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@rohitbhargava
IBM + Shazam
AUDIO TAGGING | EXAMPLE
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EXAMPLES:
IBM + Shazam
Imagine you are listening to an ad and
want to learn more about it, but instead of
having to remember a web URL, you could
just press a button. That’s an idea that will
start to take off in 2012 as more brands
seek that instant payoff through smart
integrations with tools like Shazam that
allow any piece of audio to contain a
tagged “signature” that allows it to be
recognized and take users to a
predetermined webpage.
www.ibm.com/smartermarketing

Published in: Education
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