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IBM CIO 2010 Outlook - Roo Reynolds

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I'm presenting the IBM CIO 2010 Outlook at IBM iForum, Zurich (26th November 2007). I can't take the credit for writing it; Dave Newbold did the hard work on this one.

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IBM CIO 2010 Outlook - Roo Reynolds

  1. 2010 CIO Outlook Roo Reynolds (with thanks to Dave Newbold)
  2.  
  3. “ The 2010 CIO Outlook is a point of view on future IBM business transformation and a roadmap for IBM’s CIO organization” 2010 trends and impact Current opportunity gaps Enterprise 2.0 Employee scenario Inhibitors Indicators CIO Outlook
  4. Trends with the most business impact in 2010 <ul><li>Global integration </li></ul><ul><li>Participatory internet </li></ul><ul><li>Workforce demographics </li></ul><ul><li>Software as a service </li></ul><ul><li>Virtualized data and devices </li></ul><ul><li>Simplicity from design </li></ul>
  5. Opportunity gaps <ul><li>Plans are in place for data, productivity, business process and infrastructure optimization, and transition to services oriented architecture (SOA). </li></ul><ul><li>Therefore, we focused the 2010 CIO Outlook on: 1. Employee driven integration 2. Global collaborative innovation 3. Aggressive pursuit of simplicity and hosting </li></ul>“ Its all about integration and innovation ” - Sam Palmisano, April 25, 2006
  6. 2010 CIO Outlook themes <ul><li>Open data to (re)use </li></ul><ul><li>Capture participation </li></ul><ul><li>Transition to simple and open hosted tools </li></ul><ul><li>Encourage customization </li></ul><ul><li>Reward sharing via reputation </li></ul><ul><li>Integrate results with clients </li></ul>
  7. Integration foundation : Services Oriented Architecture “ You will waste your investment in SOA unless you have enterprise information that SOA can exploit .&quot; Gartner Research, 2005 SOA builds a foundation of application and data services that permit business agility and encourage the reuse and ‘remixing’ of components Service Flow Data Existing Applications New Service Logic B2B Interactions Portal Service SOA/REST Service Request Strategy Tactics Execution Business Administration Finance Administration Supply Chain & Distribution Store/Channel Operations Manage Customers Merchandising Transformation View Planning LOB Planning Procurement Financial Planning Finance Treasury Back Office Accounting SCM Transportation Inventory Store Services Perf. Mgt. MI Process Design Alliances Market Mgt. Real Estate IT HR Distribution Logistics Distribution Ops. Supply/ Demand Customer Sat. Space Mgt. Product Directory Vendor Mgt. Item Mgt. Customer Directory Order Mgt. Store Mgt. Inventory Channels CRM Customer Accts. Store/Channel Strategy Labor Promotions IPT Insights Vendors Store Design Legal/Reg 1. 2. 3.
  8. Innovation foundation : Web 2.0 patterns <ul><li>User-driven adoption </li></ul><ul><li>Value on demand </li></ul><ul><li>Low cost of entry </li></ul><ul><li>Public infrastructure </li></ul>Service, not software <ul><li>Recommendations </li></ul><ul><li>Social networking features </li></ul><ul><li>Tagging </li></ul><ul><li>User comments </li></ul><ul><li>Community rights management </li></ul>Users add value <ul><li>Responsive UIs (AJAX) </li></ul><ul><li>Feeds (Atom, RSS) </li></ul><ul><li>Simple extensions </li></ul><ul><li>Mashups (REST APIs) </li></ul>Easy to use and remix
  9. Community: how it works outside the firewall
  10. Software as a Service (SaaS) <ul><li>The new generation of hosted software is: </li></ul><ul><ul><li>Simpler to use </li></ul></ul><ul><ul><li>Easy to deploy and manage </li></ul></ul><ul><ul><li>Easy to customize </li></ul></ul><ul><ul><li>As capable </li></ul></ul><ul><ul><li>Often easier to integrate </li></ul></ul><ul><ul><li>Lower cost </li></ul></ul>
  11. Enterprise 2.0 <ul><li>This combination of SOA, Web 2.0 patterns and SaaS is the core of the 2010 CIO Outlook strategy </li></ul><ul><li>Some analysts call this Enterprise 2.0 * </li></ul><ul><li>What is the business value for IBM? </li></ul><ul><ul><li>User driven innovation in search, data quality, customer insight, process improvement, etc. </li></ul></ul><ul><ul><li>Simpler more productive solutions for everyone, especially mobile employees </li></ul></ul><ul><ul><li>Integration of user tasks, business processes and social awareness to improve quality of results </li></ul></ul><ul><ul><li>Reduced cost and higher employee satisfaction </li></ul></ul><ul><ul><li>Innovate Enterprise 2.0 solutions for our clients </li></ul></ul>* Andrew McAfee, Sloan Management Review, Spring 2006 Social Friending Blogs Blog comments Tagging colleagues Reputation evaluations Open wikis Tagging documents Open 'Activities' (task scripts) Using browser scripts Scripting formal processes Desktop task mash-ups Extending internal apps. (via script) Writing Situational Applications Desktop widgets Data APIs REST Services APIs Web Services Technical Enterprise 2.0 Spectrum
  12. Example: Building employee profiles <ul><li>How can we do a better job finding the right people, building relationships and trust? </li></ul><ul><ul><li>Auto profiling? </li></ul></ul><ul><ul><li>Better search? </li></ul></ul><ul><ul><li>Include patents? </li></ul></ul><ul><ul><li>Include blogs? </li></ul></ul><ul><ul><li>Encourage tagging… </li></ul></ul><ul><ul><li>and then exploit it! </li></ul></ul>
  13.  
  14.  
  15. <ul><li>How can we do a better job finding the right people, building relationships and trust? </li></ul><ul><ul><li>Auto profiling? </li></ul></ul><ul><ul><li>Better search? </li></ul></ul><ul><ul><li>Include patents? </li></ul></ul><ul><ul><li>Include blogs? </li></ul></ul><ul><ul><li>Encourage tagging and then exploit it! </li></ul></ul><ul><ul><li>Social network from tags </li></ul></ul>Example: Building employee profiles
  16. Exploiting tagging
  17. Exploiting tagging
  18. Exploiting tagging
  19. Example: Employee desktop now and then <ul><li>Current employee desktop: </li></ul><ul><li>Many generalized tools </li></ul><ul><li>Integration via cut & paste </li></ul><ul><li>Business process are ad hoc </li></ul><ul><li>Success depends on personal experience and network </li></ul><ul><li>Limited mobility and client access </li></ul><ul><li>Future employee desktop: </li></ul><ul><li>Simple, hosted tools </li></ul><ul><li>Integrated by Activities and feeds </li></ul><ul><li>Business process visible and reused </li></ul><ul><li>Success depends on community </li></ul><ul><li>All components mobile and accessible </li></ul>
  20. Detail: Employee desktop elements <ul><li>Client dashboard </li></ul><ul><li>Custom assembled for client by the employee </li></ul><ul><li>Allows extranet access </li></ul><ul><li>Is a Situational Application </li></ul><ul><li>Mobility </li></ul><ul><li>All Workplace components accessible at any time </li></ul><ul><li>Catalog </li></ul><ul><li>Desktop widget </li></ul><ul><li>Task specific ‘mash-ups’ sharing </li></ul><ul><li>Activities </li></ul><ul><li>Task oriented view </li></ul><ul><li>Shared and refined by everyone – all with tags, ratings, reputations and recognition </li></ul>
  21. Inhibitors <ul><li>Critical issues are: </li></ul><ul><ul><li>Opening enterprise data for reuse </li></ul></ul><ul><ul><li>Creating web 2.0 component examples </li></ul></ul><ul><ul><li>Creating lightweight infrastructures: </li></ul></ul><ul><ul><ul><li>Catalogs </li></ul></ul></ul><ul><ul><ul><li>Federated and more secure identity (Higgins) </li></ul></ul></ul><ul><ul><ul><li>Enterprise TR 3 (tagging, rating, reputation and recognition) </li></ul></ul></ul><ul><ul><ul><li>Massive, reliable and inexpensive data stores </li></ul></ul></ul><ul><ul><li>Giving permission to employees </li></ul></ul>“ User acceptance is our measure of success”
  22. 2003 2004 2005 2006 2007 2008 2009 2010 Leading indicators TAP Early Adopter Membership (‘000s) 200 175 150 125 100 75 50 25 Unique tags created (cumulative 000’s) 70 60 50 40 30 20 10 Early adopter program and component catalogs Enterprise tagging server Collaborative innovation environment ValuesJam : employees co-create IBM corporate values Dynamic workplace Open security Business Process visualizations on desktop Very low cost storage Web identity and reputation
  23. … or with a billion-person workforce?

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