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Marketing personnel in india_An analysis of LinkedIn India data_August 24, 2014

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An analysis of number of marketing personnel in companies in India. By size of company. Based on LinkedIn profiles data, publicly available via a premium LinkedIn account.

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Marketing personnel in india_An analysis of LinkedIn India data_August 24, 2014

  1. 1. MARKETING PERSONNEL IN INDIA Source : LinkedIn No. of Company Number of Marketing % Mktg mktg staff/ employee size companies All employees employees employees company 1-10 24,126 225,241 5,625 2.50 0.23 11-50 30,848 453,775 13,704 3.02 0.44 51-200 13,870 606,772 16,590 2.73 1.20 201-500 4,762 478,094 12,358 2.58 2.60 501-1000 2,242 475,642 12,104 2.54 5.40 1001-5000 2,034 1,018,049 22,701 2.23 11.16 5001-10000 386 576,109 10,938 1.90 28.34 10,000+ 447 2,956,495 29,867 1.01 66.82 All companies 78,715 6,790,177 123,887 1.82 1.57 Note : 1. Above data as on August 17, 2014 2. 'Marketing' employee = number of people with a job title which includes the word 'marketing'. 3. Above is an undercount of total no. of companies and total number of employees Total number of companies were 81,195 and total employees on LinkedIn were 24, 322,065, but no data is available for these other companies/employees. 4. Howver, another check for marketing employee numbers - via an advanced search feature on LI showed a total of 132, 000 people across ALL companies.

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