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Blog: Salesleadspittsburgh.com
Pittsburgh SEO Experts Advise - Be Consistent With Bringing Unique Content to
Your Site
For most website owners, creating content and publishing it online is a one-time affair. Once the website is
up and running, will all requisite pages built, they simply forget about it. Knowing that they have already
invested in good quality, unique and engaging content for their website, the general idea is - it won’t be
required anymore! And this is where they commit a mistake.
Pittsburgh SEO experts advise against such a practice. A website that isn’t updated regularly is stale, boring
and unexciting - not just for search engines but for users too! Google loves new content - information
published on your website that will serve as a reason for its bots to come crawl pages again. Users love new
content too - they would want to know what you are up to. What new stuff (products or services) you have
to offer. In a market where the attention span of almost everyone - both users and search spiders, is no
more than a few seconds, your website and its identity can easily be lost behind a myriad of new content
being published each day.
So don’t let your website just sit there, gathering dust and mothballs. Brush up your writing skills or hire
professional Pittsburgh SEO expert writers to do the job for you. Whatever you do - make sure something
new is published on your website at least once every week! Keep this fresh and interesting.
Go ahead - give search engines and users a reason to visit your website again!