Ntalk Presentation EWB 2011

908 views

Published on

Ntalk
Online Citizen Networks
Security and Community Building

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
908
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Ntalk Presentation EWB 2011

  1. 1. New media: engaging and empowering individuals<br />María R. Paniagua Dispa<br />México<br />N-talk: a technologicalsolutiontocrime and social allienation<br />
  2. 2. “Neighbortalk” <br />N-talk<br />Online Citizen Networks <br />Security and CommunityBuilding<br />
  3. 3. Whyisthisprojectneeded? <br />WarAgainstOrganizedCrime (2006-2010)<br />30,000 liveslosttoviolence.<br />95% of thismurders are expectedtogounpunished<br />
  4. 4. MexicoUnderSiege<br />
  5. 5. New Millenium: New Solutions<br /><ul><li>1980: Light returnsthesense of Safety tothestreets
  6. 6. 2011: Light is no longerenough.</li></li></ul><li>Communities<br />Technologialadvanceshaveresulted in social alienation.<br />
  7. 7. Howdoes N-talksolvethesecurity and communitydismantlingproblems?<br />ThroughtheCreation of citizennetworkswhereusers can reportcrimes and social eventslive.<br />
  8. 8. Goals<br />Social Network Goals<br />Feedback<br />Going cross-channel<br />Advertising in existing and popular social networks. <br />Unique selling point<br />Niche audience.<br />
  9. 9. Goals<br />MainObjectives<br />Short term<br />Mediumterm<br />Long term<br />JOIN US!<br />CRIME REDUCTION<br />AN ESTABLISHED<br />SOCIAL NETWORK<br />
  10. 10. OtherObjectives<br />No Crashing<br />Sustainability/ Profits<br />Goals<br />
  11. 11. Societybasedsolution<br />Forthepeople<br />Bythepeople<br />
  12. 12. Target Groups<br />Young Adults: 18 - 25<br /><ul><li>Adults: 25-45</li></li></ul><li>Activities and Methodology<br />Howdoes Ntalk work?<br />Personalization of profiles<br />GPS location of users<br />Tagsonmaps<br />Smartphone app + Webpage<br />
  13. 13. Project Organization/ Resources<br />MANAGERS<br />Programmers + Designers + Marketing<br />ALUMNI<br />
  14. 14. Evaluation<br />MainObjectives<br />Amount of reports<br />Impactoncrimereduction<br />Network Growth<br />Fromeachuser, howmany more join?<br />Howusersjoin per add placed?<br />
  15. 15. SpecialConsideration<br />Ongoingproject<br />Differentcities = Differentneeds<br />
  16. 16. Conclusions<br />Thissolutionwascreatedbecauseviolenceis a realitythe México wehave… butnottheonewewant.<br />We are building a new reality.<br />As Einstein once said:<br />“There’s no merit without crisis. It's in the crisis where we can show the very best in us. Without a crisis, any wind becomes a tender touch. To speak about a crisis is to promote it. Not to speak about it is to exalt conformism. Let us work hard instead.Let us stop, once and for all, the menacing crisis that represents the tragedy of not being willing to overcome it.”<br />Albert Einstein<br />“There’s no merit without crisis. It's in the crisis where we can show the very best in us. Without a crisis, any wind becomes a tender touch. To speak about a crisis is to promote it. Not to speak about it is to exalt conformism. Let us work hard instead.<br />Let us stop, once and for all, the menacing crisis that represents the tragedy of not being willing to overcome it.”<br />Albert Einstein<br />
  17. 17. N-talk<br />Online Citizen Networks <br />Security and CommunityBuilding<br />¿Questions?<br />
  18. 18. Acknowledgements<br />To my professors at El Colegio de México, for giving me the tools to develop this project, and the support to attend this conference.<br />Marta Tawil for mentoring me, helping as an advisor, supporting and believing in my academic goals.<br />Gerardo Paniagua for the support and assistance with the more technical and financial aspects.<br />Rocío Dispa for all the assistance, support and everything else.<br />César Salazar for the crash course on budgeting and users.<br />DojoMx, because without even knowing it their team gave me the tools needed to think and develop this project.<br />To all my friends.<br />
  19. 19. References<br />Asociación Mexicana de Internet, 2009, “Portal de Estudios: Infraestructura tecnológica; dispositivos con posibilidad de acceder a internet y su distribución por tipo y crecimiento”, retrieved November 14, 2010, fromhttp://estudios.amipci.org.mx:8080/mashboard/main.jsp.<br />BBC News (September 2010), “Mexico begins inquiry after soldiers fire on family car”, retrieved October 28, 2010, from http://www.bbc.co.uk/news/world-latin-america-11210988.<br />Backer, Larry C., 2007, “Economic Globalization and the Rise of Efficient Systems of Global Private Law Making: Wal-Mart as Global Legislator”, Connecticut Law Review.<br />El Economista (June 2009), “Smartphones, aún por despegar en México”, retrieved August 14, 2010, fromhttp://eleconomista.com.mx/notas-online/negocios/2009/06/16/smartphones-aun-despegar-mexico.<br />El Universal (2010), “Mapa delictivo”, retrievedNovember 10. 2010 from http://www.eluniversal.com.mx/graficos/00coberturas/mapa_delictivo/mapa.html.<br />Flores, Nancy, May 2010, “Una farsa, la 'guerra' contra el narcotráfico”, Contralínea: periodismo de investigación, retrieved June 3, 2010 fromhttp://contralinea.info/archivo-revista/index.php/2010/05/23/una-farsa-la-guerra-contra-el-narcotrafico/.<br />
  20. 20. References<br />McPherson, Miller, June 2006, “News release from the American Sociological Association”, American Sociological Review.<br />Milenio.com (April 2010), “Ante presunta narco amenaza fortalecerán seguridad en Morelos”, retrievedJuly 29, 2010, fromhttp://www.milenio.com/node/424185.<br />Milward Brown, et. al., November 2010, “Estudio de Consumo de Medios Digitales 2010” retrievedDecember 15, fromhttp://www.slideshare.net/iabmexico/estudio-de-consumo-de-medios-digitales-2010.<br />Publimetro, October 25, 2010, “Violencia aumenta los daños mentales”, Ciudad de México, p.2.<br />Putnam, Robert, 2000, Bowling Alone: The Collapse and Revival of American Community, New York, Simon and Schuster.<br />Ramsay, Malcolm, Newton, Rosemary 1991, “The effect of better street lighting on crime fear: a review”, in Laycock Gloria (Ed.) Crime Prevention Unit Paper No. 29, London: Home Office Crime Prevention Unit.<br />
  21. 21. References<br />Vargas Hernández, José Guadalupe, 2004, “Análisis del comportamiento del turismo en México”, Instituto Tecnológico de Ciudad Guzmán.<br />Waze (2010), “What are Waze drivers building”, retrieved July 28, 2010 from http://world.waze.com/.<br />Zepeda Lecuona, Guillermo (2008), “Índice de incidencia delictiva y violencia”, CIDAC.<br />

×