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Why RunSignUp
for Races
I N F O @ R U N S I G N U P. C O M
OLD World
Flyers at Running Stores
Only 5K this weekend
Repeat Participants
Free Police
Paper Forms
Check-In Lines
Cotton ...
Race Management for Your Race Lifecycle
3“Referrals is a game changer! Honestly, my mind is
boggled. Those numbers don't l...
Agenda
 RunSignUp Background
 Customer Relationship Management
 Promotion
 Registration
 Fundraising
 Race Day
4
“Wh...
Philosophy
 Technology for the Tens of Thousands of
Endurance Micro-Communities
 Strategy
 Listen to our Customers
 Cu...
Races
6
350,000+ Registrations per month
15,000+ Races in last 12 months
Timer Partners
7
RunSignUp Race Services
9
PROMOTION
Free Race Website
Fully Integrated Email
Referral Rewards
Facebook & Ad ROI
Pricing
Ru...
Customer
Relationship
Management
10
Participant Reporting
 Quick Search
 Custom Search
 View any Data
 Save Multiple Searches
 Many Output Options
11
Participant Management
 Enable Self-Serve for Refunds,
Event Transfers and Bib
Exchanges
 Set extra costs for doing any ...
Runner Refund and Switching
 Remove runner from a race
 Refund a customer
 RunSignUp charges Processing Fee for
this se...
Bib Exchange
 Administered by the Race Director or
Self-serve by the runners
 Ensures new runner agrees to waiver
and in...
Repeat Participant Reports
15
Loyalty Programs
 Open Registration just to Loyal Customers
 Define/Upload Loyalty List
 Multiple match options (Name, ...
Participant Location Heat Map
17
Participant Demographics
 Gender
 Age
 Location
 Day/Time of Reg
 Giveaways
 Custom Questions
18
Sponsor Management
 Full Sponsor Management
 Invite Sponsors to Upload Sponsor
Images and links
 Set Sponsor Levels (Go...
Volunteers
 Tasks
 Time Slots
 Coordinators
 Volunteers
 Public or Private
 Group Tasks in Categories
 Volunteers
...
Promotion
21
Full, fast, real-time race website
22"You guys are awesome! I recommend you to EVERYONE! RunSignUp has
made my life so muc...
The face of your race
23
 Pages for:
• Race Info
• SignUp
• Find a Runner
• Groups & Teams
• Donation
• Store
• Results
•...
Website Customization
 Custom Content & Pages
 Change Header
 Change Color Palette
 Customize Menu
 Custom URL
 Auto...
Widget – Registration on Your Site
 Embed pages on your site (just like
YouTube videos)
 Runners sign up right on your s...
Mobile
 54 % of visitors to RunSignUp use
mobile phones and 8% tablets
 32% of transactions on mobile
phones and 8% on t...
Email Marketing
 Free Email Marketing
 Tightly Integrated with CRM
 Quick pick of Participants, Teams, Captains,
etc.
...
Automated emails
 Set up Emails once
 Emails automatically send
 Incomplete Registration Email
 Automatically send ema...
Social Sharing
 Easy Share via Facebook, Twitter
Email
 Custom Facebook Messages
 Custom Facebook Images
 Facebook Sha...
Facebook RunSignUp App
 Facebook App
 “SignUp” button on your Facebook Page
 Sign Up widget right inside Facebook
30
“H...
Referral rewards
 Automatic Referral Code generated for each participant
 Quick Share via Facebook, Twitter, Email on Ch...
Referral Rewards ROI
 7% of Registrations
 900% ROI
 Real data
 April, 2017
32
“You are so fast and helpful with your ...
Coupons
 Coupons refer to a “secret” code that a
runner enters on the Checkout Page.
 % and/or $
 Start and end dates
...
SEO and Google Analytics
 RunSignUp is optimized for SEO
 High Google Quality Ranking
 Embedded Keywords and Metatags
...
Ad Tracking & ROI
 Successful races are using Web
Advertising
 Facebook
 Remarketing – Adroll, Doubleclick
 Embed Ad T...
Pricing
 Group and Team pricing
 Auto-refund once minimum team size reached
 eg. $5 off for all groups of 5 or more – a...
Registration
37
Race Creation Wizard
 Simple 6 Step Wizard
 Create the “basics” for a race
 Date
 Payment (including Direct Deposit)
...
Fast registration
 Enable “Fast Registration” for mobile phones and
Expo mode
 Eliminate fields and options like Become ...
Give Aways
 What kind of Give Away
 Multiple Sizes
 Additional price
 Give-Away Inventory
Tracking
 Give-Away Estimat...
Financial Payments
 Races and Charities can each have their own Payment Accounts
 RunSignUp does not hold any of your mo...
Multiple Race Directors
 Add any number of Race Directors
 Fine Grained Security
 Assign tasks to individual
 Set Page...
Groups & Teams
 Flexibility
 Simplicity
 Social
 Reports
 Pricing
 Multi-Person SignUp
 Participant Pricing for Gro...
Triathlons
 Tight Integration with USA Triathlon
 Membership verification
 One Day and Full Membership as part of
Regis...
Waiting List
 Enables a Refund Policy – as runners get
refunds, they are replaced by people on the
Waiting List.
 Open u...
Multi-City Race Series
 Copy Race Templates
 Reporting Across Races
 Search Participants Across Races
 Simple Particip...
Corporate Team Races
 Sponsored by one or more teams
 Can be any Organization, not just corporations
 Multiple Teams
 ...
Fundraising
48
“Things have gone amazingly well. Our charitable contributions are
up. The ease of having a store, the regi...
Donations
 Ask all runners on checkout for
donations
 Create separate Donation Page
 Set Goals
 Automatic Thank You E-...
Donations
• Donations and Fundraising can be done within
registration, or outside of it
• Automatic Thank You E-mail to Do...
Make a donation within registration
• Capture 100% of your participants by giving them the
opportunity to donate during re...
Become a fundraiser within registration
• Select Become a Fundraiser
• Create unique fundraiser
page
• Enter a name, goal ...
Custom donation & Fundraising E-mail tools
• Full e-mail capabilities
• Custom e-mail template
• Automated donor thank you...
Fundraiser e-mail templates
54
“Our biggest advantage has been donations. Our old platform did not accept
donations; we ha...
Custom confirmation e-mail banner
55
“RunSignUp makes it easy for participants to register for the Mike Hike and
support o...
Social sharing
• RunSignUp allows your participants to share news
of race registration with friends
1. Driving force to br...
Internal donation setup
• Accept Donation Starting and End Date
• Customizable donation description, goal thermometer
and ...
Internal fundraiser setup
• Ask a fundraiser to raise a minimum amount of money and if they agree to
raise that much money...
Multiple charity management
• Create a single or multiple charity card on the donation
page
• Upload a custom image, link ...
Bringing
Race Day
Together
60
RaceDay Go
61
Timer Partners
62
RaceDayGo
 Family of Race Day offerings for Race Directors and Timers
 Very Low Cost/Free
 Open Platform
 Plug and Pla...
Pre-Race
64
 RunSignUp Bib # Options
 Assign as people register
 Assign in Bulk
 Manually Assign
 Dynamic Assignment with RD Chec...
 Set Up Corrals
 Configure with Time, Size or a combination
 Corrals can have 1 or more Events in each
 Participants c...
 Three Options
 Web – for instant database syncing when there is fast, reliable
Internet
 Chrome App – OffLine AutoSync...
 Auto-Sync with Offline mode
 Fast Local Searching & Check-In
 Dynamic Bib Assignment
 Waiver Check-In
 Bar Code Read...
 Enable Mobile Phone, Web
and/or Native App Kiosk
Registration on Race Day
 Race Director and
RunScore can download
the ...
 Native Apple and Android App
 Credit Card Swipe
 Off-Line AutoSync Mode
 Customizable Fast Check-In Options
 Includi...
Race
71
 One of the Two (along with RunScore) market dominating Scoring platforms
 Over 500 Timers use The Race Director to time...
 The Next Generation of The Race Director
 Timers can use either with other parts of the RDGo Platform
 Compatibility -...
 New Dashboard for Timers
 List of the races they have timing or partner or race director access
to
 The “Go Race Day” ...
“My husband, son and a friend were able to track my whole race from
home and from two different states!! Thanks RaceJoy!!!...
Automated Setup in RunSignUp
 Build or Upload your own
map
 Select Buy-Out Options
 Load Logo
 Setup Facebook
Customiz...
Post-Race
77
 Easy, Open Results Upload from The Race Director, RunScore, Agee, CSV, HTML or API
 Simple collaboration between Race D...
79
“Just uploaded my first set of results. Oh my goodness! How easy!!!! I usually
put off uploading results to our previou...
Notifications
 Runner, Friends and Family can register for free
notification when results are posted
 Registration Path
...
Finisher Certificate
 Select from our standard Templates
 Upload your Own Background Image
 Add Text
 Add Custom Field...
RunScore Results
 RunScore Results works for any RunScore race
• Without any changes, post results online
• Uses existing...
83
Upload
SmugMug
Flickr
MarathonGuide
, etc.
Ingest
RD Photos
Storage
Tagging
Time Offset, Manual,
Crowdsourcing,
Google ...
Partner Program
 For Timers, Multi-City Race
Series and large Running
Sites like
RunningintheUSA.org and
Road Runners Clu...
Pricing
85
Service Timer Fee RSU SignUp Other SignUp
The Race Director $495 – 1st Year
$150.yr – Normal
$300.yr – Commerci...
RaceJoy PhoneTrak Pricing
 Race Buys RaceJoy for Participants & Spectators
 Two Options:
Event
Size
Under 10K
Distance
1...
RD Results Pricing
 Incremental pricing for Results Posting and TXT
Notifications for non-RunSignUp registration races
 ...
Partner websites
 Powerful Database Driven Website
 High Performance & Availability
 Automatic Calendars
 Automatic Ra...
Summary
 Committed to the Running Community
 Enable local running communities to thrive
 Focus on the backend technolog...
Scalability & Availability
 Handles Huge Burst of Opening Day (50,000 registrations
in 7 minutes
 Leverage our AWS Cloud...
50,000 Registrations in 7 Minutes
91
Affiliate Program
 Partner Websites can easily list
Races from RunSignUp
 Widget makes it easy to put up
races in your a...
How RunSignUp Works
Race Directors
1. Create their Race Page with a 6 Step Wizard
2. Customize the race by adding options
...
Key Advantages of RunSignUp
 Clean, fast and easy – for the race director and the runner
 No advertising and no spam
 P...
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RunSignUp Overview

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Comprehensive overview of RunSignUp features

Published in: Sports, Technology
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RunSignUp Overview

  1. 1. Why RunSignUp for Races I N F O @ R U N S I G N U P. C O M
  2. 2. OLD World Flyers at Running Stores Only 5K this weekend Repeat Participants Free Police Paper Forms Check-In Lines Cotton Tees with Logos Water Stops Newspaper Results Monday NEW World Facebook Many Options 50-80% New People High Costs One-Click Registration Convenience & Speed Social Rewards Photo Stops Real Time Tracking & Sharing 2 Change “You guys have thought of everything... that's
  3. 3. Race Management for Your Race Lifecycle 3“Referrals is a game changer! Honestly, my mind is boggled. Those numbers don't lie...you just kicked it up a
  4. 4. Agenda  RunSignUp Background  Customer Relationship Management  Promotion  Registration  Fundraising  Race Day 4 “What has happened over the last five months has surpassed my expectations, Most of all, I want to thank you all for the dedicated support, user friendly applications, and integration with timing systems.”
  5. 5. Philosophy  Technology for the Tens of Thousands of Endurance Micro-Communities  Strategy  Listen to our Customers  Customers Own Their Data (not us)  Open Platform  Cover Full Race Lifecycle  Continuous Improvement  Latest Technology 5“As someone that has been involved in planning a lot of events, I have to say, I LOVE RUNSIGNUP. Might even get a shirt made up that says that!” Built by Runners for Runners
  6. 6. Races 6 350,000+ Registrations per month 15,000+ Races in last 12 months
  7. 7. Timer Partners 7
  8. 8. RunSignUp Race Services 9 PROMOTION Free Race Website Fully Integrated Email Referral Rewards Facebook & Ad ROI Pricing RunSignUp Analytics RACE DAY Bib Assignment Check-In App Registration Kiosk Results Kiosk Result Notifications RaceJoy GPS Tracking “RunSignUp has emerged as a real innovator in the running community. We have been working with them for over two years now on how to make races easier to find and more accessible to runners.” CRM Participant Self-Serve Participant Management Loyalty Program CRM Analytics Volunteer Management Sponsor Management REGISTRATION Fast Registration Self-Customize Lottery & Wait List Reporting Daily Payments PCI Level 1 Security FUNDRAISING Donations & Registrations Fundraising Auto-Refund with Min Fundraising Teams Pledges 4% Rate
  9. 9. Customer Relationship Management 10
  10. 10. Participant Reporting  Quick Search  Custom Search  View any Data  Save Multiple Searches  Many Output Options 11
  11. 11. Participant Management  Enable Self-Serve for Refunds, Event Transfers and Bib Exchanges  Set extra costs for doing any of these  Ideal for sold-out races with a Waiting List  Excellent Runner-Satisfaction offering for any race  Race Directors can manage any runner. 12 “I have been organizing, race directing and timing races for over 25 years and finally there is an online registration system that is very user friendly but still offers a lot of information and that system is RunSignUp, with their friendly staff
  12. 12. Runner Refund and Switching  Remove runner from a race  Refund a customer  RunSignUp charges Processing Fee for this service  Races can charge additional fee  Can set dates for refunds (eg. 2 weeks before the race)  Can let runners self manage or only race director can issue refunds  If using a Waiting list, new runners are auto-invited from Waiting List to replace refunded customers  Switching Runners from one event to another 13 “In my first year of using RunSignUp (after 10-15 years of using another registration company) I’m quite pleased with the site and it’s features. I’ve especially liked how easy it is to modify a registration or refund money to a participant.”
  13. 13. Bib Exchange  Administered by the Race Director or Self-serve by the runners  Ensures new runner agrees to waiver and inputs data correctly  Free Exchange – “gift” from first to second runner  Paid Exchange  New runner signs up as normal  Old runner receives Refund (less processing fee) when New Runner signs up  Race can charge additional processing fee for exchanges 14 “I really like working with you guys. I can't wait until later this year when I can start pushing the "renew" button for all my races. I like your service a lot. Thanks”
  14. 14. Repeat Participant Reports 15
  15. 15. Loyalty Programs  Open Registration just to Loyal Customers  Define/Upload Loyalty List  Multiple match options (Name, email, birthdate)  Provide Special Pricing 16In the first 10 minutes over 1,800 people registered.
  16. 16. Participant Location Heat Map 17
  17. 17. Participant Demographics  Gender  Age  Location  Day/Time of Reg  Giveaways  Custom Questions 18
  18. 18. Sponsor Management  Full Sponsor Management  Invite Sponsors to Upload Sponsor Images and links  Set Sponsor Levels (Gold, Silver, etc.)  Manage Payments  Track Commitment  Visibility on Race Website, Emails, Photos, RaceJoy, Result Notifications  Track Impressions  Sponsor Coupons  Reward Codes  For Banks – special Discount for Credit Card Customers 19 “This is only the 2nd year for our event, and the first time I’ve used RunSignUp.com. With that said, I have noticed a definitive difference in the amount of registration traffic compared to last year. I’m no expert with RunSignUp.com, but I have had a lot of success utilizing the coupon feature.”
  19. 19. Volunteers  Tasks  Time Slots  Coordinators  Volunteers  Public or Private  Group Tasks in Categories  Volunteers  Public Register  Import  Report  Communications  Built-in Email tool for Volunteer Managers and Coordinators  DoItSports Migration Service 20 “Rad man. While I was wondering around the site I noticed the new Volunteer management changes. Wow, incredible. This is HUGE!”
  20. 20. Promotion 21
  21. 21. Full, fast, real-time race website 22"You guys are awesome! I recommend you to EVERYONE! RunSignUp has made my life so much easier this season and the Coordinators are raving about it!
  22. 22. The face of your race 23  Pages for: • Race Info • SignUp • Find a Runner • Groups & Teams • Donation • Store • Results • Volunteers • Custom! “As a runner - every time I plan to register for a race and I see that the registration platform is with RunSignUp I say 'Oh Thank Goodness!!!'”
  23. 23. Website Customization  Custom Content & Pages  Change Header  Change Color Palette  Customize Menu  Custom URL  Auto SEO Optimizations 24
  24. 24. Widget – Registration on Your Site  Embed pages on your site (just like YouTube videos)  Runners sign up right on your site – no redirects!  Sponsors get more visibility  Any Page – Information, Registration, Donation, Store, Confirmation, Participant List, Results, etc.  Simple one line of code goes on your website  Customize to fit your site with custom colors  Completely secure 25 “Overall my experience with RunSignUp was great. It was easy to learn how use the different features. I was on the system almost everyday, setting up coupons, responding to participant changes, and watching my registration numbers grow. The online help section and videos made it easy as a first-time user to get up and running. I was
  25. 25. Mobile  54 % of visitors to RunSignUp use mobile phones and 8% tablets  32% of transactions on mobile phones and 8% on tablets  RunSignUp 4th Generation Mobile uses Responsive Design to auto- detect device and optimize for Smartphone, Tablet and Regular full site  Easier and faster for runners to use  Enables Race Day Registration  Race Directors can Edit Races and see Reports on Mobile devices 26
  26. 26. Email Marketing  Free Email Marketing  Tightly Integrated with CRM  Quick pick of Participants, Teams, Captains, etc.  “Mail Merge” with many of the database fields like Name, Shirt Size, Bib #, Registration ID#, URL for updating participant info, QR Code, etc.  Easily upload participants into lists  Auto-logos for Race and Sponsors  Upload your custom HTML  Scheduled Emails  Automated Emails 27 “Both my timing company and RunSignUp are great and we will definitely use both companies next year (and tell others about you). The Email Marketing feature worked like a charm! Thanks!”
  27. 27. Automated emails  Set up Emails once  Emails automatically send  Incomplete Registration Email  Automatically send emails to people who did not complete registration  Price Increase Email  RaceJoy Email  Sponsor Emails  Schedule Your Own 28“Loved the email capability that you have added. It's so convenient for sending out race emails and reminders.”
  28. 28. Social Sharing  Easy Share via Facebook, Twitter Email  Custom Facebook Messages  Custom Facebook Images  Facebook Share with Friends  Full Mobile Integration 29
  29. 29. Facebook RunSignUp App  Facebook App  “SignUp” button on your Facebook Page  Sign Up widget right inside Facebook 30 “Houston Half-Marathon! … RaceJoy worked great. Posting my splits automatically to Facebook was awesome. People who couldn't come watch me could still see my progress!”
  30. 30. Referral rewards  Automatic Referral Code generated for each participant  Quick Share via Facebook, Twitter, Email on Checkout  Link on Confirmation Page and Email for later sharing  Offer Automatic Refunds  Any $  Set your own threshold  Cut-off dates and maximums  Include auto-expiring Coupons  Referral Leaderboard Widget  Integrated Email Marketing 31 “[Referrals 2.0] is a game changer! Honestly, my mind is boggled. Those numbers don't lie...you just kicked it up a notch.”
  31. 31. Referral Rewards ROI  7% of Registrations  900% ROI  Real data  April, 2017 32 “You are so fast and helpful with your responses!!! I feel like such a pain asking you all of these questions, but I'm so appreciative of your help because I really like using this website.”
  32. 32. Coupons  Coupons refer to a “secret” code that a runner enters on the Checkout Page.  % and/or $  Start and end dates  Options like minimum cart value, limit # of uses, new customers only.  Set “Tags” to reports across all similar coupons like “Sponsors”  Useful for Elite athletes, sponsors, running clubs, etc. 33 “This is only the 2nd year for our event, and the first time I’ve used RunSignUp.com. With that said, I have noticed a definitive difference in the amount of registration traffic compared to last year. I’m no expert with RunSignUp.com, but I have had a lot of success utilizing the coupon feature.”
  33. 33. SEO and Google Analytics  RunSignUp is optimized for SEO  High Google Quality Ranking  Embedded Keywords and Metatags  Optimized URL  Google Analytics Summary  Ability to integrate your GA Account  Supports Google Universal Analytics & Cross Domain Tracking 34 Shortly after publishing, my race was on the first page in a google search for snow shoe races. Overall, a happy experience.”
  34. 34. Ad Tracking & ROI  Successful races are using Web Advertising  Facebook  Remarketing – Adroll, Doubleclick  Embed Ad Tracking Pixels on RunSignUp  Include Checkout Value to get ROI 35 Thanks again for everything. We are so thrilled to have found RunSignUp!
  35. 35. Pricing  Group and Team pricing  Auto-refund once minimum team size reached  eg. $5 off for all groups of 5 or more – auto-refunds first 4 members once 5th person signs up.  Multi-person signup Discounts  Age Based Pricing  Membership Discounts – USATF, Military  Running Club Discount and Integrated Registration  Affiliate Discounts  Credit Card Discounts – for Bank Sponsors  Gift Certificates 36 “You are so easy to work with and I appreciate all your help. I also love how you notify me when someone registers. It is so easy. I have highly recommended you all to a friend for an event they are doing. Hope they take my advice! :)”
  36. 36. Registration 37
  37. 37. Race Creation Wizard  Simple 6 Step Wizard  Create the “basics” for a race  Date  Payment (including Direct Deposit)  # Registration Periods  Multiple Events  Give-Aways  Donations  Customized Race Information  Logo  Email notifications  Payment 38 “I tripped across the incomplete registrations report this year - this was great because I was able to get in touch with people that had experienced a problem and get them straightened out before the online registration closed.”
  38. 38. Fast registration  Enable “Fast Registration” for mobile phones and Expo mode  Eliminate fields and options like Become Fundraiser  Leverages repeat RunSignUp Users with stored Profile info:  Shirt Size  Emergency Contact  Credit Card  1-Click capable for 2nd Year Participants 39 “Holy crap that’s awesome you implemented all of those changes already. Default report view is super cool and giveaway inventories/projecting. Thanks.”
  39. 39. Give Aways  What kind of Give Away  Multiple Sizes  Additional price  Give-Away Inventory Tracking  Give-Away Estimation Tools  Reporting (Male/Female)  Standard Sizing 40
  40. 40. Financial Payments  Races and Charities can each have their own Payment Accounts  RunSignUp does not hold any of your money  Multiple races can share a Payment Account  Detailed reporting to allocate to each race  Daily, Weekly, Monthly Payments  Fast Payments – Transactions up to Monday at 5PM Eastern are in your bank account Wednesday morning 41 “My timing business has exploded and I like to handle online registration for my races. RSU is a great company to work with.”
  41. 41. Multiple Race Directors  Add any number of Race Directors  Fine Grained Security  Assign tasks to individual  Set Page by page access on a per person basis  Timers can join Partner Program for Multi-race access  Set multiple email addresses for notification  Add enhanced security options like auto-logout 42 “I like RunSignUp because they give a little "widget" that I can paste directly onto a webpage on my site that makes it look like runners are signing up at Ohio Race Day. It is sort of like a portal directly to RSU through my site.”
  42. 42. Groups & Teams  Flexibility  Simplicity  Social  Reports  Pricing  Multi-Person SignUp  Participant Pricing for Group/Teams  Pre-Pay for Group/Teams  Auto-Refunds once Team Size met 43
  43. 43. Triathlons  Tight Integration with USA Triathlon  Membership verification  One Day and Full Membership as part of Registration Process.  Eliminate manual reports and payments  Results  RunScore and The Race Director can auto- upload split timing to generate tri results including transitions and pace 44 “I loved using Run Sign Up for our race! Everything from getting our race set up to registering runners and running reports was easy to do.”
  44. 44. Waiting List  Enables a Refund Policy – as runners get refunds, they are replaced by people on the Waiting List.  Open up Additional Slots  Configuration Choices  First Come, First Served vs. Lottery  Date for Open Waiting List registration  As soon as race cap is met  After Opening day  Date for Additional Slot Notifications – eg. Add 1,000 runners form the Waiting List  Deadline for Runners to accept Waiting List Spots (1 Day? 1 Week?)  Maximum number of spots a runner can sign up for  Number of spots to open  Reserved Entries – invite specific runners even if race is at or above cap. 45“My timing business has exploded and I like to handle online registration for my races. RSU is a great company to work with.”
  45. 45. Multi-City Race Series  Copy Race Templates  Reporting Across Races  Search Participants Across Races  Simple Participant Management  Lower Support by 50% or more  Simple Transfer from one Race to Another  Volume discounts 46 “Thanks so much Natalie! You and your RSU wizards are making my life so uber easy!”
  46. 46. Corporate Team Races  Sponsored by one or more teams  Can be any Organization, not just corporations  Multiple Teams  Teams typically will pay at least a portion of the runner’s fees  Typically large and have wide level of abilities  Examples – Verizon Wireless Corporate Classic, Kaiser Permanente Corporate Run/Walk 47 “Awesome. These new possibilities really open the door for a much more unified solution. These are some impressive enhancements, you guys re-define the term "best practices". Keep up the great work!”
  47. 47. Fundraising 48 “Things have gone amazingly well. Our charitable contributions are up. The ease of having a store, the registration, a donation site, and volunteer signup managed together and with ease has been amazing. Having spent 4 years with [another registration provider], I am thrilled with the change. Thank you.”
  48. 48. Donations  Ask all runners on checkout for donations  Create separate Donation Page  Set Goals  Automatic Thank You E-mail to Donors  Enter Donations Manually  For checks received  For Race Director and Fundraisers  Multiple Charities  Fundraising – Teams and Individuals with their own custom Pages. Also set minimum levels. 49 I LOVE, LOVE, LOVE the edits to the Donations/Charities section on adding charities and moving them. I am grateful, this makes a big difference in time for me. I actually already recommended you to another nonprofit who is considering hosting their own
  49. 49. Donations • Donations and Fundraising can be done within registration, or outside of it • Automatic Thank You E-mail to Donors • Enter Donations Manually (Admin Only)  For checks received  Race Directors can also enter donations manually 50 “Things have gone amazingly well. Our charitable contributions are up. The ease of having a store, the registration, a donation site, and volunteer signup managed together and with ease has been amazing. Having spent 4 years with [another registration provider], I am thrilled with
  50. 50. Make a donation within registration • Capture 100% of your participants by giving them the opportunity to donate during registration • Customize your charity’s donation page with your story and goals • Set custom donation levels 51 “RunSignUp makes it easy for participants to register for the Mike Hike and support our fundraising efforts. Online donations increased 57% when we switched to RunSignUp!”
  51. 51. Become a fundraiser within registration • Select Become a Fundraiser • Create unique fundraiser page • Enter a name, goal and custom URL/message • Join or create a fundraising team 52 “Thanks for the update there – the new page setup for donations is killer.” - Dan K, Gretna Gritty Mud Run and Walk-A-Thon Fundraiser
  52. 52. Custom donation & Fundraising E-mail tools • Full e-mail capabilities • Custom e-mail template • Automated donor thank you e-mails (by creating a custom list) • Full e-mail marketing capability to donors, fundraisers and participants • Fundraisers can send e-mails directly from RunSignUp • Setup default e-mail templates for fundraisers to use • Design custom e-mail templates • Manage multiple templates • Fundraisers can create custom audiences within RunSignUp’s e- mail system • Race directions can create ‘Exclude List’s (send an e-mail to everyone that have not made a donation, but send a separate e-mail to the people that have donated and/or fundraisers) • Create custom lists (for example, add previous years donors and/or fundraisers that are already in RunSignUp 53 “By using RunSignUp online registration and donation page the race raised over $50,000 to help a local runner who had a stroke.” - Chuck B, Run 4 Phil
  53. 53. Fundraiser e-mail templates 54 “Our biggest advantage has been donations. Our old platform did not accept donations; we have collected $1000’s of dollars by simply turning on donations for all of our events with a little information about our foundation.”
  54. 54. Custom confirmation e-mail banner 55 “RunSignUp makes it easy for participants to register for the Mike Hike and support our fundraising efforts. Online donations increased 57% when we switched to RunSignUp!”
  55. 55. Social sharing • RunSignUp allows your participants to share news of race registration with friends 1. Driving force to bring more registrants/increased donations amounts to your event 2. Customize messages that appear for sharing on Facebook and Twitter 56 “Setup of the event was very easy and registration went well. The Donation piece worked extremely well. We had lots of participants also make a donation when registering for the race. It really helps a non-profit raise
  56. 56. Internal donation setup • Accept Donation Starting and End Date • Customizable donation description, goal thermometer and ability to add a scrolling list of donors to your race page 57 “Your site made everything very easy and we made a ton of money on donations which I did not expect. I was very happy with this program”
  57. 57. Internal fundraiser setup • Ask a fundraiser to raise a minimum amount of money and if they agree to raise that much money, their fee is waived • Fundraiser Milestones encourage your participants to the next threshold • Force participants to fundraise and select a charity • Only allow participants on race groups to create or join fundraising teams • Custom questions that will only be asked to fundraising team captains • Robust Fundraising Reporting  Captain Report  Top Fundraiser Report  Fundraiser Type  Individual/Team Report  Sort by Team Size or Donations  Filter by Fundraiser custom questions 58 “Thank you so much for all your guidance during the registration and donation process for the WinterKids 2nd annual Downhill 24! The event was a huge success in every way and I really appreciated your response time and eagerness to help solve any problems.
  58. 58. Multiple charity management • Create a single or multiple charity card on the donation page • Upload a custom image, link to charity’s website and description • This process allows the charity to receive donations directly • Have the option to only display charities that have setup direct payment, or are not accepting donations through RunSignUp • Customize Charity E-mails • Add a message to the donation confirmation e-mail of a particular charity • Create a unique fundraiser message for when someone sets up a fundraiser for your charity 59 “We raised $5,800 for the Boston One Fund using your fundraising heart feature.”
  59. 59. Bringing Race Day Together 60
  60. 60. RaceDay Go 61
  61. 61. Timer Partners 62
  62. 62. RaceDayGo  Family of Race Day offerings for Race Directors and Timers  Very Low Cost/Free  Open Platform  Plug and Play – use components you want  Timing systems  Registration Integration  Results Integration  Branded separately from RunSignUp to encourage broad adoption  Includes The Race Director PC  RaceDayScoring is the Next-Gen version of The Race Director PC  RaceJoy is part of our RaceDayGo offering, but is branded and marketed separately 63
  63. 63. Pre-Race 64
  64. 64.  RunSignUp Bib # Options  Assign as people register  Assign in Bulk  Manually Assign  Dynamic Assignment with RD Check-In and RD SignUp Apps  Team Bib Assignment  Import from spreadsheet  Import from Race Director PC or RunScore 65 “I use RunSignUp as my online registration vendor already. I like them because they give a little “widget” that I can paste directly onto a webpage on my site that makes it look like runners are signing up at Ohio Race Day. Now that RunSignup integrates with Agee Race Timing, I’m really excited.”
  65. 65.  Set Up Corrals  Configure with Time, Size or a combination  Corrals can have 1 or more Events in each  Participants can enter either Estimated Time or Specify Corral  Set Minimum and Maximum Times  Ask for Verification Information for Elite Runners  Import Participants  Corral Assignment:  Bulk with assignment order of Registration Date or Estimated Finish Time  At Registration  Runner Selection  CSV Upload  Set Default Corrals for unspecified  Tools for Corral Time or Size Estimation 66
  66. 66.  Three Options  Web – for instant database syncing when there is fast, reliable Internet  Chrome App – OffLine AutoSync Mode with Label and Receipt Printing  Apple & Android App – OffLine AutoSync Mode 67
  67. 67.  Auto-Sync with Offline mode  Fast Local Searching & Check-In  Dynamic Bib Assignment  Waiver Check-In  Bar Code Reader Support  Label & Receipt Printers  Customize Check-In Data  Linked Registration for fast family check-in  Team Check-In  Team Bib Assignment  Reporting per Check-In Station  Save to USB for emergency sync with Scoring Software  Free and Open 68
  68. 68.  Enable Mobile Phone, Web and/or Native App Kiosk Registration on Race Day  Race Director and RunScore can download the new entries incrementally  No more data entry and paper  Take cash and/or credit cards  Use as Results Kiosk after the race 69
  69. 69.  Native Apple and Android App  Credit Card Swipe  Off-Line AutoSync Mode  Customizable Fast Check-In Options  Including Bib Assignment 70 “I used the kiosks at a small race this past weekend too. First time using it, everything went great. After walking the volunteers through a couple of registrations they picked it up easily, super easy to use.”
  70. 70. Race 71
  71. 71.  One of the Two (along with RunScore) market dominating Scoring platforms  Over 500 Timers use The Race Director to time, score and manage thousands of races with over 11,000,000 finishers per year.  Works with all chip timing systems and many Registration platforms  Supports Road Race, Triathlon, Relay, Team, Lap, XC, Cycling and more  Merged with RunSignUp in January, 2015  RaceDayGo Tight Integration  RaceDayScoring is the Next Generation of The Race Director PC 72 “I am very happy to merge our business with RunSignUp. This combination provides a stable place to continue to support and enhance The Race Director in an open fashion. RunSignUp shares a similar vision for open platforms that are inclusive. I am particularly excited to begin work on a Next-Generation platform with the RunSignUp team.” – ROGER BRADSHAW, THE RACE DIRECTOR FOUNDER
  72. 72.  The Next Generation of The Race Director  Timers can use either with other parts of the RDGo Platform  Compatibility - Import The Race Director Race Files into RDScoring  Over time will incorporate all The Race Director functionality  Ease of use with single Database in the Cloud  Real-Time Results  Edit results once  Remote Administration 73
  73. 73.  New Dashboard for Timers  List of the races they have timing or partner or race director access to  The “Go Race Day” Menu items  Includes RaceJoy Menu  The Race Director License Management tied to Dashboard  Combined Subscription Pricing based on Results volume 74
  74. 74. “My husband, son and a friend were able to track my whole race from home and from two different states!! Thanks RaceJoy!!!” GPS Runner Tracking  Transform the phone into a tracking device  Real-time tracking on the course map  Track up to 20 people at a time  Receive Mile Splits and Alerts  Participants Cheer Runners during the race  Seven hour battery life  RD Results in RaceJoy  GPS Splits in RD Results  Relay Support
  75. 75. Automated Setup in RunSignUp  Build or Upload your own map  Select Buy-Out Options  Load Logo  Setup Facebook Customizations  Setup Sponsors  Automatically Promote 76 I love the app [RaceJoy]. I think it is seriously an awesome feature and I'm happy we were able to collaborate with you on enhancing our offering to those involved in this event. ”
  76. 76. Post-Race 77
  77. 77.  Easy, Open Results Upload from The Race Director, RunScore, Agee, CSV, HTML or API  Simple collaboration between Race Directors and Timers  Full searchable Results Display • Individual Results, including custom URL and QR Code for bib printing • Customize column order and content • Splits and Triathlon support • Auto-pace and Age % calculations • Free Photo Platform integrated • Finisher Certificate • Video Results • Mobile Results • Kiosk Results • Custom Bib & QR Code • Notification and Runner Tracking • Quick Widget for embedding searchable results on any website • Free TXT of results if registration done on RunSignUp and inexpensive TXT and free email notifications for other races 78 “We added video to two of our results pages from the weekend: super easy to set up on the RSU end (YouTube is another story), and a huge hit with the masses. THANK YOU for making this feature available. It's something I didn't know I would ever use, but greatly appreciate you all thinking outside the typical registration/results box to provide what I consider the leading product in the marketplace. Kudos.”
  78. 78. 79 “Just uploaded my first set of results. Oh my goodness! How easy!!!! I usually put off uploading results to our previous registration site because it was so difficult. Thank you for making this simple.” Kiosk Individual Results
  79. 79. Notifications  Runner, Friends and Family can register for free notification when results are posted  Registration Path  Track a Runner  TXT, Email or RaceJoy (soon) 80 “The one thing that makes me most confident about the folks from RunSignUp is that their hearts are in the right place. They've never failed to correct unforeseen issues in a timely fashion. I stake my business on them.”
  80. 80. Finisher Certificate  Select from our standard Templates  Upload your Own Background Image  Add Text  Add Custom Fields • Name • Time • Place • Pace • Etc. 81 “Just wanted to say thank you for doing a kick ass job with results and certificates. Finally figured out how to quickly upload results from RD to RSU and stoked how easy it was.”
  81. 81. RunScore Results  RunScore Results works for any RunScore race • Without any changes, post results online • Uses existing listing files for printing results to put those fields online and make them searchable • Add TXT and Email results messaging • Add Photos and YouTube Video to results • Embed results easily on multiple sites with Widget • RaceDay Results Integration • Also works with any RunSignUp Race • Bi-directional syncing of participant data – make changes in either RaceDay Results or RunScore and those changes are synced to the other system • Can share Results Credits with RunScore Results 82 “RunScore Results is the result of a tight integration between RunScore and RunSignup Results, but allows RunScore users to use RunScore Results for any race and completely controlled from RunScore. RunScore Results is an integral part of RunScore.” ALAN JONES, RUNSCORE FOUNDER
  82. 82. 83 Upload SmugMug Flickr MarathonGuide , etc. Ingest RD Photos Storage Tagging Time Offset, Manual, Crowdsourcing, Google Vision, Mechanical Turk Management Configure, Price, Authorize MetaData Race, Date, Location, Time, Bib, etc. RaceDay Go Participant Info, Results Photo Viewing Galleries Sponsor Watermarking TXT and Email Social Sharing Results Links Profile Photos MetaData
  83. 83. Partner Program  For Timers, Multi-City Race Series and large Running Sites like RunningintheUSA.org and Road Runners Club of America  Enables multi-level access and control of races  Multiple Races and Race Directors  Create Race Templates for consistency and ease of use  Foundation of Multi-City Race Series Solution 84 Timer Rac e Rac e Rac e Race Serie s Rac e Rac e Rac e … Race Directo r Race Directo r “Playmakers uses RunSignUp for our community online calendar. We have 100's of events add their information to the community calendar on our website seamlessly with little involvement from the store. It has saves us 50+ hours a year in managing our calendar and continually updating everything. We also use RunSignUp for our store events. We host upwards of 20 events a year. Some of those we charge an entry fee and most of free volunteer events. RunSignUp works equally well for both of them but our biggest advantage has some through donations. Our old platform did not accept donations, we have now collected $1000's of dollars by simply turning on donations for all of our events with a little information for about our foundation.”
  84. 84. Pricing 85 Service Timer Fee RSU SignUp Other SignUp The Race Director $495 – 1st Year $150.yr – Normal $300.yr – Commercial $600/yr - Extended RD Bibs Free Free Free RD Corrals Free Free Free RD SignUp Free. Optional Swiper $40 Free. Optional Swiper $40 N/A RD Check-In Free Free Free RD Scoring Included in The Race Director Commercial and Extended N/A N/A RD Results Can purchase on Timer Account Unlimited Results, # of Paid Registrants = # of free TXT Messages. Pay for overage. See Results and TXT Credit Plans RD Photos Free Free Free
  85. 85. RaceJoy PhoneTrak Pricing  Race Buys RaceJoy for Participants & Spectators  Two Options: Event Size Under 10K Distance 10K and Over Distance Up to 3,000 $350 $750 Up to 10,000 $950 $1,500 Up to 15,000 $1,750 $3,000 “Loved this app. So many details available. Easy to use. Just pick event & the athletes you want to track. Plus many more features! ” Under 10K Distance 10K and Over Distance $0.25 per participant $0.50 per participant Processing Fees Upfront Buy-Out
  86. 86. RD Results Pricing  Incremental pricing for Results Posting and TXT Notifications for non-RunSignUp registration races  Race or Timer 87 Results Posted Price 10,000 $99 50,000 $250 100,000 $450 250,000 $1,000 500,000 $2,000 1,000,000 $3,000 TXT Notifications Price 500 $125 1,000 $250 2,500 $500 5,000 $750 10,000 $1,300 20,000 $2,400 50,000 $5,500 100,000 $10,000
  87. 87. Partner websites  Powerful Database Driven Website  High Performance & Availability  Automatic Calendars  Automatic Race  Automatic Results  Sidebars  Sponsors  Facebook, Twitter Feeds  Photos  Your own URL 88
  88. 88. Summary  Committed to the Running Community  Enable local running communities to thrive  Focus on the backend technology and making it easy  Listening to user feedback 89 “I've checked out most of the major online registration platforms. Plymouth Rock Racing chose RunSignUp because it is the most user friendly and fully featured registration platform on the web. You guys are kicking your competition’s ass. ”
  89. 89. Scalability & Availability  Handles Huge Burst of Opening Day (50,000 registrations in 7 minutes  Leverage our AWS Cloud Technology  99.9981% Uptime in 2013  99.9986% Uptime in 2014  99.9984% Uptime in 2015  100.000% Uptime in 2016  PCI Level 1 Security Audited 90
  90. 90. 50,000 Registrations in 7 Minutes 91
  91. 91. Affiliate Program  Partner Websites can easily list Races from RunSignUp  Widget makes it easy to put up races in your area on your website  Full API Access  Affiliate share of 15% of processing fee  Many Affiliates today:  RunningintheUSA.com  Road Race Place  FindaRace.org  Houston Running Calendar  Races benefit from automatic expanded exposure  https://runsignup.com/Affiliate 92
  92. 92. How RunSignUp Works Race Directors 1. Create their Race Page with a 6 Step Wizard 2. Customize the race by adding options 3. Publish their race to Runners on RunSignUp and even on your own website! 4. Access Reports on Participants, financials, donations, give aways, etc. Runners 1. Find the race via embedded in race website, search, email, Facebook, etc. 2. Signup securely with any credit card 3. Make donations, become a fundraiser, buy items in your store 4. Receive Confirmation email 93 “RunSignUp has emerged as a real innovator in the running community. We have been working with them for over two years now on how to make races easier to find and more accessible to runners.”
  93. 93. Key Advantages of RunSignUp  Clean, fast and easy – for the race director and the runner  No advertising and no spam  Put registration right on your own website with our Widgets  Lower processing fees and faster payment  Social Marketing – Facebook, Twitter, Free Email Marketing  Mobile Registration  Large Race Features and Scalability  Timer – Race Director Collaboration  Solutions  Fundraising, Results, Timers, Multi-City Races, Wave Races, Groups & Teams, Corporate Team Races, Triathlons, Race Day Registration & Kiosks, Series Scoring  Club and Coaching Membership Services Built for Runners by Runners 94

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