A presentation on facilitating conversation and collaboration on enterprise social platforms to enable a distributed workforce to learn from each other, share critical knowledge and capture the organizational hive mind.
Community Management: Building a Learning Organization
Making Change Happen…
Evolution of Organizations
•Small groups of members
•Hierarchical with levels
•Purposeful driven by efficiency and processes
•Driven by networks and links
•Driven by collaboration, cooperation, crowdsourcing, and social media We are here NOW!
Diverse and Dispersed Workforce
Social, Mobile, Analytics and Cloud
Managing Information Overload
Personal Knowledge Management
Painting the Future
Breaking down of “Silos”
Sharing of Tacit Knowledge
Imagine an Organization…
•Software consulting firm
•Globally distributed, diverse with dispersed expertise
•Non-hierarchical; distributed decision making
•Knowledge workers with tacit knowledge
•Transparent and collaborative culture
•Open to learning from mistakes
To bridge the organizational silo and enable the distributed workforce and virtual teams to collaborate, organizations today invest in an enterprise collaboration platform to foster collaboration, communicationand conversations.
What Next… Sit back and wait for the users to jump in…
What was Missing?
1. Defined Groups
2. Engaging Content
3. Dedicated Community Manager
4. Contribution Guide
Women in Tech
Seeding with Content
Find existing content
Move content to the group
Design content layout
Do not launch an empty group! Make sure users have relevant contentto engage with when they join.
Dedicated Community Manager
Who will the users be?
Where are they?
What are the burning needs and issues?
Talk to key advocates and members
Will the users mainly consume content?
Will they primarily use the group for discussions?
How will joining the group help them?
Define the purpose
How do the users currently communicate?
How might this impact their participation?
How much change will the “new way of working” bring?
Explore current communication channels
Help users understand appropriate content type to make contribution easy for user-generated content.
Personal opinion, project experience, sharing of ideas
Preserve team thought, capturegood practices, document lessons learned
Ask questions, seek feedback, debate and ideate
Work aloud, share quick tips, keepin the loop, share interesting finds