Effective Events Management for Non Profit (NGO)


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(www.rubenlicera.com/effective-events-management-for-non-profit). Events Management is one of the activities at the heart of every dynamic organizations, including non-profit or NGO's.

This talk shares the basics of event management and the factors in its effective implementation.

Should you have further question, please email me at ruben@rubenlicera@gmail.com

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Effective Events Management for Non Profit (NGO)

  1. 1. A One Hour Seminar-Workshop by Seminar-RUBEN B. LICERA JR.ruben@rubenlicera.comwww.twitter.com/rubenlicera www.rubenlicera.com
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  3. 3. Agenda• Understand the basics of the events management flow• Events management cycle• The importance of hierarchy and structure• Importance of Steering Group and the committees.• Events Plotting and Management www.rubenlicera.com
  4. 4. "There are two primary choices in life: toaccept conditions as they exist, oraccept the responsibilityfor changing them." - Denis Waitley www.rubenlicera.com
  5. 5. Community DynamicsSOURCE: http://satishkberi.blogspot.com/2011/07/professional-approach-to-event.html www.rubenlicera.com
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  7. 7. BASIC EVENTS PROCESS PLANNING CLOSING MANAGING OPERATING MARKETINGSOURCE: http://satishkberi.blogspot.com/2011/07/professional-approach-to-event.html www.rubenlicera.com
  8. 8. • Create a comprehensive task listPLANNING • Develop the concept, ideas, design creatively • Prepare a clear event brief and learn how to budget • Identify relevant key players & plan a quality program www.rubenlicera.com
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  10. 10. • Determine the administration needsMANAGING • Draw up useful project plans and checklists • Establish efficient communications with the key players • Prepare a contingency plan www.rubenlicera.com
  11. 11. • Devise a comprehensive publicity planMARKETING to market the event, covering: Advertising, Relations, Advertising Public Relations Branding • Identify the appropriate media • Develop suitable collaterals for the event www.rubenlicera.com
  12. 12. • Find out how to do staffing for your event and delegate taskOPERATING • Determine the most suitable method of onsite billing • Handling delegates with care • Learn the essential ethics and etiquette in event management www.rubenlicera.com
  13. 13. • Establish efficient ways to obtain feedback • Closing the accounts with easeCLOSING • Adopt integrated communications for post- event publicity • Find out how to conduct helpful post-mortems • Impress with your appreciation to key players www.rubenlicera.com
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  17. 17. PROPOSED STRUCTURE Steering Committee Event 1 Event 2 Event 3 Event 4 www.rubenlicera.com
  18. 18. THE STRUCTURESOURCE: http://www.leoisaac.com/evt/top549.htm www.rubenlicera.com
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  20. 20. STEERING COMMITTEE STEERING Group events that involve partnership working and funds are usually overseen by a Steering Group often made up of representatives of various partners. This group is responsible for giving advice and general direction to the event and for ensuring that the interests of all funders are appropriately delivered. www.rubenlicera.com
  21. 21. STEERING COMMITTEE SUB-GROUPS or COMMITTEES SUB-GROUPS/COMMITTEES are created to address and effectively manage certain issues/areas as seen necessary by the steering committee. www.rubenlicera.com
  22. 22. PROPOSED STRUCTURE Steering Committee Executive Producer Program Venue Logistics & Marketing Hospitality Director Director Equipment Director Director BackStage Stage Booth Committee Vice Head Committee Secretary www.rubenlicera.com
  23. 23. COMMITTEES the committee is a group of people who take on the responsibility of managing a community group, voluntary organisation, charity, trust or social enterprise. www.rubenlicera.com
  24. 24. COMMITTEES The DynamicsCommittees are normally made up ofseveral individuals, and should meetregularly to make decisions about thedirection of the organization or group. Thecommittee is responsible for making surethat the organization sticks to its aims andobjectives www.rubenlicera.com
  25. 25. COMMITTEES Shared Values of a Committed Committee Team Member •Having a shared sense of purpose (following aims & objectives) •Providing direction and leadership •Taking collective responsibility •Dealing with compliance issues (e.g. Registered Charities must follow Charity Law requirements) •Being accountable to stakeholders (e.g. members, funders, service users, the wider community) www.rubenlicera.com
  26. 26. COMMITTEES The GOOD Committee •Commits to preparing for and attending meetings •Has a good understanding of the organization, what it does and how it does it •Is not afraid to ask questions •Agrees to stick to the majority decision •Supports fellow committee members and staff •Acts as an advocate for the organization www.rubenlicera.com
  27. 27. "Each event is as individual as the objectivesit aims to achieve - and the people thatdeliver it." - Event Management, A Practical Guide www.rubenlicera.com
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  29. 29. REFERENCES • http://www.seeklearning.com.au • http://www.cvsfife.org • http://www.gdc.wa.gov.au • http://learning.sg.jobsdb.com • http://www.leoisaac.com • http://archive.excellencegateway.org.uk • http://toolboxes.flexiblelearning.net.au • http://www.aeaclubs.org • http://syn.org.au • wow.daysend.ca www.rubenlicera.com
  30. 30. the speaker RUBEN B. LICERA, JR. Certified Inbound Marketing Professional and Educator (IM University) Certified SEO Professional (ExpertRating.com) Philippine Representative for IntFair XVII Online Promotions Certification (Rotterdam, Netherlands) Managing Director RLCOMM International Director for Possibilities Outsourcing Solutions International Public Relations and Marketing Officer Bluewater Resorts Business Dev’t Specialist (Advertising & Promotions) Cebu Furniture Industries Foundation www.rubenlicera.com
  31. 31. This presentation is prepared by RUBEN B LICERA JR fort RLCOMM INTERNATIONALThe contents of this document are confidential to the client and the provider.For further information on this report and campaign please contact:RUBEN B. LICERA, JR.Managing DirectorRLCOMM INTERNATIONAL1810 Berkeley StreetMandaue Prime HomesNorth Road, Jagobiao, Mandaue City,6014 Cebu, PHILIPPINESPhone: +63 32 236 1048email: info@rlcomm.orgwebsite: www.rlcomm.org (under development)Skype: rlcomm.onlineTwitter: www.twitter.com/rlcommorg rlcommorgYoutube: www.youtube.com/rlcommtv rlcommtvFacebook: www.facebook.com/rlcommorg rlcommorg www.rubenlicera.com