Intranet 2.0 2009 12 31 En


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Intranet 2.0 2009 12 31 En

  1. 1. Intranet 2.0 — Cyber Water Cooler — December 2009
  2. 2. Management (Intranet) 1.0: Unmotivated Workforce <ul><li>{Stephen R. Covey, “The 8 th Habit”, 2004} </li></ul><ul><li>Disenfranchised workforce </li></ul><ul><ul><li>7 out of 11: Do not know which goal is theirs </li></ul></ul><ul><li>Disenchanted workforce </li></ul><ul><ul><li>9 out of 11: Would care which goal is theirs </li></ul></ul><ul><li>Misaligned workforce </li></ul><ul><ul><li>9 out of 11: Do not know what position they play or exactly what they are supposed to do </li></ul></ul><ul><li>Misguided workforce </li></ul><ul><ul><li>9 out of 11: Would in some way be competing against their own team members rather than the opponent </li></ul></ul>
  3. 3. Management (Intranet) 2.0: Creative Workforce <ul><li>{Gary Hamel, “The Future of Management”, Havard Business Press, 2007} </li></ul><ul><li>Everyone has a voice </li></ul><ul><li>The tools of creativity are widely distributed </li></ul><ul><li>It’s easy and cheap to experiment </li></ul><ul><li>Capability counts for more than credentials and titles </li></ul><ul><li>Commitment is voluntary </li></ul><ul><li>Power is granted from below </li></ul><ul><li>Authority is fluid and contingent on value-added </li></ul><ul><li>The only hierarchies are “natural” hierarchies </li></ul><ul><li>Communities are self-defining. Individuals are richly empowered with information </li></ul><ul><li>Just about everything is decentralized </li></ul><ul><li>Ideas compete on an equal footing </li></ul><ul><li>It’s easy for buyers and sellers to find each other </li></ul><ul><li>Resources are free to follow opportunities </li></ul><ul><li>Decisions are peer-based </li></ul>
  4. 4. Intranet 2.0: Cyber Water Cooler <ul><li>Connect </li></ul><ul><ul><li>Interested workforce </li></ul></ul><ul><li>Communicate </li></ul><ul><ul><li>Informative workforce </li></ul></ul><ul><li>Collaborate </li></ul><ul><ul><li>Aligned workforce </li></ul></ul><ul><li>Culturalize </li></ul><ul><ul><li>Self-guided workforce </li></ul></ul><ul><li>Create </li></ul><ul><ul><li>Innovative workforce </li></ul></ul>
  5. 5. Connect : Meeting Center
  6. 6. Communication: Survey Center
  7. 7. Collaborate : Global Sales War Room
  8. 8. Culturalize : Marketing Learning Center
  9. 9. Create : Innovation Competition Centers
  10. 10. The 5 C’s of Highly Successful Intranet 2.0 <ul><li>Connect </li></ul><ul><ul><li>Goal: Interested Workforce </li></ul></ul><ul><ul><li>Construct: Communities of Interest </li></ul></ul><ul><li>Communicate </li></ul><ul><ul><li>Goal: Informative Workforce </li></ul></ul><ul><ul><li>Construct: Parallel Channels of Communication </li></ul></ul><ul><li>Collaborate </li></ul><ul><ul><li>Goal: Aligned Workforce </li></ul></ul><ul><ul><li>Construct: Global War Rooms </li></ul></ul><ul><li>Culturalize </li></ul><ul><ul><li>Goal: Self-guided Workforce </li></ul></ul><ul><ul><li>Construct: Global Learning Centers </li></ul></ul><ul><li>Create </li></ul><ul><ul><li>Goal: Innovative Workforce </li></ul></ul><ul><ul><li>Construct: Global Innovation Competition Centers </li></ul></ul>
  11. 11. Demo: Use Cases <ul><li>Basic Edition : Meeting Center </li></ul><ul><li>Survey Center </li></ul><ul><ul><li>Community, forum, blog, photo, video, poll, message board, twitter, event calendar, event countdown, file, most active members, freeform… </li></ul></ul><ul><li>Professional Edition : Competition Center </li></ul><ul><li>Marketing Community </li></ul><ul><ul><li>Basic Edition + DocuVault </li></ul></ul><ul><li>Enterprise Edition : Sales Community </li></ul><ul><li>R & D Community </li></ul><ul><ul><li>Professional Edition + TeamWork </li></ul></ul>
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