EVALUATION QUESTION 4
How Did You Used Media Technologies In The Construction, Research
and Planning and Evaluation?
My product is split into three categories. Research and
Planning, Construction, and Evaluation. Throughout these
categories, I used a wide range of Media Technologies.
RESEARCH AND PLANNING
During the research and planning stage, I analysed real media
products before starting to plan my own. To do this, I used the
following media technology to research and plan my video.
The main reason I used the computers was so I could access the internet and get on to
websites to do the research in school time. The computers I have been using allow for
programs to be run on higher settings and handle more items and objects at the same time.
YouTube came in handy to find videos for analysing the genre I had chosen to do. It also
came in good use while I was doing my target audience research and needed some figures of
video views of songs by certain bands in the genre.
I had to use blogger all the way through the R&P stage because I had to post information on
what I had found during this stage. I found Blogger easy to use as I had used it to post
everything last year.
Internet Explorer – in order to be able to access the internet, I used the Internet Explorer
browser. I only used IE in school as Google Chrome isn’t installed on the school system.
Google Chrome – I used Google Chrome when I was working at home because it is a lot
quicker than IE. It is also easier to use than IE because you can sign in to Google and then
you’ll be signed into Blogger, YouTube, etc.
Prezi – To add some multimedia to my blog, I did some posts using Prezi when a lot of text
was needed. It made the post look more interesting as it is basically a 3D PowerPoint look.
Smartphones – when I was looking for locations, I used my phone to take still shots and
upload them to Blogger using the Blogger app for iPhone.
SlideShare – I used slideshare to upload powerpoint documents that I had done some of my
This is where I took all of my research and planning and produced
a music video, digipak and a magazine advert. During these
tasks, I used the following media technologies.
Sony Vegas Movie Studio Platinum 12
Sony Vegas took up most of the construction stage as I had to edit my music video which
took a couple of months to complete. The tools I used within Vegas were; reverse tool to
reverse a clip of the guitar neck so the shot went towards the body of the guitar instead
of the head, and I also used the Magic Bullet Quicklooks plug-in and the effect
“Sharpen”. Another tool I used was the opacity tool to get an overlay of one clip on top
Adobe Photoshop CS4
I used Adobe Photoshop CS4 for both my digipak and my magazine advert. I used it to
edit images to make them suit the genre I had chosen.
Camera (Panasonic HC-X800)
To film my video, I used a HD Panasonic HC-X800 camera that records in 1080p Full
HD. It recorded straight onto an SD card which was really useful and fast when
transferring clips to the computer from the card.
After doing all of the research, planning and constructing my music video and ancillary tasks, I
had to evaluate the whole process; what I did well, what I didn’t do so well, areas for
improvement, etc. During the evaluation, I used the following media technology to produce it.
Social Networking Sites
To gain feedback for my video, I posted it up on my Facebook and Twitter pages, as well as
the schools media channel
To record the process as well as write up my coursework I used Blogger. It enabled me to
share posts and with it being a Google product, it integrates with YouTube well.