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2005:  TRUST IN ESTABLISHED INSTITUTIONS AND AUTHORITY SHIFTING TO PEERS 2006:  “ A PERSON LIKE ME”  MOST CREDIBLE  SPOKESPERSON 2007:  BUSINESS MORE TRUSTED  THAN MEDIA AND GOVERNMENT SOURCE: EDELMAN SURVEYS OF TRUST.
 
 
 
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INTERNET… 1. STATIC. 2. VOLUME GROWTH. 3. VOLUME EXPLOTION: SEARCH / ALGORITHMS APPLICATIONS 550.000.000.000 PEOPLE ON LINE    4. PEOPLE/CONNECTING SOCIAL MEDIA WEB1.0  WEB2.0
 
 
 
 
 
 
 
 
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Hotello Top Finance Part 1

  • 1. 2005: TRUST IN ESTABLISHED INSTITUTIONS AND AUTHORITY SHIFTING TO PEERS 2006: “ A PERSON LIKE ME” MOST CREDIBLE SPOKESPERSON 2007: BUSINESS MORE TRUSTED THAN MEDIA AND GOVERNMENT SOURCE: EDELMAN SURVEYS OF TRUST.
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  • 8. INTERNET… 1. STATIC. 2. VOLUME GROWTH. 3. VOLUME EXPLOTION: SEARCH / ALGORITHMS APPLICATIONS 550.000.000.000 PEOPLE ON LINE  4. PEOPLE/CONNECTING SOCIAL MEDIA WEB1.0 WEB2.0
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