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@rohitbhargava
Macy’s In Store GPS
SHOPTIMIZATION | EXAMPLE
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EXAMPLE:
Macy’s In-Store GPS
Inside the “world’s largest store” – this
well known retailer created a tool to
help shoppers navigate the many
departments to find the items they
were looking for. Look for more retail
locations to introduction similar
technology to help shoppers locate
products or deals and optimize their
time in stores.

Published in: Education
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