Presentation on Human mixtard

15,691 views

Published on

Published in: Health & Medicine
1 Comment
2 Likes
Statistics
Notes
No Downloads
Views
Total views
15,691
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
152
Comments
1
Likes
2
Embeds 0
No embeds

No notes for slide

Presentation on Human mixtard

  1. 1. HUMAN MIXTARD<br />Presented By - PRASHANTH RAO <br />
  2. 2. Human Mixtard<br />Brand Of NOVO NORDISK Denmark based company.<br />Indication in case of Diabetes Mellitus.<br />Human Mixtard contains Premixed Human Insulin.(30:70 & 50:50)<br />30% Regular Insulin & 70% NPH Insulin.<br /> 50% Regular Insulin & 50% NPH Insulin<br />Its available as Human Mixtard 30 and Human Mixtard 50.<br />
  3. 3. NOVO NORDISK <br />Market Leader in the Diabetic Segment.<br />Only Company having all the range of Insulin.<br />REGULAR INSULIN (ACTRAPID)<br />NPH INSULIN (INSULATARD)<br />PREMIXED INSULIN (HUMAN MIXTARD 30 & 50)<br />LONG ACTING DETIMIR INSULIN (LEVIMIR)<br />RAPID ACTING ASPART INSULIN (NOVORAPID)<br />PREMIXED ASPART INSULIN (NOVOMIX)<br />
  4. 4. DEVICES AVAILABLE<br />Available in the form of Vials, Pens.<br />The Pens are also of 2 types, Prefilled Pens (Novolet) and Durable Pens (Novo Pen 3 and 4).<br />Vials are available in 40IU (10ml), where as the Pen fills are available in 100IU (3ml).<br />
  5. 5. HUMAN MIXTARD VIALS 40IU10ml<br />
  6. 6. HUMAN MIXTARD DURABLE PEN<br />
  7. 7. NOVOPEN 4<br />
  8. 8. HUMAN MIXTARD PEN FILLS<br />
  9. 9. HUMAN MIXTARD PREFILLED PENS 10IU 3ml<br />
  10. 10. PRICE<br />HUMAN MIXTARD 30 VIAL-Rs.158<br />HUMAN MIXTARD PEN FILLS-Rs.1040 (Pack of 5)<br />NOVO PEN 3 –Rs.600<br />NOVOLET PEN (PREFILLED PEN)-Rs.300<br />
  11. 11. COLLABORATIONS<br />Torrent Manufactures Human Mixtard Vials at their Ahmadabad unit (Same Quality).<br />Abott handles the Distribution of all the Insulins of Novo Nordisk.<br />The Pens and the Pen fills are Manufactured in Denmark and are Imported to India.<br />
  12. 12. COMPETITORS<br />HUMINSULIN (ELI LILLY)<br />WOSULIN (WOCKHARDT)<br />LUPISULIN (LUPIN)<br />INSUGEN (BIOCON)<br />RECOSULIN (SHREYA LIFE SCIENCE)<br />INSUMAN (SANOFI AVENTIS)<br />INSUCARE (RANBAXY)<br />
  13. 13. MARKET SHARE<br />Insulin & its analogs market in 2008 was USD12.25 Bn.<br />NOVO NORDISK today holds 65% Market Share Globally in Insulin segment.<br />They are the Market Leaders in Insulin Segment.<br />Presence in 52 Countries.<br />5TH LARGEST SELLING BRAND IN INDIA in May-2009.<br />Annual sales in 2009 was Rs.123.54 Cr.<br />Market Share of 0.34%, Growing at 1.6%<br />
  14. 14. INSULIN Rxn TREND<br />
  15. 15. PREMIXED INSULIN Rxn TREND<br />
  16. 16. BRANDWISERxn TREND<br />
  17. 17. CURRENT STRATERGY<br />QUALITY of Insulin.<br />Focusing on the Fetures of Pens.<br />Patient Services.<br />Free Demo to the patients at their door step.<br />Free Pens to needy Patients.<br />Complete Range of Insulins available<br />Availability:- Freely Available<br />
  18. 18. Why Drs Prefer Human Mixtard ?<br />Brand Image.<br />Availability.<br />Presence in 52 countries, so widely accepted by all the Drs world wide.<br />Provides News articles and other Diabetes related news to the Drs.<br />Other New molecule’s CMEs.<br />
  19. 19. THANK YOU<br />
  20. 20. QUESTIONS?<br />

×