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Building Your Companies Vision


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Building Your Companies Vision

  1. 1. Building your Company’s Vision By Ali Sadhik Shaik
  2. 2. Agenda <ul><li>Vision and Mission </li></ul><ul><li>Difference between Vision and Mission </li></ul><ul><li>Article Analysis </li></ul><ul><li>Conceptual frame work of Vision </li></ul><ul><li>Core Ideology - Core Values </li></ul><ul><li> - Core Purpose </li></ul><ul><li>Envisioned Future - BHAG </li></ul><ul><li> - Vivid Description </li></ul>
  3. 3. <ul><li>Mission </li></ul><ul><li>What is our Business? </li></ul><ul><li>Microsoft's mission: To enable people and businesses throughout the world to realize their full potential. </li></ul><ul><li>Vision </li></ul><ul><li> What do we want to become? </li></ul><ul><li> Microsoft's vision: A personal computer in every home running Microsoft software. </li></ul>
  4. 4. <ul><li>The mission of Farm Fresh Produce is: </li></ul><ul><li>“ To become the number one produce store in Main Street by selling the highest quality, freshest farm produce, from farm to customer in under 24 hours on 75% of our range and with 98% customer satisfaction.” </li></ul>
  5. 5. <ul><li>The Vision of Farm Fresh Produce is </li></ul><ul><li>“ We help the families of Main Town live happier and healthier lives by providing the freshest, tastiest and most nutritious local produce: From local farms to your table in under 24 hours.” </li></ul>
  6. 6. Vision <ul><li>Core Ideology </li></ul><ul><li>-- Core Value </li></ul><ul><li>-- Core Purpose </li></ul><ul><li> </li></ul><ul><li>Envisioned Future </li></ul><ul><li>-- BHAG </li></ul><ul><li>-- Vivid description </li></ul>
  7. 7. Core Value <ul><li>What is Core Value? </li></ul><ul><li>-- Differs from company to company </li></ul><ul><li>-- Choosing core values </li></ul><ul><li>-- Mars Group </li></ul><ul><li>-- Individual values </li></ul>
  8. 8. Core Purpose <ul><li>Reason for being </li></ul><ul><li>Cannot be fulfilled & should not be changed </li></ul><ul><li>Five why ?? </li></ul><ul><li>It is a Guide & Inspiration </li></ul><ul><li>E.g.. 3M , HP, Nike, Sony, Wal-Mart , Walt Disney </li></ul><ul><li>Random Corporate Serial Killer - Game </li></ul>
  9. 9. Discovering Core Ideology <ul><li>Cannot be Created but only to be discovered </li></ul><ul><li>Meaningful and Inspirational for People Inside </li></ul><ul><li>No Confusion between Core ideology & Core Statement </li></ul><ul><li>Core Competencies </li></ul><ul><li>Deeper understanding Of Organization </li></ul>
  10. 10. BHAG <ul><li>Big, Hairy, Audacious Goals! </li></ul><ul><li>Bold missions </li></ul><ul><li>Corporate booster </li></ul><ul><li>Proactive thinking </li></ul><ul><li>Ends justifies the means </li></ul>
  11. 11. BHAG Target Common –enemy Role-model Internal Transformation
  12. 12. Vivid Description <ul><li>Translating words to pictures </li></ul><ul><li>Picture Painting </li></ul><ul><li>Essential parts of Vivid description </li></ul><ul><li>Ex: Henry Ford </li></ul><ul><li>Ambani’s vision </li></ul><ul><li>A P J Abdul Kalam’s Vision 2020 </li></ul>
  13. 13. Conclusion <ul><li>“ The very essence of leadership is that you have to have a vision.” </li></ul><ul><li>-- Theodore Hesburgh </li></ul><ul><li>“ Cherish your vision and your dreams as they are the children of your soul; the blueprints of your ultimate achievements.” -- Napoleon Hill </li></ul>
  14. 14. <ul><li>Thank You! </li></ul>