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Teaching Multimodal Assignments through an
Editorial Pedagogy
Dr. Cheryl E. Ball
West Virginia University
http://ceball.co...
theories & concepts
behind Writer/Designer
• multiliteracies pedagogy
• rhetorical genre studies
• accessibility & usabili...
New London
Group’s Modes of
Meaning
• linguistic (delivery,
vocab, logos, …)
• aural (music, sound
effects, …)
• visual (c...
New London Group’s
Pedagogy of
Multiliteracies
• Situated practice
• Overt instruction
• Critical framing
• Transformed pr...
Rhetorical genre
studies
• real-world genres
• actual audiences
• evaluative criteria based
on above
Bawarshi & Reiff, Gen...
Editorial Pedagogy
• para-professionalization
• mentoring
• recursive learning
• real audiences
Ball, Cheryl E. (2012) “Ed...
Kairos: Rhetoric,
Technology, &
Pedagogy
the journal
webtext examples
peer review process
formative feedback
for webtext designs
• rhetoricity
• accessibility
• usability
• sustainability
—> “design editing”
macro design-editing
macro
assessment criteria
• creativity
• conceptual core
• research/credibility
• form : content
• audience
• timeliness
micro design-editing
micro
assessment criteria
• key terms??
• disciplinary knowledge?
• disciplinary expectations?
• cultural expectations?
• ...
Webtext Assignment Sequence
1.teaching philosophy & values [1 week]
2.readings in field & values analysis [2-3 weeks]
3.ve...
undergraduate student publications
What genres would work in your classes?
–Cheryl Ball | s2ceball@gmail.com | @s2ceball | http://ceball.com
Thank you.
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Cheryl Ball presented at Moravian College on how she uses the editorial pedagogy she developed for her work as editor of the Journal Kairos to teach multimodal, digital scholarship to students in her classes.

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Teaching multimodal assignments through an editorial pedagogy

  1. 1. Teaching Multimodal Assignments through an Editorial Pedagogy Dr. Cheryl E. Ball West Virginia University http://ceball.com @s2ceball
  2. 2. theories & concepts behind Writer/Designer • multiliteracies pedagogy • rhetorical genre studies • accessibility & usability theory • editorial pedagogy
  3. 3. New London Group’s Modes of Meaning • linguistic (delivery, vocab, logos, …) • aural (music, sound effects, …) • visual (colors, perspective, …) • gestural (body, kinesics, feeling/affect, …) • spatial (layout, architecture, …) any combination = multimodal
  4. 4. New London Group’s Pedagogy of Multiliteracies • Situated practice • Overt instruction • Critical framing • Transformed practice image from http://www.psephizo.com/ Available Designs Design(ing) Redesign(ing)
  5. 5. Rhetorical genre studies • real-world genres • actual audiences • evaluative criteria based on above Bawarshi & Reiff, Genre: An introduction, 2010. http://wac.colostate.edu/books/bawarshi_reiff/ free book | /
  6. 6. Editorial Pedagogy • para-professionalization • mentoring • recursive learning • real audiences Ball, Cheryl E. (2012) “Editorial Pedagogy.” Hybrid Pedagogy
  7. 7. Kairos: Rhetoric, Technology, & Pedagogy the journal
  8. 8. webtext examples
  9. 9. peer review process
  10. 10. formative feedback for webtext designs • rhetoricity • accessibility • usability • sustainability —> “design editing”
  11. 11. macro design-editing
  12. 12. macro assessment criteria • creativity • conceptual core • research/credibility • form : content • audience • timeliness
  13. 13. micro design-editing
  14. 14. micro assessment criteria • key terms?? • disciplinary knowledge? • disciplinary expectations? • cultural expectations? • genre conventions? • technical affordances? • breaking of genres?
  15. 15. Webtext Assignment Sequence 1.teaching philosophy & values [1 week] 2.readings in field & values analysis [2-3 weeks] 3.venue/publication analysis [1 week] 4.audience & genre analysis [2 weeks] 5.media, modes, & tech analysis [2 weeks] 6.project pitch & proposal [2-3 weeks] 7.collaborative webtext [4-5 weeks] 8.peer-review & reflection [1-2 weeks] 9.submission emails [1 week]
  16. 16. undergraduate student publications
  17. 17. What genres would work in your classes?
  18. 18. –Cheryl Ball | s2ceball@gmail.com | @s2ceball | http://ceball.com Thank you.

Cheryl Ball presented at Moravian College on how she uses the editorial pedagogy she developed for her work as editor of the Journal Kairos to teach multimodal, digital scholarship to students in her classes.

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