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20 ads - IMC assignment

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20 ads - IMC assignment

  1. 1. Ad Agencies<br />Submitted to :<br />Dr. Sandhir Sharma<br />By RECOIL GROUP<br />
  2. 2. Services<br />MUDRA INDIA --- advertising, strategy & designconsulting, localisation & print-media services.<br />DDB MUDRA --- advertising, health & lifestyle, data-driven communications and digital & news media.<br />MUDRA MAX --- integrated communication planning and inplementation.<br />IGNITE MUDRA --- partnering Indian Enterpreneurs.<br />Reach<br />Radio , Small screen, Big screen, online, Movies and Print.<br />
  3. 3. Client Base<br />Fvourite ad http://www.youtube.com/watch?v=mk8Z0WbSWV0<br />
  4. 4. Services<br /><ul><li>Advertising
  5. 5. Brand building campaigns</li></ul>Reach<br /><ul><li>National t.v.
  6. 6. Global campaigns (global)</li></ul>Client Base<br />Colgate, Heinz, Taj Group, ING Vyasa, Coke, Apple Ipod, McDowell, Bharti, IFFCO TOKIO, PVR, Gail and even the Indian Army, , Taj group of hotels, hair n care, ingvasya. <br />Fvourite ad http://www.youtube.com/watch?v=2BImty7f5Ng&feature=related<br />
  7. 7. Services<br /><ul><li>Brand campaigns,
  8. 8. Full range of imc, since 1998
  9. 9. Pr ads Social ad, measles and rubella campaigns. </li></ul>Reach<br /><ul><li>T.V.
  10. 10. National &global</li></ul>Client Base<br />American airlines, gsk, loreal, Cadbury schwepps, cathy pacific, coca cola, general motors, Harley Davidson, Johnson &Johnson, Lufthansa, h.p. Microsoft, master card, nestle, narvotis, phizer, seimens, sonyerricson, uniliver, tiffany, <br />ssl international durex, xbox. <br />Fvourite ad http://www.youtube.com/watch?v=NJ_JEuQTqMI<br />
  11. 11. Services<br /><ul><li>T.v. ads
  12. 12. Launch campaigns.
  13. 13. Brand positioning</li></ul>Reach<br /><ul><li>Multimedia, national global.
  14. 14. Focuses more on rural India for reach.</li></ul>Client Base<br />Ranbaxy Global Health Care (RGHC,the portfolio of brands like Revitalite (Protein Supplement), Revital, Chericof, Chericold N Flu, Pepfiz, Pepflux, and Chyawan Active Chyawanprash) ,indusiand bank, Suzuki.<br />
  15. 15. Services<br /><ul><li>Launch campaigns
  16. 16. Positioning
  17. 17. Promotion
  18. 18. IMC.
  19. 19. Crm</li></ul>Reach<br /><ul><li>Multimedia
  20. 20. National t.v., print.
  21. 21. Global programmeshandeled By u.s. division.</li></ul>Client Base<br />Dominos in India, Ambuja Cements, Saffola, Pantene, Kinetic, SBI Cards, Expressions Greeting Cards, India Shining, Incredible India, Thumbs Up , Cola, Cartier, Arrow, Lee, Britannia Cheese.<br /><ul><li>http://www.youtube.com/watch?v=7LeLktulWpU
  22. 22. http://www.youtube.com/watch?v=ed-EwgJfoCk</li></ul>Fvourite ad <br />
  23. 23. Services<br />Reach<br />Client Base<br />Bayer, Braun, Clarks, Digital UK, Gillette, Heinz, HP, Mercedes-Benz, Orbit, Pepsi, Pizza hut, Walkers, Metropolitan police, Sainsbury’s, Snickers, Twinning's, Wrigley’s, Unicef, Cancer research UK, Child maintenance options, The , conomist, Quaker oats, Starbucks<br />Fvourite ad <br />
  24. 24. Services<br /><ul><li>180 PRODUCES BIG CONSUMER
  25. 25. BRAND AND PRODUCT IDEAS THAT WORK ACROSS MEDIA
  26. 26. CULTURAL AND GEOGRAPHICAL BOUNDARIES-CROSS CHANNEL
  27. 27. CONTENT SPECIALIST.</li></ul>AMSTERDAM<br />Reach<br />Client Base<br />BMW MOTORRAD, BOOST MOBILE, HTC, MOTOROLA, OMEGA, , SONY, VERSATEL, ADIDAS, AMSTEL, <br />Fvourite ad <br />
  28. 28. Services<br /><ul><li>CAMPAIGNS
  29. 29. DIGITAL ADVERTISING
  30. 30. RELATIONSHIP MARKETING
  31. 31. SYSTEMATIC DESIGN
  32. 32. BRAND DEVELOPMENT</li></ul>Reach<br />Client Base<br />Fvourite ad <br />
  33. 33. Services<br /><ul><li>IMC
  34. 34. PR,CR
  35. 35. Customer analytics
  36. 36. Digital & Search Marketing.</li></ul>Reach<br />Client Base<br />Comfort, Dove, IBM, Paul O’Donnel, Scrabble,LouisVuitton, Comfort, Lifestyle, Men+Care, Diamond Shreddies,Twin Peaks- Retail, The Outernet,Lacta, miptv2010, Nestle, Neo Sports Channel etc.<br />

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