Rotarian survey results (August 2009)• Growing, vibrant, and innovative clubs• Focused local humanitarian service• Public awareness and recognition of achievements• New, dynamic clubs• Increase and retain membership• Fewer and streamlined programs and communications• Develop leaders at all levels• Fewer directives from RI• Tools and support for developing strategic plans
Rotary MissionThe mission of Rotary International is to provide service to others, promote integrity, and advance world understanding, goodwill, and peace thought our fellowship of business, professional and community leaders.
Why plan?• Focus on what we do best• Adapt to changing business and social trends• Raise our public profile• Increase membership• Energize established clubs
How we see the future…• RI and clubs are bigger, better, bolder• Our “Rotary product” is attractive• Rotary is distinguished from other organizations• Rotary’s contributions improve quality of life• Action-oriented service strengthens image• Changing, dynamic, and relevant• Greatest civic organization in the world
Planning – A continuous process Set Vision Mission/Purpose Values Internal and Monitor and external scan evaluate Assign Identifyownership and strengths and resources to opportunities implement Identify Set strategic tactics and priorities actions
Enhance public image and awareness US$2M to US$4M• Unified image and brand• Doubled district PR grants• Introduced Rotary PICs• Established Social Networking Committee• Promoted core values