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5-80-5 Multiplier Canvas From Ten Minute Talk

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This is the handout that I provided to accompany my 10 minute talk at Joe Polish's Genius Network. This is the tool you can use to plot out the specific ways to increase your business valuation using the 5x multiplier and MRR re-positioning strategy I explain in my Ten Minute Talk. It also assists in re-positioning existing expenses into profitable new business divisions. Finally, it provides a canvas for creating bolt-on businesses that you can use to generate additional leads and revenue using your very own superpowers.

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5-80-5 Multiplier Canvas From Ten Minute Talk

  1. 1. 5-80-5 MULTIPLIER CANVAS 5X YOUR COMPANY’S VALUE IN 3 SIMPLE STEPS 1: List Your Top 7 Income Streams: 2: Static or MRR? 3. How Could You Transform It? (Circle One Per Line) ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. CUT EXPENSES BY 80% 1: List Your Top 7 Expenses: 2: Would It Sell? 3: Can It Be MRR? 4: Who Would Pay For It? _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ 5X YOUR LEADS (Identify and match your superpowers to third parties who already have your customers (“Targets”) who can most benefit from them, then rank them all from easiest to most difficult. Finally, identify the “Bridge” (influencer, brand ambassador, contact, etc.) who can connect you to each target. 1: Your Top 7 Superpowers 2. Targets? Who Has Your Clients 3. Match 4. Rank 5. Bridge To Target 1) _____________________ A) ___________________________ ______ _______ ____________________ 2) _____________________ B) ___________________________ ______ _______ ____________________ 3) _____________________ C) ___________________________ ______ _______ ____________________ 4) _____________________ D) ___________________________ ______ _______ ____________________ 5) _____________________ E) ___________________________ ______ _______ ____________________ 6) _____________________ F) ___________________________ ______ _______ ____________________ 7) _____________________ G) ___________________________ ______ _______ ____________________ © 2017 Roland Frasier Roland@DigitalMarketer.com 858.204.9500
  2. 2. 5-80-5 MULTIPLIER CANVAS (EXAMPLE) 5X YOUR COMPANY’S VALUE IN 3 SIMPLE STEPS 1: List Your Top 7 Income Streams: 2: Static or MRR? 3. How Could You Transform It? (Circle One Per Line) ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. ________________________________ Static MRR Buyer’s Club SaaS Membership/Box Cert Assoc. CUT EXPENSES BY 80% 1: List Your Top 7 Expenses: 2: Would It Sell? 3: Can It Be MRR? 4: Who Would Pay For It? _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ _____________________________ Yes No Yes No ______________________________ 5X YOUR LEADS: (Identify and match your superpowers to third parties who already have your customers (“Targets”) who can most benefit from them, then rank them all from easiest to most difficult. Finally, identify the “Bridge” (influencer, brand ambassador, contact, etc.) who can connect you to each target. 1: Your Top 7 Superpowers 2. Targets? Who Has Your Clients 3. Match 4. Rank 5. Bridge To Target 1) _____________________ A) ___________________________ ______ _______ ____________________ 2) _____________________ B) ___________________________ ______ _______ ____________________ 3) _____________________ C) ___________________________ ______ _______ ____________________ 4) _____________________ D) ___________________________ ______ _______ ____________________ 5) _____________________ E) ___________________________ ______ _______ ____________________ 6) _____________________ F) ___________________________ ______ _______ ____________________ 7) _____________________ G) ___________________________ ______ _______ ____________________ Lead gen Content Masterminds Events Speaking Coaching Fulfillment Salesforce Hubspot Infusionsoft Inc. Magazine Entrepreneur Microsoft Clickbank A 1 B 1 C 1 D 2 E 4 F 3 G 7 6 5 1 7 3 2 4 Sponsor Event Content Cont. Affiliate Interview Brand Amb. Buy Podcast Sold On Network Inventory Payroll Lead Gen/Media Events Facilities Content Fulfillment Other Buyers: WSD Outsource Cust. Ser. Almost Everyone Those Without Team Anyone Without Them Anyone Without Team Those With No PPS Events Courses Members Site 1Pay Mastermind Physical Products Coaching/Consulting Software 1Pay © 2017 Roland Frasier Roland@DigitalMarketer.com 858.204.9500

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