Take a look at this presentation to learn some reasons why your business should institute a volunteer program. To learn more about philanthropy visit www.ryanhemphill.org.

1. 4 Reasons Why Your Business Should
Encourage Volunteering
Ryan Hemphill

2. Recruitment
If your company wants to recruit millennials, it
should offer some sort of volunteer program.
Research shows that millennials don’t volunteer as
often as previous generations. However,
millennials are concerned with making a positive
impact. They just do it differently than previous
generations.
Millennials are more likely to volunteer if their
place of employment encourages them to do so.
A volunteer program gives them an opportunity to
network with their peers, and a Deloitte Volunteer
Survey found that “50% of Millennial employees
that volunteer are very loyal toward their
company” (Haberman).
Volunteer programs both attract and help retain
millennial employees.

3. Public Relations
A company that volunteers and promotes the fact
that it volunteers scores point in the eyes of the
public.
It’s especially beneficial for customers to see that
your company cares about the community.
Volunteering is also a good way for employees to
interact with the public, explain what the business
does, and answer any questions.
The bottom line is that volunteering is great for a
business’ image.

4. Improve Employee Skills
Although employees work together each day,
volunteering gives employees a chance to work
together and get to know each other in a more
informal setting.
Since the stakes are lower while volunteering,
employees can focus more on forming friendships
rather than just getting work done.
Giving employees the opportunity to choose an
organization and recruit colleagues to volunteer is
a great way to empower employees and help them
sharpen their leadership skills.
This strategy allows employees to take ownership
of the volunteer project and also demonstrate their
event planning skills.

5. Employee Engagement
Engaged employees are happier and more
productive employees.
Volunteering helps employees feel more positive
about their work environment, and it helps them
feel like their work has a purpose.
A volunteer program is a sign that an employer has
a positive company culture.
If an employer goes out of its way to help the
community, then it’s likely that it will go out of its
way to help its employees.