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Successful  Enterprise 2.0 and Social Media Ross Dawson Chairman, Future Exploration Network Author,  Living Networks  and Developing Knowledge-Based Client Relationships
A portal to an infinite world
Anyone can publish on the web
Collaborative documents
This is what I think is interesting
The birth of the global brain
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Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
 
 
 
 
 
 
Key issues for Enterprise 2.0 ,[object Object],[object Object],[object Object],[object Object]
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
User filtered content
Collaborative filtering
The shift to social search
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
Pulling data together
Easy recombination of pieces
Work as play
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
The network organisation
Small applications that fit together
Motivation and value in networks Financial Contribution Outcome Learning Community Reputation Coolness Fun Fairness
Key dimensions of social networks Formal Structure Ad-hoc Defined Roles Undefined Open Scope Closed Voluntary Participation Mandated High Liquidity Low Explicit Norms Unclear Clear Identity None Homogenous Expertise Diverse
Successful technology  purchasing decisions
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
The long, long tail
Media anywhere Photo: Noys, Flickr
Towards infinite content Photo: Goldberg, Flickr
e-paper will transform print
 
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
Lessons for Enterprise 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 Framework Enterprise social networks Collaborative filtering Strategy Power to the user Organization = media
Online resources “ Dawson has pulled off the nigh-impossible: improved on what was already a terrific book. Even more than before, this is essential reading for professional service firms.”  -  David Maister , author,  Managing the Professional Service Firm www.rossdawsonblog.com Commentary, free chapters, and downloads at: “ I’m not sure that even Ross Dawson realizes how radical – and how likely – his vision of the future is.”  -  Seth Godin , author,  Purple Cows

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