Leanspark Sofia 2011 - OVIA Case Study

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Leanspark Sofia 2011 - OVIA Case Study

  1. 1. A
Lean
Startup
Case
Study Dimitar
Stanimiroff dimitar@ovia.me @Stanimiroff
  2. 2. theBIG LAUNCH
  3. 3. FAIL: No
Paying
 Customers
  4. 4. Test
Assump?ons



  5. 5. theMVP
  6. 6. GeBng
 out
of
The
Building


  7. 7. THEresults

  8. 8. Crea?ng
New
Market
Vs.
Bringing
a
New
Product
to
 An
Exis?ng
Market
  9. 9. Constraints:
Recruitment
consultants
are
petrified
by
New
Technology


  10. 10. •
Average
size
–
16,000
employees•Staff
turnover
of
10%•Cost
per
hire
‐
$4,000
  11. 11. Finding
 out
 more
 about
 your
 target
market:
 The
 importance
 of
 talking
 to
domain
experts
  12. 12. 9
months 3
months(product
development)
 LAUNCH no
paying
 no
paying
 customers
 customers

  13. 13. 9
months 3
months(product
development)
 LAUNCH no
paying
 no
paying
 customers
 customers
 9
months 3
months (product
&customer)
 LAUNCH 3
Fortune
500
 development paying
 signed,
8+
trailing

 customers

  14. 14. Lets
talk!
 Contact: dimitar@ovia.me Twi]er:
@stanimiroff LinkedIn:
in/stanimiroff Web:
www.ovia.me 


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