5. Partner Program
▷ Began as a Timer Program
and has expanded over time
▷ Enables multi-level access and
control of races
▷ 20% Revenue Share with
options to set pricing
▷ Become power users through
continued support and training
6. Partner Revenue Share
Annual Paid
Registrations
Processing
Volume
Processing Fee
Revenue Share
5,000* $200,000 20%
50,000 $2,000,000 25%
250,000 $10,000,000 30%
500,000 $20,000,000 40%
6
* Intro level to join the partner program starts at 5,000 annual paid registrations and gives a 20% partner revenue share.
7. “Your tools, technology, and service
have been a perfect fit for what I
needed and wanted to keep my service
level on par or even exceeding some of
the “old timers” in the business. -
Richard L, Do More Race Services
9. Partner Dashboard
▷ Centralized location for races and
participant info
▷ Customizable Charts and Graphs
▷ Easily track total registrations and
revenue
▷ Review list of races and settings
12. Details for Days
Lots of options to compare by date,
races, graph type, interval, and more!
Each member of your team can have their
own custom dashboard!
13. Partner Race List
▷ Search of Upcoming and Past Races
▷ Quick Counts of Participants and
Lifetime stats of race and partner
▷ Actions Button for quick access to
edit to common pages
▷ Create a single point of access
instead of the My Races page
14. Partner Settings
▷ Hide Find a Participant tab
▷ Disable calendar attachment in
confirmation emails
▷ Show partner logo on race emails
▷ Other advanced settings
16. Partner Info Settings
▷ Name and Domain
▷ Scoring Software
▷ Unique Create Partner Race URL
▷ Payment Information
Account >> Partner Information >> Basic Information
17. Partner Access
▷ Primary and Secondary Owners
▷ Customize Limited Access
▷ Perfect for any size team
Account >> Partner Access >> Partner Owners
19. Create Partner Race URL
Create a Race
Partner owners can create a
race and it will
automatically be tied to
their partner account.
Third Party Setup
(Recommended)
Limited access users need
to use Races >> Create a
Race.
Share the URL
Use the special share link
when Race Directors prefer
to create their own race.
Found on the Basic Info
page and shown below.
Contact RunSignup
Loop us in with the Race
Director and we can update
on the back end.
20. Third Party Setup
▷ Ensure correct race settings
▷ Pass over full control to
your race directors
▷ Skip daily summary emails
▷ Ensure the race is listed under
your partner account
▷ Bottom of Race Wizard Step 1
▷ Let director handle finances
31. Partner Coupons
▷ Create shared coupons across all
or selected races
▷ Automatically applied to future
partner races
▷ Perfect for ambassadors to track
engagement
33. Email Marketing
▷ Separate race communications
from marketing
▷ Create segmented lists based on
athlete type or race type
▷ Customizable templates
▷ White Labeling Options
▷ Create a dynamic list for
Newsletter subscriptions
35. Partner Website
▷ Setup - Basics, Logo, Meta Data
▷ Homepage - Landing Page Options
▷ Pages - Custom Content and Layout
▷ Sidebar/Footer - Consistent Components
▷ Theme - Colors and Banner
▷ Media - Results, Images, Sponsors, & Tracking
▷ Domains - Set up Domain or Sub-Domain
▷ Widgets and Component options for more
customization and automation
36. Example Websites
▷ Live Results Listing via
Widget
▷ Social Media Sidebar
▷ Calendar Component
▷ Custom Branded
Domain
▷ Menu Customization
37.
38. Place your screenshot here
Partner Website
More info available on our blog. Search
“Partner Website” for a list of articles & ideas.
40. Timer Dashboard
▷ Allow race directors to search for
your timing company
▷ Timer Access
▷ Timer Skills
▷ Timer Fees
41. Set Up Timer Info
Make sure your info is up-
to-date for the Timer
Search function. List your
company information,
service area, and more to
help race directors find you!
46. Custom Pricing
▷ Ability to upsell your services
▷ Set for your partner account or on a per
race basis
▷ Net the difference of RunSignup’s
standard rates
▷ Timer Fees for chip credits
47. Custom Pricing Options
Registration Cost
Partner Profit
Standard 6% fee
Partner Profit
Custom 8.5% fee
$100 $1.20 $3.58
$50 $0.60 $1.08
47
Participants
Timer Profit
$0.50 fee (typical)
Timer Profit
$1 fee
200 $100 $200
500 $250 $500
* Based on RunSignup’s default pricing matrix of a $2.50 processing fee on transactions between $10.01 and $30.
Registration Cost
Partner Profit
Standard $2.50 fee
Partner Profit
Custom $3 fee
$25 $0.50* $1*
48. Let’s review some
concepts
Partner Dashboard
Grand Central Station for viewing
all of your races, participants,
reports, and more.
Third Party Setup
Help races start off on the right
foot by setting up the basics and
handing over control. Stay out of
the weeds and bypass all the
Daily Notification Summary
emails.
Email Marketing
Want to send marketing style
emails in mass to a wide
audience? Use this feature to
keep your email lists healthy to
participants get race info and
marketing info if they choose.
Free Partner Website
Need a dynamically driven
website for listing races, results,
and promoting your brand? Look
no further!
Timer Dashboard
Get hired by new Race Directors
and share access to your timing
crew. Propose timer fees and
manage your RaceDay Scoring
license all from here!
Custom Pricing
Provide value added services and
support for your races and get
compensated for your efforts.
Customize a bid to fit unique
situations so everyone wins.
Overview - what is involved, what it takes to be a partner, and why?
Basic navigation of the dashboard
Custom access to support teams of all sizes.
Onboarding new races
Reporting options and shared coupons
The ubiquitous partner website
Specialized Timer Dashboard
Custom pricing to earn more revenue and provide more flexibility to your customers.
Our Partner Program is designed to help you manage multiple events, provide your customers with a higher level of service, and it also has the popular revenue-sharing option.
Partners are organizations who manage multiple races
Timers are the lifeblood of the industry
Unique dashboards for Partners and Timers that now serve different functions and options to enhance customization
Transparent model where we share the processing fee in exchange for being the first level support for your races.
Nice quote from Richard that sums up the benefit of being a partner and using the tools outlined in this presentation.
Highlight Menu Search (example coupon), Participant Search, Race List, Dashboard.
Customize button can be unique for each member of your team
Default charts are a trailing 12 months, but can be customized to specific date ranges if needed.
Other Comparison Reports are available (Compare up to 8 races) Great for Series Participation or customize a Dashboard Graph.
Quick Cards and Graphs
Blog: https://runsignup.blog/2018/12/16/custom-partner-dashboard-charts/
Click to customize.
Edit existing charts or create new ones from a variety of options.
Show off the level of detail.
Recommended Past 2 Years for detailed reports to get a full picture of trends.
Clarify the important distinction from the My Races list and supporting multiple races via the Partner Dashboard instead of My Races.
Make sure this info is up-to-date (especially if you want to get paid).
Stay focused with a single level access point and avoid the clutter of daily notification emails.
Makes it easy to add new team members or remove seasonal team members, etc.
Allow all race access except financial reports. Is a popular limited access setting.
Homework for everyone is to download and view this report. It’s really cool!
Code at partner level with code. Report at
Easier to report on total uses and download the list of uses for the code.
The reason you would want to use something like this is for the automation and to take advantage of a dynamic driven website, just like for the race website.
Twincitytc.org uses our partner website function. This showcases the full width banner option.
Transparent model where we share the processing fee in exchange for being the first level support for your races.
This needs lots of work.