Professional Exhibition Projects

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Professional Exhibition Projects

  1. 1. Professional Projects: Exhibitions & Trade Shows News topic: Bio Silk Road (Bio Taiwan Conference and Exhibition) - Problem: people is unfamiliar with Biotech. - Solution: familiar exhibition topic. Exhibition activity: Local selection for global pastry competition (Taipei International Bakery Show) - Purpose: broadcast this event to Bakery industry. - Solution: Int’l speakers (e.g.: Japan, French, Italy) to attract pastry chefs' attentions. Exhibition activity: Travel with Camera (Taipei Int’l Photograph and Media Equipment Exhibition) - Purpose: highlight camera uniqueness. - Method: photo competition, travel website cooperation Exhibition activity: Opening ceremony (Taipei International Industrial Automation Exhibition) - Problem: complicated connections between industries. - Solution: joint exhibitions for related industries, including Mold & Die, Robot, & Logistcs industries. Ruby (I-Li) Lu (860)208-8688 ruby.lu@biz.uconn.edu

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