Bright Data

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For all the Buzz about #BigData, who are the content marketers that are actually making money out of them? Who’s successfully scratching the surface of “Marketing’s $200 Billion Opportunity”? Swipe in and find out.

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Published in: Marketing, Technology, Business
  • 'Marketers are awash in data these days, but many are no better off for it, said many speakers at The Economist Group’s The Big Rethink event held recently in London. In sideline interviews, many of the marketers and experts speaking at the conference drew a distinction between what’s plain data and what becomes real consumer insight, between knowing what consumers do (or say they do) and why they do it. One is more important than the other for developing engagement, products and ultimately business results, said marketers.' http://bit.ly/1pdUzJK
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Bright Data

  1. A Content Marketer’s Guide to Leveraging

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