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Linked In For Tst 1 2010


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LinkedIn Overview

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Linked In For Tst 1 2010

  1. 1. An Introduction to Julie Kniznik and Scott Lubell Prepared for Temple Shir Tikva January 24, 2010 9 Shevat 5770 9:00 AM – 11:00 AM
  2. 2. <ul><li>Welcome, introductions </li></ul><ul><li>Overview of </li></ul><ul><li>Using the technology: </li></ul><ul><ul><li>at TST </li></ul></ul><ul><ul><li>at work </li></ul></ul><ul><ul><li>at home </li></ul></ul><ul><li>Questions??? </li></ul>
  3. 3. <ul><li>Professional networking website </li></ul><ul><li>Multi-purpose: </li></ul><ul><ul><li>Focused online communications and information </li></ul></ul><ul><ul><li>Finding alumni, former colleagues </li></ul></ul><ul><ul><li>Researching companies </li></ul></ul><ul><ul><li>Job search/recruiting </li></ul></ul><ul><li>Easy to use source of valuable information </li></ul>
  4. 4. <ul><li>Key feature is gated-access approach , where contact with professionals requires a pre-existing relationship, or the intervention of a contact, relies on reputation and builds trust among the users. </li></ul>
  5. 5. <ul><li>LinkedIn is a business network of experienced professionals in 130 industries </li></ul><ul><li>LinkedIn has over 50 million members in over 200 countries </li></ul><ul><li>500+ corporations use LinkedIn as one of their primary recruitment tools </li></ul><ul><li>150,000+ recruiters, use LinkedIn </li></ul><ul><li>Executives from all Fortune 500 companies are members </li></ul><ul><li>Three degrees of separation. 1 st , 2 nd , 3 rd , YOU </li></ul>
  6. 6. <ul><li>Employers often seek passive candidates because they are inundated with resumes </li></ul><ul><li>Many employers are not paying for job postings in this economy </li></ul><ul><li>Employers prefer to hire someone referred to them; social media enables referrals </li></ul><ul><li>Social networking sites make it easy for employers to find you online </li></ul><ul><li>Social media is a great source of networking contacts </li></ul>
  7. 11. <ul><li>Complete your profile </li></ul><ul><ul><li>Use your résumé summary or a short bio </li></ul></ul><ul><ul><li>List employers , and a brief overview of each role using the PAR model </li></ul></ul><ul><ul><li>Include past companies and affiliations </li></ul></ul><ul><ul><li>List technical skills and strengths that relate to qualifications for targeted roles </li></ul></ul><ul><ul><li>List academic institutions and degrees </li></ul></ul><ul><ul><li>Upload a business appropriate photo </li></ul></ul><ul><li>Get Recommendations </li></ul><ul><ul><li>From former managers and colleagues </li></ul></ul><ul><li>Invite 20 or more connections </li></ul><ul><ul><li>Adding connections increases the likelihood of your profile coming up near the top when a recruiter/hiring manager does a search </li></ul></ul><ul><li>Improve Your Google PageRank </li></ul><ul><ul><li>Create a public profile and select “Full View.” Also, instead of using the default URL, customize your public profile’s URL to be your actual name </li></ul></ul><ul><ul><li>Use this link in your Email signature </li></ul></ul><ul><ul><li>Link your web site or blog to your profile </li></ul></ul>
  8. 12. <ul><li>5 . Join Professional and Alumni Groups </li></ul><ul><ul><li>You can connect directly to any group member </li></ul></ul><ul><li>6. Find Out Where People With Your Background Are Working </li></ul><ul><ul><li>Use advanced people search to find where people with similar skills in your geography have been hired </li></ul></ul><ul><li>Get to the Hiring Manager </li></ul><ul><ul><li>Search LinkedIn Jobs to find the names of hiring managers </li></ul></ul><ul><ul><li>Look at the list of people in your network who work for that company or know the hiring manager </li></ul></ul><ul><li>Research Employee Career Paths & If A Company is Hiring </li></ul><ul><ul><li>“ Company Profiles” tell you where people have gone after leaving a company and also includes a section called “New Hires” </li></ul></ul><ul><ul><li>“ Company Profiles” also show you the career path of employees before they worked they worked at their present company </li></ul></ul><ul><li>Get the Word Out </li></ul><ul><ul><li>Tell your network that you’re looking for a job and what your looking for </li></ul></ul>