How effective is the combination of your main product and ancillary texts? By Jordan Cella
Final ProductOur documentary was based upon the theme ofremembrance, which was connoted through the use ofpoppies and the title; ‘The Forgotten Memory’.In order to maintain the theme of war and to ensurethat the audience were aware of this being the focus,various iconic items and images were used repeatedly.For example, the use of the poppy.
Final ProductBetween the print works and the actual documentary, therearent many links. This is due to only the first five minutes of thedocumentary being filmed. Had we needed to lengthen theproduction, there would be an increase in the amount oficonography. For example, there may be use of the gun and thelink between medals/necklaces gained through war.The main links are between both print works and how theyrelate to one another, as well as the documentary.
Print WorkFor the print work, I researched documentaries which were similar to that ofour own, this enabled me to recognise iconography of war documentaries andhow they had been commonly promoted.Through this we were able to focus our work and ensure that our targetmarket were the central focal point. It also helped us to know what sorts ofcostume and lighting, etc would be used, helping us to enhance and embraceas much professionalism as possible. It also helped us understand the mise enscéne of the documentary, and what we needed to do to be in keeping withthe style of our chosen channel; BBC One. When researching about BBC One,we discovered that Radio Times, their magazine, heavily promoted televisionprogrammes or radio shows that were being aired and created by the BBC.This was one our main reasons behind our ancillary texts being focused uponRadio Times’ specifications.The use of a repertoire of elements was extremely helpful as it enabled usensure that all of our work was interlinking with one another throughiconography and stock elements, such as setting and characters. It also madesure that our mise en scéne was consistent and reflective of our war focus.
ResearchTo convey our research we used a repertoire of elements grid. Thiswas a useful tool as it meant all of our key influential material wasin one place, and that we were able to cross compare things at thesame time. By doing this we could ensure that everything wasinterlinked with one another and that the mise en scénerequirements were met. The point of the exercise was to make ourselves aware of the basiccodes and conventions of a war documentary. These were thenstretched or completely ignored when we created our own,however we found that most of the things that we did within ourfive minute documentary extract were to the guidelines set out bythe repertoire of elements. We did not want to create a generic wardocumentary, however felt that using the repertoire of elementscorrectly and as a stimulus, we were able to create the best textpossible.
Research This was my original idea for The Forgotten the layout of the poster. I Memory completed this within the research time so that we were able to have something to lookWar scenery/Veterans back at and as a template.Poppy (In Originally I had planned for this to advertise our documentary,Foreground) Time/Date and was to have all of the BBC One information (time and date of airing) just below the image of the poppy.
ResearchThis is a comparison of the layout that I created and our finished product. Within our finished product there is high quality The Forgotten photography, taken by Matt, Memory which demonstrates and clearly connotes the theme of war through the gun, bullet and the chain. However, the poster does not detail the airing time of War scenery/Veterans the programme as originally planned, nor does it convey Poppy our main theme and (In Foreground) stimulus of remembrance Time/Date which was originally to be shown through the poppy. Through the lack of this, the BBC One poster does not advertise our documentary and simply connotes the documentaries theme.
Radio TimesWhen researching later on, I was able to find a website known asSpecle, which contained all of the measurements andspecifications of a double page spread for the magazine.
Radio Times Double Page SpreadI also searched for images of other double page spreads whichhad appeared in the magazine. This was so we could remain astrue to the original identity of the magazine as possible. Similarities between both are: •The use of one image, which takes up the whole of the two pages. This was used to connote to the receiver the main focal and importance of the article, in the original example this would be the band The Vaccines. •Large font for the title. I was able to discover that Radio Times varied its font from article to article. For example, the lettering used for the font of the original, is the bands branding. •There is a subtraction of bright colours such as oranges and pinks in both of these DPS’s, however they both have one colour which is brighter and stands out in comparison to the dull darkened colours of the rest of the text.
Newspaper AdvertisementFor the newspaper advertisement we used ourresearch which had been gathered from Radio Times.This was to help us decide on the dimensions and thelayout of the main advertisement. As a group we choseto have one main image, and only use simple lettering.This is because we had rarely seen posters oradvertisements similar for any BBC programmes,creating a bit of an issue for us when it came tocreating the poster. Eventually we were able to findsome poster designs which helped for our idea tobecome a reality.
AdvertisementTo research newspaper advertisements I found images of similarads, these were to help us compare and make decisions which suitthe existent advertising materials. Similarities between both pieces of advertising: •They both have the logo of the specific BBC channel that they are going to be aired on •On the existent advertisement there is a tag line, on our one there is the title of the programme. Although these are different, the programme in the original may be more well known and therefore does not need to be shown explicitly, unlike our own new documentary •Although the advertisement which I have got for BBC is of the channel, it still has similarities with that of our advertisement, neither declare times of viewings. For our advertisement this is a downfall as we should be promoting and without this information, the promotion is not completed correctly.
To ensure that all of our work links together and compliments one another we havetried to remain consistent with photography and the articles present. To link the DPS and the newspaper advertisement, The article details the same metal objects the an overview were used, just photographed at different of the angles and with different documentary and lighting. In both, there is the main subtext. DPS the inclusion of a metal This was to be lighter, bullet, gun and presented in The necklace. These objects all Radio Times portray war imagery and magazine as a link to the theme. part of the promotion process. We certified that the poppy was the focal point, as it helps to promote the key and main focus of our documentary, Remembrance and Remembrance day. This helped remain consistent with both the theme and the shots of poppies being washed upon the shore in the opening of our documentary extract. Points where the poppy appears in the documentary, are screen grabbed here, so that the links can be made
Relation Between Print Work and Final ProductWithin both pieces there is a clear link through the use oficonography; the main piece being the poppy. In thedocumentary, within the first few seconds, audience memberssee a poppy which is washed upon the shore. This createsconnotations and links to the theme of remembrance, the maintheme of the documentary. In the DPS we made sure to includethe poppy, which was saturated more in comparison to the restof the image, as this is the main iconic link between both texts.