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Culture versus strategy

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Culture versus strategy

  1. 1. Culture versus Strategy
  2. 2. Source:Exploiting Chaos - Jeremy Gutsche
  3. 3. Culture
  4. 4. CulturePerspective
  5. 5. CulturePerspectiveIntentional Destruction
  6. 6. CulturePerspectiveIntentional DestructionFailure
  7. 7. CulturePerspectiveIntentional DestructionFailureCustomer Obsession
  8. 8. Guess?
  9. 9. Guess?“has been turning creative ideas intobreakthroughs for well over acentury.”
  10. 10. Guess?“has been turning creative ideas intobreakthroughs for well over acentury.”Invented grammar checkers.
  11. 11. Guess?“has been turning creative ideas intobreakthroughs for well over acentury.”Invented grammar checkers.Invented electronic dictionaries(1985)
  12. 12. Guess?“has been turning creative ideas intobreakthroughs for well over acentury.”Invented grammar checkers.Invented electronic dictionaries(1985)Invented the laptop word processor(1989)
  13. 13. Guess?“has been turning creative ideas intobreakthroughs for well over acentury.”Invented grammar checkers.Invented electronic dictionaries(1985)Invented the laptop word processor(1989)Started building PDA (1994)
  14. 14. Smith Corona
  15. 15. Smith Corona
  16. 16. Perspective: Smith Corona
  17. 17. Perspective: Smith CoronaBiggest Name in Type-Writing Machine
  18. 18. Perspective: Smith CoronaBiggest Name in Type-Writing Machine500 million worth
  19. 19. Perspective: Smith CoronaBiggest Name in Type-Writing Machine500 million worthHad a partnership with Acer
  20. 20. Perspective: Smith CoronaBiggest Name in Type-Writing Machine500 million worthHad a partnership with AcerBroke Partnership with Acer
  21. 21. Perspective: Smith CoronaBiggest Name in Type-Writing Machine500 million worthHad a partnership with AcerBroke Partnership with AcerFiled for Bankruptcy
  22. 22. Perspective: Smith CoronaBiggest Name in Type-Writing Machine500 million worthHad a partnership with AcerBroke Partnership with AcerFiled for BankruptcyAcer became 4th biggest name incomputing
  23. 23. Specifically, whatare YOU trying to do?
  24. 24. Companies BuiltDuring Crisis Time
  25. 25. Companies BuiltDuring Crisis TimeDisney
  26. 26. Companies BuiltDuring Crisis TimeDisneyApple
  27. 27. Companies BuiltDuring Crisis TimeDisneyAppleMicrosoft
  28. 28. Companies BuiltDuring Crisis TimeDisneyAppleMicrosoftADOBE
  29. 29. Companies BuiltDuring Crisis TimeDisneyAppleMicrosoftADOBECNN
  30. 30. Are We Good at What We do?
  31. 31. Are We Good at What We do?
  32. 32. Are We Good at What We do?
  33. 33. Are We Good at What We do?
  34. 34. Are We Good at What We do?
  35. 35. Customer Obsession
  36. 36. Customer ObsessionTell
  37. 37. Customer ObsessionTellMotivate
  38. 38. Customer ObsessionTellMotivateConnect
  39. 39. Customer ObsessionTellMotivateConnectEmpower
  40. 40. Win Like You’re Usedto It. Lose Like You Enjoy It.

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