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A LIFE ONLINE
Personal vs. Professional Persona
in Portfolios, Social Media, and Other Online Public Fora
Dr. Cheryl E. Ba...
My very first online, academic portfolio, circa 1999–2000
job portfolio
@ MTU ‘03
3rd-year review
@ USU ‘06
tenure portfolio
@ ILSTU ‘09
professional portfolio
@ 2012
Me, being silly with flamingos, c. 2009
MY JOB PORTFOLIO
c. 2003
job portfolio prototype (2003)
job portfolio prototype (2003)
job portfolio prototype (2003)
job portfolio prototype (2003)
FEEDBACK ON MY
PORTFOLIO
“I was on a hiring committee for a tech writing
job…with three other people…. I think one
would h...
FEEDBACK ON MY
PORTFOLIO
“My big problem with the designs is that they
don't seem professional; they seem more like
a pers...
FEEDBACK ON MY
PORTFOLIO
“I like version 5. I know. It's probably the most
boring, but you're talking about hiring
committ...
FEEDBACK ON MY
PORTFOLIO
“…you're already infamous for pink flamingoes, so roll with
it ”
(E. Wright)
job portfolio prototype (2003)
job portfolio prototype (2003)
job portfolio prototype (2003)
job portfolio prototype (2003)
FEEDBACK ON MY
PORTFOLIO
“I guess you don’t want to work anywhere
that doesn’t have a sense of humor.”
(M. Cooper)
FEEDBACK ON MY
PORTFOLIO
“I guess you don’t want to work anywhere
that doesn’t have a sense of humor.”
(M. Cooper)
FEEDBACK ON MY
PORTFOLIO
“A little new media goes a long way.”
(A. Wysocki)
FEEDBACK ON MY
PORTFOLIO
“Your website should reflect the sort of job
you want to get and if you are particularly
looking ...
My 2003 job portfolio
My 2005 academic portfolio
My 2006 Tenure Review portfolio
tenure portfolio ’09 @ ILSTU
Enter social media…, c. 2008–09
Kairos: A Journal of Rhetoric, Technology, and Pedagogy
Cat Photos: What the Internet is Made For
Enter social media MISTAKES…, c. 2008–09
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Professional Tips of the Day!
Cat Photos: What the Internet is Made For
Professional Tips of the Day!
How do you establish your personal/professional persona
in online spaces?
Thank you.
Dr. Cheryl E. Ball
http://ceball.com
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
A life online: Personal vs. professional persona in portfolios, social media, and other online public fora
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A life online: Personal vs. professional persona in portfolios, social media, and other online public fora

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This slideshow is from Cheryl Ball's Visiting Scholar All-Campus Address, presented as part of her Spring 2016 tenure as Visiting Scholar in the University of Findlay's Master of Arts in Rhetoric and Writing program. In it she uses her online portfolio websites and social media accounts as examples of how to (and how *not* to) craft a professional online persona.

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A life online: Personal vs. professional persona in portfolios, social media, and other online public fora

  1. 1. A LIFE ONLINE Personal vs. Professional Persona in Portfolios, Social Media, and Other Online Public Fora Dr. Cheryl E. Ball West Virginia University http://ceball.com @s2ceball
  2. 2. My very first online, academic portfolio, circa 1999–2000
  3. 3. job portfolio @ MTU ‘03 3rd-year review @ USU ‘06 tenure portfolio @ ILSTU ‘09 professional portfolio @ 2012
  4. 4. Me, being silly with flamingos, c. 2009
  5. 5. MY JOB PORTFOLIO c. 2003
  6. 6. job portfolio prototype (2003)
  7. 7. job portfolio prototype (2003)
  8. 8. job portfolio prototype (2003)
  9. 9. job portfolio prototype (2003)
  10. 10. FEEDBACK ON MY PORTFOLIO “I was on a hiring committee for a tech writing job…with three other people…. I think one would have thought it was 'cool' and a good thing, but the other two people would probably have said something like 'can we take her seriously?’” (S. Krause)
  11. 11. FEEDBACK ON MY PORTFOLIO “My big problem with the designs is that they don't seem professional; they seem more like a personal web site, mostly due to the graphics, I think.” (M. Bauman)
  12. 12. FEEDBACK ON MY PORTFOLIO “I like version 5. I know. It's probably the most boring, but you're talking about hiring committees. Think about how you're going to sell yourself. Are you trying to be 'professional' or 'artistic'?” (B. Maid)
  13. 13. FEEDBACK ON MY PORTFOLIO “…you're already infamous for pink flamingoes, so roll with it ” (E. Wright)
  14. 14. job portfolio prototype (2003)
  15. 15. job portfolio prototype (2003)
  16. 16. job portfolio prototype (2003)
  17. 17. job portfolio prototype (2003)
  18. 18. FEEDBACK ON MY PORTFOLIO “I guess you don’t want to work anywhere that doesn’t have a sense of humor.” (M. Cooper)
  19. 19. FEEDBACK ON MY PORTFOLIO “I guess you don’t want to work anywhere that doesn’t have a sense of humor.” (M. Cooper)
  20. 20. FEEDBACK ON MY PORTFOLIO “A little new media goes a long way.” (A. Wysocki)
  21. 21. FEEDBACK ON MY PORTFOLIO “Your website should reflect the sort of job you want to get and if you are particularly looking for a new media job, then one of your new designs makes a lot of sense. Your portfolio will be a key piece in telling your story.” (J. Kalmbach)
  22. 22. My 2003 job portfolio
  23. 23. My 2005 academic portfolio
  24. 24. My 2006 Tenure Review portfolio
  25. 25. tenure portfolio ’09 @ ILSTU
  26. 26. Enter social media…, c. 2008–09
  27. 27. Kairos: A Journal of Rhetoric, Technology, and Pedagogy
  28. 28. Cat Photos: What the Internet is Made For
  29. 29. Enter social media MISTAKES…, c. 2008–09
  30. 30. Professional Tips of the Day!
  31. 31. Professional Tips of the Day!
  32. 32. Professional Tips of the Day!
  33. 33. Professional Tips of the Day!
  34. 34. Professional Tips of the Day!
  35. 35. Professional Tips of the Day!
  36. 36. Professional Tips of the Day!
  37. 37. Professional Tips of the Day!
  38. 38. Professional Tips of the Day!
  39. 39. Cat Photos: What the Internet is Made For
  40. 40. Professional Tips of the Day!
  41. 41. How do you establish your personal/professional persona in online spaces?
  42. 42. Thank you. Dr. Cheryl E. Ball http://ceball.com

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