Wolfstar chat

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Wolfstar chat

  1. 1. Hello.<br />
  2. 2. You were in gorkana<br />so you must have had about<br />1,000,000,000<br />agencies pitching at you by now,<br />
  3. 3. So we’ll be brief.<br />
  4. 4. Why Wolfstar?<br />(we hear you say.)<br />
  5. 5. Well, we’ve worked with lots of big brands.<br />(but so has everyone else),<br />
  6. 6. And we’ve won lots of awards<br />(but so has everyone else).<br />
  7. 7. What we do is very much like PR,<br />
  8. 8. Only smarter.<br />
  9. 9. It has to be.<br />
  10. 10. Because we live in a world where<br />
  11. 11. Things change.<br />
  12. 12. PR has changed,<br />more things matter than they used to.<br />
  13. 13. Newspapers, Magazines & TV still matter,<br />
  14. 14. but so do search patterns, social media conversations, analytics data, influence, behavior profiles, blogs, Twitter, Google+, tumblr, flickr, (in fact all the “r”s), forums, the list goes on… <br />They all matter now.<br />
  15. 15. We worked that out ages ago,<br />(well, 2007 to be precise),<br />
  16. 16. and formed the UK’s first specialist PR and social media agency.<br />
  17. 17. We’re not code monkeys or web geeks, we’re PR people through and through.<br />
  18. 18. We just get that the world has changed.<br />
  19. 19. Our approach to PR works.<br />
  20. 20. In the real world.<br />
  21. 21. Like when we drove 200,000 people to PayPal’s Facebook group in order to launch an iPhone app for Pizza Express.<br />
  22. 22. It was the number one free lifestyle app on the app store.<br />
  23. 23. Or when we ran a campaign with bloggers and journalists for a Discovery channel documentary that boosted viewers by 400%. <br />
  24. 24. Or when we ran the global launch for the Sony Ericsson XperiaTM PLAY and Engadget put it at the top of their site for a month.<br />
  25. 25. (did you know that Engadget gets more page views in an hour than the monthly circulation of “what hi-fi”?)<br />(57,000 vs 55,000)<br />
  26. 26. Or how 95,440 people a month see our content on Google’s first page when searching for first direct …<br />
  27. 27. That was all earned, not paid for media- you’d have to stump-up around £40k a month for that…(they didn’t)<br />
  28. 28. Sorry, <br />rambling now.<br />
  29. 29. The world is different,<br />
  30. 30. and so are we.<br />
  31. 31. Can we be part of your pitch process?<br />
  32. 32. chaps@wolfstarconsultancy.com<br />0845 838 7283<br />Ask for Will, Tim or Sam<br />

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