Keynote slides: Creating the Future of Retail

3,870 views

Published on

Slides for Ross Dawson's second keynote at Congreso Internacional de Retail in Lima Peru. Slides are designed to support the keynote not to stand alone. For more content see www.rossdawson.com

Published in: Retail

Keynote slides: Creating the Future of Retail

  1. 1. Creating the Future of Retail Futurist Strategy advisor Author @rossdawson
  2. 2. u ne ve n ly d is tr ib u te d - William Gibson, author The future is already here, it’s just
  3. 3. Shifts Crowds Presence Experience Personalization Immediacy Community Channels Strategy
  4. 4. Shifts
  5. 5. Becoming connected
  6. 6. Price visibility
  7. 7. Society becomes networked
  8. 8. Competition Flickr image: Andrew Michaels
  9. 9. Aspirations
  10. 10. Customization
  11. 11. Presence
  12. 12. The value of presence Flickr credit: Bert Kaufman
  13. 13. Destinations Flickr credit: Neils Photography
  14. 14. Linking shopping and work Flickr credit: .dh
  15. 15. Products that can be digitized
  16. 16. Dimensions of retail • Freshness • Immediacy of gratification • Frequency of purchasing • Tactility • Digital component • Cost • Delivery cost
  17. 17. Experience Personalization Immediacy Community
  18. 18. Experience
  19. 19. Good places to hang out
  20. 20. Caring about customers
  21. 21. Bringing the digital into the physical
  22. 22. Full wall interaction
  23. 23. Store navigation
  24. 24. Experience for online buying
  25. 25. Touch and feel at a distance
  26. 26. Personalization
  27. 27. Learning about your customers
  28. 28. Watching closely
  29. 29. In-store body scanning
  30. 30. Make your own products
  31. 31. Creating your own design
  32. 32. Immediacy
  33. 33. Fast delivery
  34. 34. Pick up and drop off
  35. 35. Drone delivery
  36. 36. Delivery anywhere
  37. 37. Community
  38. 38. Enabling face-to-face connections
  39. 39. Communities around stores
  40. 40. Learning and connection
  41. 41. Online communities
  42. 42. Social shopping
  43. 43. Crowds
  44. 44. The rise of co-creation
  45. 45. Crowds create products
  46. 46. Value creation by the crowd
  47. 47. Funding by customers
  48. 48. The crowd creates and chooses
  49. 49. Open to inspiration
  50. 50. Share how they wear
  51. 51. Customers select stock
  52. 52. Setting prices by asking the crowd
  53. 53. Channels
  54. 54. Transcending the trade-off
  55. 55. Human and automated chat
  56. 56. Integrated conversations
  57. 57. Knowledge-based relationships
  58. 58. Continuously improving curation
  59. 59. Personal style relationships
  60. 60. Tapping the potential of omnichannel 1. Embrace new channels 2. Build richer human channels 3. Create convenient, powerful automated service 4. Enable seamless service visibility across channels 5. Tap the power of the crowd 6. Proactively identify service opportunities 7. Move towards an integrated organization
  61. 61. Flickr credit: Grietje Haitsma Strategy
  62. 62. Recognize change
  63. 63. Set a distinctive strategy
  64. 64. Experience Personalization Immediacy Community Map your EPIC landscape
  65. 65. Integrate multiple channels
  66. 66. Shifts Immediacy Presence Experience Personalization Community Crowds Channels Strategy
  67. 67. Getting connected

×