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Impact of Society 3.0’s
Sharing Economy on
Businesses & Marketplaces
Berlin, May 7th 2015
FOTO CREDIT: HENK JAN WINKELDERMAAT
RONALD VAN DEN HOFF
AUTHOR
PUBLISHER
TRENDWATCHER
ENTREPRENEUR
COACH
INVESTOR
CHAIRMAN...
2015 : A CHAORDIC SOCIETY ON THE RISE
TODAY
Uber,
the world’s largest taxi company
owns no vehicles.
Facebook,
the world’s...
FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
...
TRENDS
ACCES
more important than ownership.
CONNECTED PEOPLE
stronger than organizations
Rise of the KNOWMADS
CITIES
more ...
POSSIBLE SCENARIOS
THE CITY: YOUR STAGE METROPOLIS REVERSED
MINORITY REPORT
NETWORKED
SERENDIPITY
CITY AS YOUR STAGE: PLATFORMS ECOSYSTEMS
COMMUNICATION
TRADINGTECHNOLOGY
COMPETENCE
PLATFORM CAPITALISM
Airbnb averages 425,000 guests p/n,
155 million+ guest annually,
nearly 22% more than Hilton Worldwide...
EMBRACE THE DISRUPTION
MATE Hotels creates their own Hub & Spoke platform
COUNTRY AS A PLATFORM
ESTONIA: E-resident-ID-cards.
E-residents can open bank accounts,
start companies, hire staff withou...
SCENARIO METROPOLIS REVERSED
METROPOLIS REVERSED.
KNOWLEDGE : MOOC’S & MORE
WHERE TO FIND JOBS? IF ANY…
The factory of the future will have only two employees:
a man and a dog.
The man will be there to feed the dog.
The dog wi...
TAXIBOTS:
10% of all cars needed
no parking spaces
no accidents  healthcare, repair services, car insurance
no public tra...
BIG & PERSONAL DATA
WILL THIS BE OUR SOCIETY30?
SCENARIO NETWORKED SERENDIPITY
EXPONENTIAL-NETWORKED SERENDIPITY.
“We’re living in a world where people can become busines...
SOCIETY30 CITY: MICRONOMICSMICRONOMICS
data by
SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY.
takeaway home cooked meals
(NET)WORK LOCATIONS
3D PRINTING
MESH CONNECTIONS & COMMUNICATION : SERENDIPITY
FUND
market survey &
money
SELL
MARKETPLACES
CREATE
prototype + build
SERVI...
SERENDIPITOUS OPPORTUNITIES
SERENDIPITOUS OPPORTUNITIES
COMPETENCE PLATFORM aka ECO SYSTEM
for innovative (work)spaces where Society30 citizens create value:
connect, generate id...
Seats sold
Social capital Monetary Capital
2012 60.000 150.000 x 2,5
2013 80.000 230.000 x 2.8
2014 75.000 210.000 x 2,8
2...
WWW.SOCIETY30.COM
free download!
THE QUEST
Impact of Society 3.0’s  Sharing Economy on  Businesses & Marketplaces
Impact of Society 3.0’s  Sharing Economy on  Businesses & Marketplaces
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Impact of Society 3.0’s Sharing Economy on Businesses & Marketplaces

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Key note for ICMA 2015 Annual Conference on the impact of the Sharing Economy in transition to Society30. Berlin, Germany. May 7th, 2015.

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Impact of Society 3.0’s Sharing Economy on Businesses & Marketplaces

  1. 1. Impact of Society 3.0’s Sharing Economy on Businesses & Marketplaces Berlin, May 7th 2015
  2. 2. FOTO CREDIT: HENK JAN WINKELDERMAAT RONALD VAN DEN HOFF AUTHOR PUBLISHER TRENDWATCHER ENTREPRENEUR COACH INVESTOR CHAIRMAN OF SOCIETY30 FOUNDATION
  3. 3. 2015 : A CHAORDIC SOCIETY ON THE RISE TODAY Uber, the world’s largest taxi company owns no vehicles. Facebook, the world’s most popular media owner creates no content. Alibaba, the world’s most valuable retailer has no inventory. Airbnb, the world’s largest accommodation provider owns no real estate or beds. TEN YEARS AGO YouTube, the first video was uploaded. Facebook, just a year old. Bitcoin, didn't exist. Android, a small startup that Google just acquired. 6.4 billion humans on Earth, only ~1 billion were online, and none of them had heard of Uber or AirBnb.
  4. 4. FUNCTIONAL ASPIRATIONAL MEANINGFULL INDUSTRIAL REVOLUTION DIGITAL REVOLUTION AGRICULTURAL SOCIETY INDUSTRIAL SOCIETY DATA SOCIETY FABRICATION REVOLUTION 1850 1990 20302015BEFORE 1800
  5. 5. TRENDS ACCES more important than ownership. CONNECTED PEOPLE stronger than organizations Rise of the KNOWMADS CITIES more important than countries. INTERNET OF THINGS environment smarter than we are
  6. 6. POSSIBLE SCENARIOS THE CITY: YOUR STAGE METROPOLIS REVERSED MINORITY REPORT NETWORKED SERENDIPITY
  7. 7. CITY AS YOUR STAGE: PLATFORMS ECOSYSTEMS COMMUNICATION TRADINGTECHNOLOGY COMPETENCE
  8. 8. PLATFORM CAPITALISM Airbnb averages 425,000 guests p/n, 155 million+ guest annually, nearly 22% more than Hilton Worldwide… Uber operates in 250 cities worldwide and is valued (2015-2) at $41.2 billion3—exceeding the market capitalization of companies such as Delta Air Lines, American Airlines and United Continental.
  9. 9. EMBRACE THE DISRUPTION MATE Hotels creates their own Hub & Spoke platform
  10. 10. COUNTRY AS A PLATFORM ESTONIA: E-resident-ID-cards. E-residents can open bank accounts, start companies, hire staff without ever visiting Estonia in real life.
  11. 11. SCENARIO METROPOLIS REVERSED METROPOLIS REVERSED.
  12. 12. KNOWLEDGE : MOOC’S & MORE
  13. 13. WHERE TO FIND JOBS? IF ANY…
  14. 14. The factory of the future will have only two employees: a man and a dog. The man will be there to feed the dog. The dog will be there to keep the man from touching the equipment.* *Autodesk CEO Carl Bass SCENARIO MINORITY REPORT
  15. 15. TAXIBOTS: 10% of all cars needed no parking spaces no accidents  healthcare, repair services, car insurance no public transportation WILL THIS BE OUR SOCIETY30?
  16. 16. BIG & PERSONAL DATA
  17. 17. WILL THIS BE OUR SOCIETY30?
  18. 18. SCENARIO NETWORKED SERENDIPITY EXPONENTIAL-NETWORKED SERENDIPITY. “We’re living in a world where people can become businesses in 60 seconds.” Brian Chesky, Airbnb
  19. 19. SOCIETY30 CITY: MICRONOMICSMICRONOMICS
  20. 20. data by SHARE THE ABUNDANCE : COLLABORATIVE ECONOMY. takeaway home cooked meals
  21. 21. (NET)WORK LOCATIONS
  22. 22. 3D PRINTING
  23. 23. MESH CONNECTIONS & COMMUNICATION : SERENDIPITY FUND market survey & money SELL MARKETPLACES CREATE prototype + build SERVICES MEET&SHAR E @ physical spaces MARKTPLACEWORK & MEETUP KNOWLEDGE NETWORK CONNECTIONS with people you know UNEXPECTED REAL TIME meeting RELEVANT people you DON’T know. HOTELS MAKERS KNOWMADS HOSPITALITY
  24. 24. SERENDIPITOUS OPPORTUNITIES
  25. 25. SERENDIPITOUS OPPORTUNITIES
  26. 26. COMPETENCE PLATFORM aka ECO SYSTEM for innovative (work)spaces where Society30 citizens create value: connect, generate ideas, elaborate, incubate & accelerate and grow. meeting spaces, services and products monetary capital free coworking & open collaboration social capital co-work spaces meeting space rentals desk & office space rentals recruitment tool incubator crowd sourcingtraffic generatorconnection engine
  27. 27. Seats sold Social capital Monetary Capital 2012 60.000 150.000 x 2,5 2013 80.000 230.000 x 2.8 2014 75.000 210.000 x 2,8 2015 85.000 240.000 x 2,8 COMPETENCE PLATFORM aka ECO SYSTEM for innovative (work)spaces where Society30 citizens create value: connect, generate ideas, elaborate, incubate & accelerate and grow.
  28. 28. WWW.SOCIETY30.COM free download! THE QUEST

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