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How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

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Revenue Summit 2018 San Francisco

How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

Speakers:
Eric Siu - CEO, Single Grain

Check out SalesHacker.com for the most up to date sales strategies, tactics, and hacks.

Published in: Sales
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How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond

  1. 1. Eric Siu – CEO – Single Grain How To Generate Leads On Autopilot By Making Content Part Of Your Sales Strategy For 2018 & Beyond
  2. 2. Revenue Summit 2018 KEYNOTE SESSION CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 ERIC SIU KS
  3. 3. Revenue Summit 2018 SOME OF OUR CLIENTS
  4. 4. Revenue Summit 2018 Have a podcast called ‘Marketing School’ with Neil Patel.
  5. 5. Revenue Summit 2018 One more: Growth Everywhere.
  6. 6. Revenue Summit 2018 First, traffic temperatures:
  7. 7. Revenue Summit 2018
  8. 8. Revenue Summit 2018 PODCASTING
  9. 9. Revenue Summit 2018
  10. 10. Revenue Summit 2018
  11. 11. Revenue Summit 2018 It wasn’t always sunshine and flowers though…
  12. 12. Revenue Summit 2018
  13. 13. Revenue Summit 2018
  14. 14. Revenue Summit 2018
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  17. 17. Revenue Summit 2018
  18. 18. Revenue Summit 2018 HUB & SPOKE
  19. 19. Revenue Summit 2018 Not like this… Not like this…
  20. 20. Revenue Summit 2018 Like this!Like this!
  21. 21. Revenue Summit 2018
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  23. 23. Revenue Summit 2018
  24. 24. Revenue Summit 2018
  25. 25. Revenue Summit 2018
  26. 26. Revenue Summit 2018 The secret to maximizing your content…
  27. 27. Revenue Summit 2018
  28. 28. Revenue Summit 2018
  29. 29. Revenue Summit 2018 Why does Wikipedia rank so well?
  30. 30. Revenue Summit 2018 In 2007: 13,000 words In 2011: 18,000 words In 2014: 20,000 words In 2017: 24,000 words
  31. 31. Revenue Summit 2018
  32. 32. Revenue Summit 2018
  33. 33. Revenue Summit 2018 2016
  34. 34. Revenue Summit 2018 2017 - 4x increase!
  35. 35. Revenue Summit 2018 It actually drives consultation leads!
  36. 36. Revenue Summit 2018 2018 - 7.25x increase!
  37. 37. Revenue Summit 2018 2017
  38. 38. Revenue Summit 2018 A framework you can use. Get ready to screenshot!
  39. 39. Revenue Summit 2018
  40. 40. Revenue Summit 2018
  41. 41. Revenue Summit 2018
  42. 42. Revenue Summit 2018 But how do we do even MORE with this?
  43. 43. Revenue Summit 2018 We threw this content over to a site with a higher domain authority and our traffic shot up by 20,000 visits/mo
  44. 44. Revenue Summit 2018 How long should your content be?
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  47. 47. Revenue Summit 2018
  48. 48. Revenue Summit 2018 LINKEDIN
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  51. 51. Revenue Summit 2018
  52. 52. Revenue Summit 2018 LIVE EVENTS
  53. 53. Revenue Summit 2018
  54. 54. Revenue Summit 2018
  55. 55. Revenue Summit 2018 EXAMPLES • Dinners • Happy Hours • Throw your own mini conferences
  56. 56. Revenue Summit 2018 RESULTS • $200k contract • Referrals to more incredible people • Long term friendships
  57. 57. Revenue Summit 2018 www.singlegrain.com/help
  58. 58. CEO – Single Grain eric@singlegrain.com @ericosiu Revenue Summit 2018 THANK YOU SALES HACKER REVENUE SUMMIT 2018. ERIC SIU

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