Business Plan Template

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This simple template is inspired by Jason Nazars design and collates resources from the web to provide a step by step guide to creating a winning business plan

I retain all rights in this document, but you may freely download, derive and and use it as long as you credit the source.

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Business Plan Template

  1. 1. first software Fast Track Startup toolkit A presentation template for your business plan yourwebsite.com
  2. 2. <ul><li>Use this page to market your potential. </li></ul><ul><li>What is the size of your market? </li></ul><ul><li>Current demand in the target market? </li></ul><ul><li>Trends in the target market- in growth, customer preferences and product development </li></ul><ul><li>What will your share of the market be? Identify the logic behind your estimates </li></ul><ul><li>Your pricing and gross margin targets </li></ul>OPPORTUNITY PRODUCT BUS. MODEL COMPETITION STRATEGY SALES TEAM FINANCIALS
  3. 3. <ul><li>Sell your product. </li></ul><ul><li>What are you selling? </li></ul><ul><li>-Describe your product or service emphasizing the benefits to potential customers </li></ul><ul><li>Identify important features. What is special about it? </li></ul><ul><li>What is your product’s life cycle? What may influence it in the future? </li></ul><ul><li>What after sales service will you incorporate? Will you deliver? </li></ul>TEAM TEAM OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  4. 4. <ul><li>How will you create value? </li></ul><ul><li>Infrastructure </li></ul><ul><li>Core capabilities: </li></ul><ul><li>What are the core capabilities and capacities you will need to execute your plan </li></ul><ul><li>Partner Network: </li></ul><ul><li>The business alliances you will build to complement your model </li></ul><ul><li>Value Configuration: </li></ul><ul><li>What makes your business with customers mutually beneficial? </li></ul><ul><li> Offering </li></ul><ul><li>Value proposition: </li></ul><ul><li>How do your products and services come together to create value for customers? How are you different from the competition? </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  5. 5. <ul><li>How will you create value? </li></ul><ul><li>Customers </li></ul><ul><li>Target customers: Your target audience </li></ul><ul><li>Distribution channel: The means by which your company delivers products and service </li></ul><ul><li>Customer relationship: The links between your company and different customer segments </li></ul><ul><li>Finances </li></ul><ul><li>Cost Structure: The monetary consequences of the means adopted in the business model </li></ul><ul><li>Revenue: The ways in which the company will make money. </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  6. 6. <ul><li>Define your approach. </li></ul><ul><li>What are your short term and long term goals/objectives? </li></ul><ul><li>How will you be prepared to achieve them? </li></ul><ul><li>Will your strategy work? Does it make economic sense? </li></ul><ul><li>Can you achieve economies of scale? Of scope? </li></ul><ul><li>Are there barriers to entry? How will you deal with them? </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  7. 7. <ul><li>You are not alone. </li></ul><ul><li>Who is your competition? Which products and which companies? </li></ul><ul><li>Will they compete with you across the board? Or in certain areas and certain markets? </li></ul><ul><li>Any indirect competition? </li></ul><ul><li>Do a SWOT Analysis- for you and select competitors. </li></ul><ul><li>Regulatory barriers, if any. </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  8. 8. <ul><li>Up, up and away.. </li></ul><ul><li>Prepare a month by month projection </li></ul><ul><li>Your forecast should be based on your historical sales, the marketing strategies you have described, your market research and industry data </li></ul><ul><li>You could do two forecasts- a “good” scenario and a “bad “ one. </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  9. 9. <ul><li>The supporting cast. </li></ul><ul><li>Detail your company’s organizational structure </li></ul><ul><li>Who does what in your business? </li></ul><ul><li> </li></ul><ul><li>Management profiles: </li></ul><ul><li>Names, position, experience, special skills, unique experience, prior employment, track record, industry recognition, community involvement, compensation </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS
  10. 10. <ul><li>Pay that man. </li></ul><ul><li>What is it all going to cost? </li></ul><ul><li>Projected income statements, cash flows, and the balance sheet </li></ul><ul><li>Shareholder statement: who owns how much of the company? </li></ul><ul><li>What is the financial requirement of the company? </li></ul><ul><li>The opportunity and benefits for lenders, and investors </li></ul>OPPORTUNITY PRODUCT BUS. MODEL STRATEGY COMPETITION SALES TEAM FINANCIALS

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