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Turn Your Blog into
Facebook Instant Articles
+ Contentful Intro
vienna.html Meetup, June 2016
By Rouven Weßling ( )
Ecosystem Developer / Developer Evangelist, Contentful
@RouvenWessling
photo credit: by Matthias RippVienna night view (license)
Like a CMS... without the bad bits.
Contentful is a content management developer platform with an API at its
core.
What is Contentful?
Contentful is a content management system (a bit like WordPress)
built as a cloud platform (like SalesForce)
with an API-first approach for developers (think Twilio)
Customers
A web application for managing content
Powerful API’s for delivering content to any platform and device
Why does Contentful exist?
New devices
Why does Contentful exist?
New channels, including push
Why does Contentful exist?
New technologies (front & backend)
Why does Contentful exist?
The architecture of the web is changing and moving content beyond a
page-centric web
2000
A web of linked pages
2016+
Linking programmable objects
between connected clouds
Contentful and Static Sites
Why?
Integrations
Sync Webhook
Getting the content
Facebook Instant Articles
for Static Sites
0:06
How is it so fast?
Reduced markup
No JS in main document
Stored on Facebook's server
Aggresivly cached
Markup
<head>
<meta charset="utf-8">
<meta property="op:markup_version" content="v1.0">
<!-- The URL of the web version of your article -->
<link rel="canonical" href="http://example.com/article.html">
<!-- The style to be used for this article -->
<meta property="fb:article_style" content="myarticlestyle">
</head>
<body>
<article>
<header>
<!-- The cover image shown inside your article -->
<figure>
<img src="http://mydomain.com/path/to/img.jpg" />
<figcaption>This image is amazing</figcaption>
</figure>
<!-- The title and subtitle shown in your article -->
<h1>Title </h1>
<h2>Subtitle </h2>
<!-- A kicker for your article -->
<h3 class="op-kicker">This is a kicker</h3>
<!-- The author of your article -->
<address>
<a rel="facebook" href="http://facebook.com/brandon.diamond">Brandon Diamond</a>
Brandon is a avid zombie hunter.
</address>
<!-- The published and last modified time stamps -->
<time class="op-published" dateTime="2014-12-11T04:44:16Z">December 11th, 4:44 PM</time
<time class="op-modified" dateTime="2014-12-11T04:44:16Z">December 11th, 4:44 PM</time>
</header>
</article>
</body>
<!-- An image within your article -->
<figure>
<img src="http://mydomain.com/path/to/img.jpg" />
<figcaption>This image is amazing</figcaption>
</figure>
<!-- A map within your article -->
<figure class="op-map">
<script type="application/json" class="op-geotag">
{
"type": "Feature",
"geometry": {
"type": "Point",
"coordinates": [[23.166667, 89.216667], [23.166667, 89.216667]]
},
"properties": {
"title": "Jessore, Bangladesh",
"radius": 750000,
"pivot": true,
"style": "satellite",
}
}
</script>
</figure>
How do I get it to Facebook?
Publishing API vs. RSS feed
For static sites, use the RSS feed.
RSS limitations
The feed is ingested roughly every 10 minutes.
If an article has been modified more than 24 hours before ingestion, it will be
ignored.
No more than 100 articles, sorted by modification time, will be ingested.
Deleted articles won't be deleted automatically
Markup limitations
Analytics
<figure class="op-tracker">
<iframe>
<script>
!function(){var analytics=window.analytics=window.analytics||[];if(!analytics.initialize)
analytics.load('XXXXXXXXXXXXXXX');
analytics.page()
}}();
</script>
</iframe>
</figure>
Use Markdown
and clean it up
require 'kramdown'
module FbiaHelper
def render_fbia_markdown(text)
html = Kramdown::Document.new(text.to_s, {:auto_ids => false, :html_to_native => true}).to_html
return html
end
end
https://github.com/contentful-labs/kramdown-instant-article
Ignore what doesn't work
Syntax highlighted code
Complex mediaplayers (use iFrames)
Complex layouts (e.g. multi column)
def markdown_has_codeblock(text)
text && text.include?("~~~")
end
More Info
https://developers.facebook.com/docs/instant-articles
https://www.contentful.com/blog/2016/05/13/facebook-instant-articles-and-
contentful/
https://github.com/contentful-labs/kramdown-instant-article
Slides will be available on Slideshare: http://www.slideshare.net/rwessling

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