Using Your Webpage To Communicate To Your Community


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Dr. Richard Voltz's presentation at the 2009 IASBO Conference on May 13, 2009. This presentation describes how school business officials can use Web 2.0 strategies to communicate to your staff, school board and community.

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Using Your Webpage To Communicate To Your Community

  1. 2. Using Your Webpage To Communicate To Your Community Dr. Richard Voltz Associate Director Illinois Association of School Administrators Mr. David Root Superintendent Williamsville School District
  2. 3. Webpage for technology for administrators is http://iasa4u. ning .com Webpage containing tutorial for various technology functions is http: //iasa . wikispaces .com
  3. 4. Make a webpage with easy to navigate tabs
  4. 6.
  5. 8. Put a Dashboard on your website
  6. 13.
  7. 14. Put Podcasts and Blogs on your webpage
  8. 23. Put Twitter On Your Webpage
  9. 24. What is
  10. 26. What are you doing?
  11. 27. RV-This is information you may want to know
  12. 28. Twitter is free. 140 characters or less
  13. 29. February 2009 ranks Twitter as the third most used social network Facebook is 1, followed by MySpace. Unique monthly visitors at roughly 6 million and the number of monthly visits at 55 million.
  14. 30. Why Twitter?
  15. 31. To communicate in this increasing digital world
  16. 32. How do I get started?
  17. 36. Go to Sign up for an account Email address and password
  18. 37. Follow me on Twitter at rvoltz
  19. 39. Make a video podcast
  20. 47. Let’s make a video podcast <ul><li>Need volunteer(s) </li></ul><ul><li>Answer these questions </li></ul><ul><ul><li>Give a brief introduction of yourself and your job </li></ul></ul><ul><ul><li>Explain what you like most about your job </li></ul></ul><ul><ul><li>Tell us what you like best about IASBO </li></ul></ul><ul><ul><li>Tell us how you participate (or would like to participate) in a Professional Learning Community for School Business Managers </li></ul></ul>
  21. 48. Upload video to YouTube
  22. 49. Ways to make Podcasts <ul><li>Gcast </li></ul><ul><li>ProfCast </li></ul><ul><li>Jing </li></ul><ul><li>Camtasia </li></ul><ul><li>Audacity </li></ul><ul><li>GarageBand </li></ul>
  23. 50. Audio only using Gcast
  24. 51. Unfortunately, now costs $99/Year
  25. 52. Audacity
  26. 53. GarageBand
  27. 54. Let’s make an enhanced audio podcast… <ul><li>Need two volunteers </li></ul><ul><li>Take picture with iPhoto </li></ul><ul><li>Record into GarageBand </li></ul><ul><ul><li>Who you are… </li></ul></ul><ul><ul><li>Where you work… </li></ul></ul><ul><ul><li>What you do… </li></ul></ul><ul><ul><li>Why did you choose education as a career? </li></ul></ul><ul><li>Put audio and photos together for Podcast </li></ul><ul><li>Introduce with music </li></ul>
  28. 55. iTunes
  29. 56. Blogging
  30. 57. Start your own blog
  31. 60. Would you recommend blogging? <ul><li>Absolutely recommend blogging </li></ul><ul><li>Allows the public to ask us questions that they usually do not </li></ul><ul><li>This is what people are saying out in the community </li></ul><ul><li>This is a way for the administration to respond to those public thoughts and comments </li></ul>
  32. 61. What about negative responses? <ul><li>Negative responses are usually legitimate and I respond the best way I can </li></ul><ul><li>It is my thoughts that are being put out to the public </li></ul><ul><li>Can write your response and read before posting to make sure message is being conveyed the way you want </li></ul>
  33. 62. What are some of the blog topics? <ul><li>Restructuring schools and attendance boundaries </li></ul><ul><li>The blog allowed an ongoing dialogue with the public on this difficult topic </li></ul>
  34. 67. What is Web 2.0?
  35. 71. What do world leaders say?
  36. 75. When I was growing up, my parents told me, “Finish your dinner. People in China and India are starving.” I tell my daughters, “Finish your homework. People in India and China are starving for your job.” ---Thomas Friedman, 2005
  37. 76. Video
  38. 77. YouTube <ul><li>Started in February 2005 </li></ul><ul><li>Bought by Google in November 2006 for $1.65M </li></ul><ul><li>Already has more content than TV and TV started in 1940’s. </li></ul><ul><li>If TV played 24/7 since inception, YouTube still has more content. </li></ul>
  39. 78. New way to make presentations <ul><li>One minute personal introduction </li></ul><ul><li>Do not read from slides </li></ul><ul><li>Use video, pictures, audio, etc… </li></ul>
  40. 79. Screenshots
  41. 80. Screencasting <ul><li>Jing </li></ul><ul><li>iShowU </li></ul><ul><li>Camtasia </li></ul><ul><li>ProfCast </li></ul>
  42. 82. Jing Application
  43. 83. Demo Jing to show participants how to use RSS feeds
  44. 84. ProfCast
  45. 85. iShowU
  46. 86. Skype
  47. 87. Demo Skype
  48. 88. Google Documents
  49. 93. Poll By Texting
  50. 95. Use Two Screens
  51. 96. Work efficiently in your office
  52. 97. More Tips