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Web 2.0
Video Marketing on Steroids
Why Video???
Wouldn’t it be silly to have
to read a commercial?
Free reports are like
reading a commercial
Wouldn’t you ra...
Remember This?
Does Anybody Really Watch?
• http://budurl.com/YouTubeNumbers
10 Real Estate Video content Ideas
Must Have In All Videos
The Five W’s
Where in the world is…?
One of my best strategies…
Water tower or local landmark
Win movie tickets
Come to the office to p...
Send Personal 1 View Videos
What works best?
Blogging
YouTube
Viddler.com
Direct Email BombBomb
FaceBook (and fanpage)
Blogging
Con’s

• Pro’s
• Free/Easy

• Have to drive traffic to it

• Can personalize your page

• Have to keep up with it...
YouTube
• Pro’s
• Great SEO -Search Engine

Optimization (Google owns
it) *slow way to build list

• Massive audience
• Va...
Viddler
• Pro’s
• Free
• Lots of Storage space
• Holds long videos
• Easy to upload and

download

• No competitor adverti...
Instant Video Generator
• Pro’s
• You are in charge of

advertising

• Easy to use
• Has an opt-in
• Uses a postcard and h...
Facebook
Pro’s

Con’s

• Free

• No video counter

• Easy

• Has a time limit

• Built-in traffic
• Cross market by postin...
TubeMogul.com
How to Record Videos
Webcam

Digital Camera

Regular Camcorder

Smart Phone
How to Edit Video
Camtasia
Adobe Premier Elements
Windows Movie Media / iMovie
Don’t Edit (BEST)
Editing Features
Green Screening
Sets the stage for your video
Can go to cool interesting places
Con - Sometimes people ca...
More Features…
Music (findsounds.com)
Also sets stage for video
Can fade in and out
Helps diminish “dead time”
Intro,...
It is this easy…..
It is this easy……
www.fiverr.com
What do I do with my Videos?
Get the word out – Emails, signature lines,

referral partners, flyers, other peoples
newsle...
What To Do NOW!
Mix it up – Some personal, some work,
some funny, some serious
Start TODAY
Don’t be afraid – You go grocer...
Cool Free Stuff
www.slydial.com
www.jingproject.com
www.viddler.com
www.ping.fm
www.reqall.com/phone
www.surveymonkey.com
...
What Do I Do Now?
Make the decision. Without the
decision there is no action.
Without action there are no
results. Without...
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
Video Marketing on Steroids for Realtors
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Video Marketing on Steroids for Realtors

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Video Marketing on Steroids for Realtors

  1. 1. Web 2.0 Video Marketing on Steroids
  2. 2. Why Video??? Wouldn’t it be silly to have to read a commercial? Free reports are like reading a commercial Wouldn’t you rather just watch a story? Video marketing is telling a story
  3. 3. Remember This?
  4. 4. Does Anybody Really Watch? • http://budurl.com/YouTubeNumbers
  5. 5. 10 Real Estate Video content Ideas
  6. 6. Must Have In All Videos
  7. 7. The Five W’s
  8. 8. Where in the world is…? One of my best strategies… Water tower or local landmark Win movie tickets Come to the office to pick up Invite referral partners to video market with you
  9. 9. Send Personal 1 View Videos
  10. 10. What works best? Blogging YouTube Viddler.com Direct Email BombBomb FaceBook (and fanpage)
  11. 11. Blogging Con’s • Pro’s • Free/Easy • Have to drive traffic to it • Can personalize your page • Have to keep up with it • Shows all your past videos • Doesn’t have a video • No Advertising • Cool Widgets (weather,etc) • Only you can post counter
  12. 12. YouTube • Pro’s • Great SEO -Search Engine Optimization (Google owns it) *slow way to build list • Massive audience • Validates who you are (as seen on) (billboard as seen on Youtube) • Free • Counts your views Con’s • This is HUGE!!! – Competitors can advertise on it • Can only have 10 minute videos • Have to drive traffic to it
  13. 13. Viddler • Pro’s • Free • Lots of Storage space • Holds long videos • Easy to upload and download • No competitor advertising • Counts your video views Con’s • Doesn’t do search engine optimization very well • Have to drive traffic to it
  14. 14. Instant Video Generator • Pro’s • You are in charge of advertising • Easy to use • Has an opt-in • Uses a postcard and has lots of templates Con’s • It isn’t free • Has a small video *this could be a plus if you read your scripts • Videos must be flv
  15. 15. Facebook Pro’s Con’s • Free • No video counter • Easy • Has a time limit • Built-in traffic • Cross market by posting links to your other accounts (blogs, etc)
  16. 16. TubeMogul.com
  17. 17. How to Record Videos Webcam Digital Camera Regular Camcorder Smart Phone
  18. 18. How to Edit Video Camtasia Adobe Premier Elements Windows Movie Media / iMovie Don’t Edit (BEST)
  19. 19. Editing Features Green Screening Sets the stage for your video Can go to cool interesting places Con - Sometimes people can tell Super cool site to get pics for background
  20. 20. More Features… Music (findsounds.com) Also sets stage for video Can fade in and out Helps diminish “dead time” Intro, captions, credits
  21. 21. It is this easy…..
  22. 22. It is this easy……
  23. 23. www.fiverr.com
  24. 24. What do I do with my Videos? Get the word out – Emails, signature lines, referral partners, flyers, other peoples newsletters Invite partners to record with you and send to their list *****HUGE!!!!! Put on your website, your Facebook and where ever else you can think of.
  25. 25. What To Do NOW! Mix it up – Some personal, some work, some funny, some serious Start TODAY Don’t be afraid – You go grocery shopping don’t you? Call Me And I’ll Help You Get Started
  26. 26. Cool Free Stuff www.slydial.com www.jingproject.com www.viddler.com www.ping.fm www.reqall.com/phone www.surveymonkey.com www.getfreebooks.com www.providesupport.com www.qrstuff.com www.fiverr.com
  27. 27. What Do I Do Now? Make the decision. Without the decision there is no action. Without action there are no results. Without results there is no success. Just…….

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