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THINK 10X
INNOVATION MINDSET FROM GOOGLE
MOST
COMPANIES
WOULD BE
HAPPY
TO IMPROVE
A PRODUCT
BY 10%
WIN SOME MARKET SHARE
CRASH SOME COMPETITORS
NOT GOOGLE
«
I WORRY THAT
SOMETHING HAS
GONE SERIOUSLY
WRONG WITH THE
WAY WE RUN
COMPANIES.
»
LARRY PAGE
«
IF YOU READ THE
MEDIA COVERAGE
OF OUR COMPANY,
OR OF THE
TECHNOLOGY
INDUSTRY IN
GENERAL, IT'S
ALWAYS ABOUT THE
COMPETITI...
«
THE STORIES ARE
WRITTEN AS IF THEY
ARE COVERING A
SPORTING EVENT.
»
LARRY PAGE
«
HOW EXCITING IS IT
TO COME TO WORK
IF THE BEST YOU
CAN DO IS
TROUNCE SOME
OTHER COMPANY
THAT DOES
ROUGHLY THE SAME
THING...
«
THAT'S WHY MOST
COMPANIES DECAY
SLOWLY OVER TIME.
THEY TEND TO DO
APPROXIMATELY
WHAT THEY DID
BEFORE, WITH A FEW
MINOR C...
A 10% IMPROVEMENT
MEANS THAT YOU'RE
DOING THE SAME THING
AS EVERYBODY ELSE.
YOU PROBABLY WON'T
FAIL SPECTACULARLY
BUT YOU ARE
GUARANTEED
NOT TO SUCCEED
WILDLY.
TRUE
INNOVATION
HAPPENS WHEN
YOU TRY TO
IMPROVE
SOMETHING BY
10 TIMES
RATHER THAN
BY 10%.
HERE IS THE
SURPRISING TRUTH
«
IT’S OFTEN EASIER
TO MAKE
SOMETHING 10
TIMES BETTER THAN
IT IS TO MAKE IT
10% BETTER
»
ASTRO TELLER
Google X
10X THINKING REQUIRES
A PERSPECTIVE
SHIFT
PERSPECTIVE SHIFT IS
OFTEN CHEAPER THAN
BEING SMARTER THAN
EVERYONE ELSE ON
THE MARKET
SO WHAT IS YOUR
10X GOAL?
PRESENTATION COMPANY THAT MAKES IDEAS SHINE
hello@annovadesign.com
GET IN TOUCH
10X NOT 10%
BIG IDEAS: GOOGLE'S LARRY PAGE AND THE
GOSPEL OF 10X
10X THINKING - LEADERSHIP DEVELOPMENT
SESSION
GOOGLE X HE...
10x THINKING: innovation mindset from google
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10x THINKING: innovation mindset from google

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One of the key elements of Google's innovation strategy is a 10x thinking mindset. This presentation gives an overview of why Google founders think it's important and what is a perspective shift

Published in: Leadership & Management

10x THINKING: innovation mindset from google

  1. 1. THINK 10X INNOVATION MINDSET FROM GOOGLE
  2. 2. MOST COMPANIES WOULD BE HAPPY TO IMPROVE A PRODUCT BY 10%
  3. 3. WIN SOME MARKET SHARE
  4. 4. CRASH SOME COMPETITORS
  5. 5. NOT GOOGLE
  6. 6. « I WORRY THAT SOMETHING HAS GONE SERIOUSLY WRONG WITH THE WAY WE RUN COMPANIES. » LARRY PAGE
  7. 7. « IF YOU READ THE MEDIA COVERAGE OF OUR COMPANY, OR OF THE TECHNOLOGY INDUSTRY IN GENERAL, IT'S ALWAYS ABOUT THE COMPETITION. » LARRY PAGE
  8. 8. « THE STORIES ARE WRITTEN AS IF THEY ARE COVERING A SPORTING EVENT. » LARRY PAGE
  9. 9. « HOW EXCITING IS IT TO COME TO WORK IF THE BEST YOU CAN DO IS TROUNCE SOME OTHER COMPANY THAT DOES ROUGHLY THE SAME THING? » LARRY PAGE
  10. 10. « THAT'S WHY MOST COMPANIES DECAY SLOWLY OVER TIME. THEY TEND TO DO APPROXIMATELY WHAT THEY DID BEFORE, WITH A FEW MINOR CHANGES. » LARRY PAGE
  11. 11. A 10% IMPROVEMENT MEANS THAT YOU'RE DOING THE SAME THING AS EVERYBODY ELSE.
  12. 12. YOU PROBABLY WON'T FAIL SPECTACULARLY
  13. 13. BUT YOU ARE GUARANTEED NOT TO SUCCEED WILDLY.
  14. 14. TRUE INNOVATION HAPPENS WHEN YOU TRY TO IMPROVE SOMETHING BY 10 TIMES RATHER THAN BY 10%.
  15. 15. HERE IS THE SURPRISING TRUTH
  16. 16. « IT’S OFTEN EASIER TO MAKE SOMETHING 10 TIMES BETTER THAN IT IS TO MAKE IT 10% BETTER » ASTRO TELLER Google X
  17. 17. 10X THINKING REQUIRES A PERSPECTIVE SHIFT
  18. 18. PERSPECTIVE SHIFT IS OFTEN CHEAPER THAN BEING SMARTER THAN EVERYONE ELSE ON THE MARKET
  19. 19. SO WHAT IS YOUR 10X GOAL?
  20. 20. PRESENTATION COMPANY THAT MAKES IDEAS SHINE hello@annovadesign.com GET IN TOUCH
  21. 21. 10X NOT 10% BIG IDEAS: GOOGLE'S LARRY PAGE AND THE GOSPEL OF 10X 10X THINKING - LEADERSHIP DEVELOPMENT SESSION GOOGLE X HEAD ON MOONSHOTS: 10X IS EASIER THAN 10 PERCENT ASTRO TELLER - MOONSHOT 10X THINKING FIND MORE

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