ul><ul><li>RSS </li></ul><ul><li>Tagging </li></ul><ul><li>Widgets </li></ul><ul><li>AJAX </li></ul><ul><li>APIs: ‘mashups’ </li></ul>
  14. 14. Open Source <ul><li>Free as in speech, not just/necessarily beer </li></ul><ul><li>Software – much of Web 2.0 is powered by free software: LAMP </li></ul><ul><li>Attitude – open source our knowledge and information </li></ul><ul><li>The Cathedral and the Bazaar </li></ul><ul><li>“ Given enough eyeballs, </li></ul><ul><li>all bugs are shallow” </li></ul>
  15. 15. Search
  16. 16. Search
  17. 17. Search
  18. 18. Search
  19. 19. Platforms <ul><li>So… </li></ul><ul><li>The tools already exist. How to draw them together? </li></ul>
  20. 20. Use Existing Platforms The Hub (Social Network?)‏ Blogs Photo sharing Discussion Forums Wikis Video Documents
  21. 21. Use Bespoke Platform (1)‏ Blogs Photo sharing Discussion Forums Wikis Video Documents
  22. 22. Use Bespoke Platform (2)‏ Blogs Photo sharing Discussion Forums Wikis Video Documents
  23. 23. The IA Demonstration Site <ul><li>Bespoke solution </li></ul><ul><li>Developed using a free, open-source content management system: Drupal </li></ul><ul><li>Fully functioning if somewhat basic in design </li></ul><ul><li>Set up time: approx 10 hours </li></ul><ul><li>Cost: Nothing </li></ul>
  24. 24. The IA Demonstration Site <ul><li>Aims: </li></ul><ul><li>To provide bespoke platform which enables secure sharing of information whilst allowing existing platforms to be exploited. </li></ul><ul><li>Public information can be shared with everyone, private stuff remains private </li></ul><ul><li>Demonstrate the benefits quickly and cheaply! </li></ul>
  25. 25. How not to do it!

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